ESW
JULY 6, 2023
Another Amazon Prime Day is just around the corner and peak holiday sales season is not far away. So now is the time for brands to evaluate and optimise operations to ensure a strong finish to the year. But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least.
Salsify
JULY 6, 2023
Maybe it’s the sugary haze from too much pie, the brain fog from eight rounds of less-than-enlightened debate with the in-laws, or the grogginess from inconsistent holiday slumber — but the post-holiday blues are real — and so are post-holiday returns.
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Fastr
JULY 6, 2023
For online and hybrid retailers, there is perhaps no more valuable resource than a customer journey map. Sometimes simply referred to as your funnel, the map is your crystal ball—a dynamic repository that helps both predict and influence a buyer as they move to the purchase stage and beyond.
Retail TouchPoints
JULY 3, 2023
The Federal Trade Commission (FTC) has proposed a new rule to crack down on fake online reviews, which the agency noted are likely to become more prevalent with the rise of generative AI. If passed, the new rule would ban the use of fake reviews in online listings as well as the suppression of negative reviews and paying for positive reviews. The formal rule proposal follows a series of case-by-case enforcement actions taken by the FTC, including a settlement with Fashion Nova for $4.2 million f
Speaker: Jason Cottrell
Brands used to look for a vendor who could do everything. Over time, one vendor was no longer enough to meet a brand’s needs, and they added, added and added. Now they need all their vendors to work well together. That’s composable, and only some will make the cut. As customers — and your board — expect you to be in new channels and to rapidly adapt to shifts in the market, the need for true composability is more crucial than ever before.
Algopix
JULY 1, 2023
In the modern digital landscape, having a strong online presence is crucial for the success of any business. With the rise of e-commerce and the availability of multiple online platforms and marketplaces, it can be challenging for businesses to effectively manage their listings and reach their target audience across different channels. This is where multi-channel listing solutions come into play.
Prisync
JULY 6, 2023
Consumers change their mind frequently and keeping them engaged is one of the most challenging aspects. Avoid this with 6 growth hacks.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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ROI Revolution
JULY 6, 2023
Google Analytics 4 (GA4) offers multiple techniques to analyze and report on data, both within the UI itself and in external tools. Read this blog to gain an understanding of each GA4 tool’s value and where to begin when starting out on any given task in GA4. GA4 Reports Reports are aggregated tables of data consisting of overview cards and detail reports that are designed to give you top-level insights into your data.
Retail TouchPoints
JULY 6, 2023
Sustainability is an enormous social issue and it’s here to stay. That is why it’s no surprise that when surveyed , 71% of retail leaders indicated that they were prioritizing sustainability in their business. To keep up with this rising demand, brands need to align themselves with green practices, especially as more consumers today are basing their purchase decisions and brand loyalty on company values.
Prisync
JULY 5, 2023
Learn what social commerce is and how you can use its opportunities to grow the sales and profitability of your Shopify store.
Forrester eCommerce
JULY 4, 2023
The customer journey mapping (CJM) platform landscape is an eclectic, innovative market where vendors’ go-to-market strategies and focus vary. Forrester’s ongoing work with CX professionals and CJM platform providers reveals key trends in the use of CJM software across organizations and how these platforms must evolve to keep pace with CX pro’s needs.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
My Wife Quit Her Job
JULY 3, 2023
Today, I have my buddy Chad Rubin back on the show. Last time we heard from him, he was running a $20M company selling vacuum filters over at Crucial Vacuum. But over the years, the increased Amazon competition caused his shop to become far less profitable. In this episode, we discuss the state of Crucial Vacuum today, the overall Amazon landscape and how he’s been able to turn his company around.
Retail TouchPoints
JULY 3, 2023
Rhode Island-based jeweler Alex and Ani reportedly closed 20 stores and vacated its headquarters in East Greenwich, according to The Providence Journal and other media outlets. The retailer “has implemented a work-from-anywhere model that allows Alex and Ani to hire talent all across the country,” according to CEO Scott Burger, and will explore “future alternatives for office space.” “Alex and Ani has been reimagining various aspects of our company over the past few years,” said Burg
Groove
JULY 5, 2023
Explore AI's role in eCommerce, from its history to practical tools for today. Harness AI for a competitive edge in your online business.
Forrester eCommerce
JULY 5, 2023
Many organizations rely on external partners (or ‘intermediaries’) to support “their” customer experiences. But is it really “their” customer and “their” experience? Isn’t shared responsibility intrinsic to partnership? To be successful, the short answer is – yes. Take the following imagined scenario: Amy wants to buy a Lego set as a birthday gift.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Sailthru
JULY 7, 2023
The ease and impact of A/B testing make it one of the most time-tested tools for digital marketers. Sailthru by Marigold has always been a big believer in test-and-learn strategies because of their value to make informed decisions that are rooted in data. Approximately 59% of companies perform email A/B tests for good reason. In the short term testing can improve open and click rates.
