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6 Engagement Marketing Metrics & How to Improve Them

Kissmetrics

I’ll also share actionable tactics on how to improve them and, as a result, your bottom line. Identify the micro-influencers relevant to your brand, and then engage with them via social media before reaching out. Social Comments & Conversation Rate. Content Reach. You know it will serve your audience, but….

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How Google Local Guides Improve Visibility

Kissmetrics

In that case, you likely spend a lot of time creating new blog articles, crafting social media posts, or developing video content to keep your audience engaged. If you need some basic guidelines on getting more reviews, Google has these suggestions : Begin a conversation with your shoppers about reviews. Share positive reviews.

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How Retailers Can Leverage Employee Advocacy in Support of Their Brand Vendors

Wiser

This internal advocacy can take various forms, from sharing company-branded content on social media to word-of-mouth recommendations, or even wearing company-branded attire. Their opinions and recommendations can significantly influence customers’ purchasing decisions.

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Capitalizing on Livestreaming’s Growth Potential: Expert Advice for Newbies

Retail TouchPoints

For brands considering livestreaming or just starting to dip their toes in the water, experts recommend answering three basic questions that will shape their live commerce strategies. Bao Arakov, Livestreaming Analyst at Coresight Research, recommended that brands ask (and answer) three key questions: 1. Who is our target consumer?”

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20 Secrets to Boost Your Facebook Organic Reach

Kissmetrics

Social media referrals have stagnated around 5 percent of all traffic for years. The encouraging news is social media reach is still massive. billion active social media users. Many people use social media solely for brand awareness. Not any more. There are more than 3.5 It’s a no-brainer.

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10 Proven Strategies for Boosting Brand Loyalty

MagentoBrain

Customers who are loyal to a brand are more likely to make repeat purchases, recommend the brand to others, and defend it against competitors. In this blog, I will explain ten proven strategies that businesses can use to improve brand loyalty and cultivate a strong and loyal customer base.

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How to Make a Sponsored Snapchat Filter

Kissmetrics

I recommend using a design tool like Canva , which comes with preset design dimensions for Snapchat. No URLs, barcodes, usernames, CTAs, phone numbers, email, or logos of other social platforms allowed. Filters should honor Snapchat’s advertising guidelines. Measure, Optimize, and Improve. No hashtags allowed.