Inflow Insights

FEBRUARY 25, 2021

Social media has become a big player in the world of PPC advertising. Facebook gave us an answer: the Facebook Brand Lift Study. What is a Facebook Brand Lift Study? Facebook Brand Lift Studies (also known as Brand Lift Tests) allow advertisers to measure brand awareness and favorability with a statistical degree of reliability.

eCommerce 78

eCommerce PPC Social Media Information 78

Store Growers

OCTOBER 12, 2016

With existing clients, they are great to see where we need to step up our game. Quick word about the data: I’ve tried to focus on high quality data from studies with a large enough sample sizes. That said, some of these metrics vary between studies. Google PPC. Facebook PPC. Social PPC Advertising.

eCommerce 144

eCommerce PPC Mobile Channel 144

Kissmetrics

DECEMBER 11, 2017

You really don’t know which playbook, game plan, or actionable tip is going to work until you experiment. PPC might be amazing for your friend’s business. But that doesn’t mean investing in PPC is instantly going to turn you into the next Zuckerberg. And you never really know how a campaign will perform until you try it.

Management 213

Management Marketing PPC Banking 213

Omnisend

APRIL 27, 2021

Studies have shown that ethical and sustainable practices are becoming more prevalent. One study showed that athleisure is fast becoming the top American shoe market through 2021. An excellent way to up your customer satisfaction game is by using an omnichannel marketing strategy for your fashion ecommerce business.

eCommerce 78

eCommerce Fashion Apparel Shopify 78

eCommerceFuel

AUGUST 2, 2023

When we run PPC ads on Amazon, we are mainly looking to use the PPC as a method of increasing our organic search ranking in Amazon.” — ECF Member One ECF member generated $8,197 in sales from $459 ad spend—a 1,685% increase. It’s the best PPC $ we’ve spent.” —ECF This is part of the secret sauce of Amazon SEO.

PPC 26

PPC Improvements Management SEO 26

Algopix

AUGUST 14, 2023

Choosing the Right Book at the Right Moment Selecting the right book to read at any given time can be a game-changer. Amazon FBA books often feature real-life case studies and stories of sellers who have triumphed over obstacles. For FBA sellers, reading is not just a pastime; it’s a strategic investment in their business acumen.

Books 101

Books eCommerce Arts Webinar 101

FastSpring

NOVEMBER 12, 2019

Which is why we’ve created a six-step checklist to help you prepare for BFCM: Build your BFCM game plan. Step 1: Figure Out Your Game Plan. Remember, lots of businesses are after the BFCM crowd, so building a game plan is key. What channels will help advertise your deals the best (Twitter, PPC, Facebook, etc.).

Payment Services 65

Payment Services Multi-channel Mobile PPC 65

Kissmetrics

SEPTEMBER 8, 2020

Does your company manage Google Ads for third parties, and do you maintain some success with the pay-per-click (PPC) platform? Almost anyone can use Google’s PPC system to advertise on Google and grow their business (with the right budget and know-how). The better you know the rules of the game, the more successful you can be at it.

Merchant Services 71

Merchant Services PPC Document Management 71

BigCommerce

FEBRUARY 1, 2018

Need some simple graphic design help for a logo, PPC banner or social media ad? Here is what they read to help them stay on top of their game. These guys have been in the game a long time, have a ton of great content, and, very important for me, great visuals, which helps to illustrate the results of their recommendations.

Social Media 374

Social Media BigCommerce Blog Shipping Costs 374

Ecommerce Platforms

OCTOBER 10, 2022

However, there are all sorts of studies that point to the health benefits of CBD. As Forbes noted, “A 2017 study in the Brazilian Journal of Psychiatry tested the anxiety levels of 57 men in a simulated public speaking test.” Let’s briefly explore what those benefits may be. The Health Benefits of CBD.

Merchant Services 197

Merchant Services Payment Services Payments Shopify 197

Blue Winston

MAY 21, 2021

The strong support of DevaGroup with its dedicated team is a game-changer. BlueWinston BlueWinston.com About PPC tool BlueWinston – specialized PPC tool for effortless creation of Product campaigns for Google. BlueWinston makes it possible for us to advertise effectively the wide range of our products.

PPC 98

PPC Books eCommerce Games 98

SellBrite

JULY 28, 2020

Electronics, Clothing, Shoes & Jewelry, Toys & Games, and Books are often the most profitable categories. Study current Amazon bestselling products. Study products similar to the one you want to sell. Consider products in one of Amazon’s bestselling categories. This is a key way to gain insight into what buyers want.

