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Estée Lauder Elevates Online Gift-Giving with Recipient Personalization Options

Retail TouchPoints

is making the online gift-giving experience more engaging for shoppers via a new option that incorporates a “Send as A Gift” button on its skincare and cosmetic brands’ websites. Using the link in the message, the recipients digitally unwrap their gifts through an engaging UX. The Estée Lauder Companies Inc.

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How to Overcome E-commerce Shipping & Delivery Challenges

lateshipment

Frequent Shipping and Delivery Challenges and How You Can Overcome Them High Shipping Costs Skyrocketing shipping costs are the most frequent challenge for both e-commerce merchants and customers. A not-so-fun fact is that shipping is arguably one of the biggest cost-centers for any e-commerce business.

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Salesforce Predicts Just 1% YoY Online Sales Growth for U.S. Holiday Season

Retail TouchPoints

For the back-to-school season, 42% of consumers say they are spending more, but 57% are trading down for lower prices,” said Caila Schwartz, Director of Consumer Insights and Strategy for Retail and Consumer Goods at Salesforce during an Aug. measured from July’s Prime Day through mid-August). 22, 2023 briefing.

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Time for retailers to take stock of shipping costs; playing the waiting game won’t win

365 Retail

Claire Webb from Advanced Supply Chain Group looks at why playing a waiting game won’t help retailers beat soaring shipping costs. Many retailers are looking to protect margins against rapidly rising shipping costs. Cost of bottlenecks. Playing the waiting game. Mitigating costs.

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Holiday Season Marketing Calendar and Shipping Deadlines [2021]

lateshipment

As a retailer, getting holiday spend insights is just one-half of the game. The other is being aware of the important dates and deadlines associated with shipping carriers and important eCommerce events. Read on to get access to all the critical data you need to plan your marketing game this holiday season.

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Shining a Light on a Growing Ecommerce Threat: Chargeback Fraud

Retail TouchPoints

Experts report that chargebacks will cost merchants over $100 billion in 2023, and false claims and abuse of the chargeback process are a growing threat to merchants. Still, the cost of chargeback fraud is simply too high to ignore. For every $100 in chargebacks, your true chargeback cost is $240.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

Loyalty Beyond the Price Tag In our hyper-connected world with increasing distractions, retailers and brands struggle with high acquisition costs. Instant answers about product sizing or shipping details can greatly influence the shopping experience and make or break a sale. Tip 2: Simplify the cart and checkout process.