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Walmart Debuts Immersive, Influencer-Led ‘Walmart Realm’ Experiences

Retail TouchPoints

Just a few weeks after making real-world products available for sale within Roblox, Walmart has debuted Walmart Realm. It’s fantastical, it’s inspirational and simply put: it’s a lot of fun,” wrote William White, Chief Marketing Officer at Walmart in a LinkedIn post. “At

Fashion 263
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Walmart, Capital One End Contentious Credit Card Partnership

Retail TouchPoints

Capital One Financial and Walmart have officially ended a partnership that had designated Capital One as the exclusive issuer of Walmart consumer credit cards. Capital One fired back, claiming that Walmart wanted to end the deal early in part so it could offer cards through One, a fintech company it backs.

Banking 243
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Walmart Debuts Latest Next-Gen Fulfillment Center in South-Central Pennsylvania

Retail TouchPoints

Walmart has opened the fourth of five next-generation fulfillment centers in Greencastle, Pa., Walmart is paving the way for good jobs and great careers in the south-central Pennsylvania region with the Greencastle fulfillment center,” said Karisa Sprague, SVP, Fulfillment Network Operations for Walmart U.S. in a statement.

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Disney and Walmart Unveil Retail Media-CTV Advertising Integration

Retail TouchPoints

Disney Advertising and Walmart ’s retail media division Walmart Connect are teaming up to bring retail media insights to Disney’s streaming TV platforms, including Hulu and Disney+ , for programmatic advertising campaigns and measurement. Approximately 145 million customers shop with us online and in stores weekly.

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Walmart Rolls Out Luminate Data Insights Service to Suppliers in Mexico, Canada

Retail TouchPoints

Walmart ’s Data Ventures division has announced the international expansion of the Walmart Luminate data insights platform, beginning with Walmex in Mexico and followed by Walmart Canada later this year. Walmart Luminate empowers us to tailor our offerings precisely to consumer needs, ensuring unparalleled shopping experiences.

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Walmart Streamlines Teacher Support via Box Tops App Integration

Retail TouchPoints

Walmart has simplified the process for shoppers who want to support their local schools with the new Connected Accounts feature on the Box Tops for Education app. Shoppers can now give back by connecting their Walmart account with the Box Tops app, without needing to scan or submit receipts.

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Droopy Dog or Contagious Cat? Call New Walmart+ Telehealth Vet Service

Retail TouchPoints

Walmart+ has added a new membership benefit designed to appeal to the more than 75% of its members who are pet owners: 24/7 veterinary telehealth services offered in partnership with Pawp. The retailer piloted the offering last year and it became the loyalty program’s most successful limited-time offer of 2023.