Shipping Costs 125

Shipping Costs Fulfillment Shipping Subscription 125

Ecommerce Platforms

MAY 2, 2018

Ecommerce in the Trenches goes beyond the fluffy stories and case studies to bring you real tools and tips to take your business to the next level. The podcast is for anyone wanting to learn more about advances SEP, those who are struggling with cart abandonment or wanting to take their email marketing game to the next level.

eCommerce 187

eCommerce Small Business Retail Online Retail eCommerce Marketing 187

eCommerceFuel

APRIL 24, 2019

Faced stiff competition from Alibaba’s Taobao and JD.com, which have upped their game. PPC Specialist | Holmes Custom | Jacksonville, FL. The Final Job Boards Update (A Launch Case Study) (Podcast). Subscribe: iTunes | Stitcher. In the News: Amazon Is Shutting Down China Marketplace Business.

Merchant Services 24

Merchant Services Vend Payment Services Cryptocurrencies 24

VTNS Solutions

JUNE 9, 2019

A customer hear about your business through online channels such as SEO, PPC, Social Media or Referral They visit your website Add to store for ecommerce or submit a form They refer other people if they like your business. The new kid on the block, growth marketing is a complete different ball game. SEO Insights and Resources.

Marketing 28

Marketing Conversion Optimization SEO Social Media 28

Inflow Insights

NOVEMBER 12, 2019

Most eCommerce founders and management teams aren’t PPC experts. As a result, eCommerce PPC management often gets delegated to a 3rd party. The question is, who should that 3rd party eCommerce PPC consultant be? We’ve written this post as the definitive guide for choosing your best PPC hiring option.

PPC 92

PPC eCommerce Management Seminar 92

Kissmetrics

APRIL 14, 2021

When the search is complete, click on the PPC Keywords tab to see all of the keywords your competitor is advertising on. This can be a game-changer because you’re no longer seen as a commodity. To find your competitors, simply type your keywords into Google and then copy the advertiser domains.).

X-cart 307

X-cart Recommendation Customer Other 307

Kissmetrics

APRIL 22, 2021

A study conducted by Massey University Marketing Professor Harald Van Heerde and his co-researchers from Tilburg and Maastricht Universities examined household data from 16,512 customers. The study revealed that a large percentage of users who signed up for a free trial didn’t upgrade to a premium (paid) solution after the trial period.

PPC 335

PPC Web Design Social Media Blog 335

Kissmetrics

DECEMBER 4, 2020

But it’s another ball game to have them actually appear on Amazon. According to a study by Feedvisor, about 74% of ecommerce shoppers go to Amazon first for any purchase they want to make. Amazon PPC Management. Amazon turned on the firehose of PPC. PPC campaigns are a great type of marketing task to outsource.

Marketing 247

Marketing PPC SEO Channel 247

Kissmetrics

APRIL 12, 2021

How many brands that have completely changed the game in their niches the way Apple has? It’s tempting to drop lots of cash on PPC ads with Google or Facebook when you want to increase your sales revenue. You can also implement this winning Apple strategy by creating more case studies. That’s astounding. but in their hearts.

Marketing 356

Marketing Social Media PPC Customer 356

BigCommerce

DECEMBER 13, 2017

You simply have to know how to play the game. They can be advertised using PPC. Several studies show that products with more reviews outperform products with fewer reviews, even if the product with fewer reviews has a slightly higher average rating. Give Amazon’s suggested PPC campaigns a try.

Shipping Costs 414

Shipping Costs Marketing Merchant Services SEO 414

Kissmetrics

AUGUST 5, 2021

Put your audience’s wits to the test, and add some game show flair to your Snapchat ads. 12 Ad Copy Strategies That’ll Double Your CTR and Increase Your ROI 9 PPC Ad Copywriting Secrets to Steal From the Pros Call-to-Action: 8 Tactics to Create One in 2021 + Examples. Ad Copy Resources. Use the Shoppable AR Lens Feature.

Social Media 348

Social Media eCommerce Download White Paper 348

BigCommerce

NOVEMBER 28, 2017

Niche PPC Strategies. Significantly less orders were made on mobile for Home & Garden (-12.75%) and Toys & Games (-16.08%) merchants. Toys & Games. Toys & games merchants on BigCommerce made 24.66% more in 2017 than 2016 during Cyber Week. Toys & Games Cyber Week 2017 YoY GMV. Selling on Amazon.

BigCommerce 415

BigCommerce Merchant Services Food and Beverages Small Business Retail 415

ROI Revolution

APRIL 12, 2022

28% of marketers use automation in their PPC advertising efforts. Your PPC and SEO efforts lead shoppers to your website – but if your site isn’t optimized for conversions, even the biggest boost in traffic won’t touch your bottom line. Case Study | On average, only 12-15% of A/B tests have a winning result. Social Media.

Marketing 172

Marketing Social Media White Paper SEO 172

Kissmetrics

MARCH 29, 2021

According to a study of more than 11 million SERPs, the average word count for pages that rank on the first page of Google is 1,447 words. SEO, PPC, social media, technical SEO, and even link building are all crucial to increasing your Google rankings and driving leads and conversions. Users and Google Like Quality Content.

