article thumbnail

Your Small Business Saturday Guide: Tips, Tools, and Statistics for Local Companies

BigCommerce

For a tradition that only dates to 2010, you have to hand it to Small Business Saturday. American Express created Small Business Saturday (SBS) in 2010 with the goal of encouraging the support of both local and small eCommerce shops. Tag your social media efforts. So far, it’s been a success. SmallBusinessSaturday.

article thumbnail

Personalization at Scale: How SMS Helped PERC Coffee Untangle its Marketing Campaigns

Retail TouchPoints

Since 2010, PERC has done a lot of legwork to cement its credibility as a trusted source for delicious, ethically sourced specialty coffee, and build their brand personality as friendly, welcoming coffee people who just want to help everyone find their perfect cup.

Marketing 243
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Definitive Guide to Online Reputation Management

Kissmetrics

Some people think it’s just social media monitoring, while others believe it has something to do with public relations, and still others have no idea the impact it can have on sales. We have plenty of outlets to do what we need… — Dark Horse Espresso (@darkhorsecafe) January 15, 2010. Would they recommend it?

article thumbnail

How to Use Instagram Guides

Kissmetrics

When Instagram launched in 2010 with its visually-focused platform, it disrupted the social media scene. Instagram introduced Guides as “a way to more easily discover recommendations, tips and other content from your favorite creators, public figures, organizations and publishers on Instagram.”.

Travel 282
article thumbnail

Bot Rot: 5 Reasons Why Retailers Need to Ensure Products Go to People

Retail TouchPoints

Loyal customers engage with your promotions and campaigns, spend more on your products and are more likely to recommend your brand to friends. They complain on social media , labelling your sales as unfair and your brand as uncaring. Niels Henrik Sodemann has been CEO and Co-founder of Queue-it since its inception in 2010.

Retail 249
article thumbnail

The 8 Tools and Strategies Proven to Acquire New Customers & Increase Customer Engagement

BigCommerce

You’ll also find recommendations on BigCommerce apps and integrations that fellow entrepreneurs use to succeed. Additional Recommended Reading. Use your social media channels to run ads featuring a coupon that’s redeemable on your website if you have a pretty solid target demographic figured out.

Customer 381
article thumbnail

The Power of Email + The Psychology of Social Proof = The Social Email

Kissmetrics

It’s just so 2010. Socialmedia, proof, marketing. Just look at the proliferation and popularity of social media platforms – Facebook alone has 1.94 billion monthly active users – and the increasing use of social ads. Marketers generated 174% more conversions with email than social media.