Retail TouchPoints
JULY 7, 2023
Amazon will invest an estimated $7.8 billion by 2030 to expand its data center operations in Ohio, marking the second-biggest private sector company investment in the state, according to Ohio Governor Mike DeWine. The news comes as Amazon’s Web Services (AWS) division looks to grow its reach in the cloud-computing space, demand for which is expected to grow exponentially with advancements in AI and machine learning.
Groove
JULY 5, 2023
Explore AI's role in eCommerce, from its history to practical tools for today. Harness AI for a competitive edge in your online business.
Forrester eCommerce
JULY 6, 2023
We answer two of the most common questions we've been hearing about generative AI's potential impact on search engine optimization.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
RetailDive
JULY 5, 2023
The retailer defaulted on its bankruptcy loan terms and will have to close all of its stores if it doesn't secure a buyer by the end of this week.
Retail TouchPoints
JULY 7, 2023
Serta Simmons Bedding (SSB) has concluded its financial restructuring and emerged from Chapter 11 with plans to “refresh the vast majority of its product portfolio” over the next 18 months, according to a company statement. The retailer also will increase its marketing investments and sharpen its brand positioning to better differentiate itself from others in the mattress space.
Store Growers
JULY 5, 2023
Last Updated on July 5, 2023 As a business owner with a digital presence, you’ve likely come across Google Ads coupons, also known as Google Ads promo codes. And if you’re wondering how to make the most out of these valuable tools, I’ll give you all the insights you need. Understanding how they work is pretty straightforward. However, before considering their usage, it’s essential to learn about their functionality and advantages.
Forrester eCommerce
JULY 5, 2023
In the wake of more Twitter chaos, Meta launched its rival to Twitter tonight. If “Threads” gives you déjà vu, you’re not alone. In 2019, Facebook developed an Instagram messaging app by the same name but shuttered it less than 2 years later.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
RetailDive
JULY 7, 2023
The e-commerce retailer is showcasing discounted products in shoppable videos and photos from influencers, customers and brands.
Retail TouchPoints
JULY 6, 2023
Legendary rapper and entrepreneur Snoop Dogg is letting his new petwear brand, Snoop Doggie Doggs , off the leash and into retail. The DTC brand, which launched in fall 2022, is now available at Petco , Healthy Spot , PetSmart , Kohl’s and Faire , with more retail partners coming later this year. The brand was created in partnership with Little Earth Productions and is already available on Amazon , Pet Supplies Plus and Wholesale Pet.
Store Growers
JULY 2, 2023
Last Updated on July 3, 2023 Did you know that approximately 2.3 million Google searches are performed each minute? And when searching for anything on Google, you surely notice ads everywhere. Online ads are the most successful marketing strategy today since they can be cost-effective and can reach many people worldwide. So, if you’re not into the Google ads game, you’re missing out on many potential site visitors.
Forrester eCommerce
JULY 6, 2023
Forrester’s CX APAC 2023 was an incredibly successful event, sharing vast industry knowledge and experience across two days of keynotes, track sessions and case studies. We want to thank everyone involved in making the event such a success, in particular our amazing lineup of industry speakers without whom this event would not have been possible.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
FastSpring
JULY 5, 2023
New Subscription Plan Change History API Now Available to Businesses That Use FastSpring SaaS continues to grow at a rapid clip, and more than ever, we’re used to using subscriptions for a variety of services. We’re also aware of the need to understand what we’ve historically paid for our subscriptions and the changes we’ve made to those subscriptions over time.
Retail TouchPoints
JULY 5, 2023
While some fallen retailers return as “ghost IPs” that exist only to wring the final few dollars out of their names, Overstock CEO Jonathan Johnson has far more concrete plans for the company’s acquisition of Bed Bath & Beyond’s intellectual assets. The most eye-catching part of the plan — rebranding Overstock’s own website as Bed Bath & Beyond — is at the center of the strategy: a way to marry the best aspects of each company.
RetailDive
JULY 6, 2023
The retailer, famous for its candles, has shaken up its assortment and its C-suite since former Unilever executive Gina Boswell became CEO last year.
Forrester eCommerce
JULY 6, 2023
Last night, Meta launched its rival app to Twitter, Threads, in 100 countries. This new app is garnering initial excitement and downloads, but it still has a long road ahead to scale and retain an audience, integrate new features, and eventually monetize through advertising.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
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