Remove articles tags Data Capture
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How the Customer Experience is Powering the Fastest Growing Brands

Kissmetrics

A form of this article originally appeared on Stitch Labs. Using Data To Improve Customer Experience. Data from customer behavior on your eCommerce site allows you to better understand your customer and therefore engage with them in a way that is deeply personalized to their experiences with your brand.

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6 Engagement Marketing Metrics & How to Improve Them

Kissmetrics

In this article, I’ll share six engagement metrics you must measure throughout the funnel to ensure your marketing is working. Head to Behavior > Site Content > All Pages on Google Analytics to access this data. To find out what content to create, look at the data. Use the data available to you and do more of what works.

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10 TOP WordPress email subscription plugins (free + easy to use)

Omnisend

This article unveils 10 of the best email subscription plugins for WordPress. We’ve discussed a few great options, like Omnisend, further down this article. Nice-to-have features: Responsive design: Ensures subscription forms are mobile-friendly to capture subscribers from various devices. Let’s dig in.

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20 Secrets to Boost Your Facebook Organic Reach

Kissmetrics

That’s exactly what we’ll cover in this article. There are other detailed data points that come into play: How recently the post was published. Step 1: Export Insights Data from Facebook. At the top of the insights page, there’s a button that will allow you to export your data both on a page and post level.

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A Complete Guide to SEO Forecasting: Tools, Examples, and More

Inflow Insights

Finally, you’ll learn what to do with all the SEO data you’ve collected — and how you can use it to create smarter content that meets your customers’ needs. In this case, the historical data is the search volume of specific terms — and your site’s website traffic — at various points during a given time period.

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Entry Popups Could Be Killing Your Conversion Rate (And You Can’t Even Measure It)

Inflow Insights

In this article, we’re going to: Explain why A/B tests may not show you the truth about popups. Show you the specific process we use to get much more accurate data about popups and other stats for our clients. Behind the scenes, this is the order of events that happens when many eCommerce sites load: The entry popup loads.

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Google Analytics 4 (GA4) For BigCommerce Advanced Setup Tips & Tricks

Groove

Our previous blog contains more detailed information about GA4 that you may find helpful as a companion to this article. To understand how Google Analytics better respects user privacy, it's critical to understand the data that it collects as well as how it manages the representation of that data.