Social Media 335

Social Media SEO Consumer Improvements 335

Kissmetrics

SEPTEMBER 24, 2020

Client expectations are undoubtedly high because of this, but if you take a look at our case studies, you know that we can do some pretty spectacular things for your business: We helped an online fashion brand surpass the global pandemic slump by recording 3x to 6x ROAS in three months via NPDI’s performance marketing efforts. With a 4.7-

Social Media 209

Social Media Recommendation Management Arts 209

Kissmetrics

JANUARY 27, 2021

This means it’s harder and harder to stay on top of the game and keep yourself from falling behind. The case studies are endless for a good reason: Guest blogging works. If you like PPC, they have tons of content about that. To top it all off, inbound marketing trends shift almost as fast as SEO tactics.

Marketing 318

Marketing SEO Blog Live Chat 318

BigCommerce

NOVEMBER 2, 2017

AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. Think about those SEO basics as a qualifying competition you have to win to prove you deserve a chance at the Olympics –– or at even playing the game. It’s a long-game play here, and there are no overnight successes.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

Kissmetrics

MARCH 16, 2018

What about pay-per-click (PPC)? Compare that to email and PPC marketing that average at just 0.6%. In a recent case study, Intronis , a cloud backup and data protection company, implemented direct mail efforts to reach big clients. So the try organic posting. But, Facebook organic reach is hovering at just 2%.

Marketing 249

Marketing Mobile PPC Games 249

Kissmetrics

AUGUST 9, 2017

A WordStream study found that emails with a single CTA increased clicks by 371% and sales by 1,617%! Step up your game by diving into the details of your target audience. Focused Calls to Action Direct Your Leads So they Don’t Freeze. That’s how you grab subscribers from the get-go. Get to (Really) Know Your Buyer Personas.

Social Media 242

Social Media PPC Management Customer 242

Kissmetrics

JULY 31, 2017

A recent Tomoson study found that this kind of influencer marketing is “the fastest-growing online customer acquisition channel, beating organic search, paid search, and email marketing.”. A recent study found that only 14% of respondents could recall the banner ad on the page they just visited. This shouldn’t be surprising.

Books 212

Books PPC Social Media Marketing 212

Ecommerce Platforms

MARCH 10, 2021

Just a couple of strategically placed keywords, then you throw in some links, and boom – you’re in good shape and well-positioned to win the digital game! Some studies show that tweaking old content can bring 111% organic growth. Just as Site Audit detects your SEO issues, Semrush’s PPC Keyword tool does the same for your ads.

Social Media 104

Social Media SEO Shipping Costs eCommerce 104

eCommerceFuel

JULY 5, 2023

Step 3: Selecting the Right Product Images & Visuals for Your Amazon Listing Choosing the appropriate images and visuals when setting up your Amazon product listing can be a game-changer in attracting customers and driving sales. Amazon PPC absolutely helps you rank for the keywords you’re bidding on. An extra $850 in our pockets.”

Shipping Costs 26

Shipping Costs Shipping PPC Improvements 26

ROI Revolution

NOVEMBER 16, 2020

Toys & games saw the most price fluctuations over Amazon Prime Day 2020, while home improvement items saw the least. The majority of sales were driven by Sponsored Brands and Amazon’s “Back to Study” landing page. Amazon allocated 50% of their Amazon Prime Day 2020 ad spend to TV, up from 23% in 2019.

Shipping Costs 78

Shipping Costs Payments Events eCommerce 78

ROI Revolution

OCTOBER 7, 2020

Amazon goes on to promote a photo sweepstakes to win a $1,000 Amazon gift card, a new reality gaming show that offers free prizes, and a special 40% off deal for daily essentials by Amazon. There is also an option to view deals that you have missed, although there are no missed deals at this time. September 28 update.

Shipping Costs 78

Shipping Costs Events Payments Small Business Retail 78

BigCommerce

OCTOBER 4, 2017

Part 10: Ecommerce SEO Case Studies. Though, if you’re interested in paid ads, check out KlientBoost’s PPC services.). Just perform some competitive PPC analysis and add those to your sheet! But the game has changed, and now Google understands that when someone searches “dachshund”, it has the same intent as “weiner dog”.

SEO 419

SEO eCommerce Gifts Blog 419

eCommerceFuel

FEBRUARY 17, 2017

Originally, I wanted to do video game development. And when I finally was confronted with the choice of colleges, I looked at video game design and standard programming and I said, “Well, I really love programming. Let’s stick with the core basics, and if I wanna get into video game design later, I can do that.”

Merchant Services 36

Merchant Services eCommerce BigCommerce Books 36