Maximizing Profitability: How to Improve 4 Key Areas of the CPG Product Lifecycle
Retail TouchPoints
DECEMBER 27, 2023
The same could be true of all for-profit organizations, but the CPG industry is unique in its unrelenting pace of new product launches designed to woo or wow an audience that has grown accustomed to constant change. Of the 30,000 new consumer products released each year, most of them fail. existing knowledge). Better engagement.
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