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Fashion Meets Technology – Choose Well, Be Well!

RTP blog

By Geetanjali Sarna and Amit Prabhakar Gaitonde , Wipro Despite the growing use of technology in all facets of life, fashion retail has continued to play it safe when it comes to utilizing technology to further innovation and the customer experience.

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‘The Spotify of Fashion’: A Look Inside the New Shopping Platform from the Founder of True Fit

Retail TouchPoints

Described as a “constantly learning fashion marketplace,” the platform combines AI and human curation to present each shopper with a personalized selection of fashions from more than 2,000 participating brands. Brandon Holley, Chief Fashion Officer, Shoptrue That push and pull is evident in the platform they are building.

Fashion 240
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True Fit Democratises Fashion Genome and Unlocks Growth for Rising Fashion Brands in Shopify

365 Retail

True Fit , the leading AI-driven platform that decodes size and fit for shoppers and fashion retailers, has announced that, following its launch in Shopify at the end of 2023, it is now driving a 14% average GMV growth for fashion brands on the platform, giving rise to the next generation of scaling fashion retailers.

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Best Shopify Apps for Fashion Stores

Ecommerce Platforms

But unless you have the store set up to handle every aspect of modern online selling, your fashion store isn’t going to make it. Using Shopify opens up an entire marketplace of ecommerce apps that can give you everything you need to build a fashion store online. What are The Best Shopify Apps for Fashion? There’s good news.

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Creating A Frictionless Shopping Experience With Technology And Data

RTP blog

With technology that creates a seamless shopping experience and insights from your data. Technology That Transforms The right application of cutting-edge technology not only improves the shopping experience — it helps drive revenue and build trust with your customers. Rebecca Minkoff is an especially fascinating example.

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1822 Denim Quadruples Conversions with AI Fit Technology

Retail TouchPoints

This refers to the uncertainty many consumers feel shopping for fashion items as they try to determine which size is best for them. For too long, the fashion industry has been telling women what size they should be, what trend they should wear, etc. smartphone and instantly receive their size and fit recommendations. “We’ve

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The Empowered Marketer: Catering to the High Fashion Buyer

Optimizely

High fashion is a highly competitive space. But Aneesha Rao has fashion buyers down to a science. She’s the Strategy & Digital Marketing Manager for two different high-fashion online retailers: Need Supply and Totokaelo. This combination of tech skills and fashion savvy has served her well. …and much more.

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