Remove what-is-social-commerce-and-why-is-it-important
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What is Social Commerce, and Why is it Important?

Smile.io

In fact, the average social media app undergoes an average of 1-4 software updates per month. The reason for these updates are often linked to some type of changing customer behaviors or desires, and one of the latest trends in the ecommerce world was the introduction and rise of social commerce. What is social commerce?

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Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy

Retail TouchPoints

When consumers click to branded ecommerce sites via paid search and social campaigns, they are forced to navigate a series of experience frustrations, such as the slow page loads that plague 40% of all site visits. Ecommerce sales are expected to hit $6.3 Additionally, overall ecommerce conversions decreased by 5.5%.

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Before You Migrate Shopify To BigCommerce, Ask These Questions

Groove

This comprehensive guide will answer any questions, including why you should consider migrating and a step-by-step process. The Benefits of Migrating from Shopify to BigCommerce By now, you should have a more vivid picture of why you should consider migrating Shopify to BigCommerce. Migrate Shopify to Bigcommerce: Is it Right For You?

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Retail Media: Everything You Need to Know

Retail TouchPoints

Whether you’re looking for a deeper understanding of the implications and applications of retail media or need a down-and-dirty explainer on what retail media actually is, you’ve landed in the right place. Read on to learn: What is retail media? What is a retail media network? Why is retail media growing so fast?

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Havas Study Highlights 5 Key Social Commerce Preferences of Gen Z and Millennials

Retail TouchPoints

It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on social media platforms — is big business. UK, France, Germany, India, Mexico and United Arab Emirates, and found that not only is Gen Next interested in social commerce, but most of them already are engaging in it.

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How to Use Google Trends in Marketing

Kissmetrics

As marketers, our job is to capitalize on what’s popular in the “here and now.” One great way to figure out what is popular is with Google Trends. You can then take what you’ve learned and apply it to any (and all) of your marketing strategies. What Is Google Trends? Why Should You Use Google Trends for Marketing?

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Don’t be Fooled, Meta isn’t Abandoning Social Commerce — and Here’s Why

Retail TouchPoints

Recent headlines about Meta ’s Instagram and Facebook doing away with shopping features on their platforms might appear to be a retreat in the social commerce wars. Social commerce sales in the U.S. social network ad spending forecast by $16.21 In fact they are anything but — and with good reason. billion.

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