BigCommerce

DECEMBER 13, 2017

Why mobile matters most – 70% of Amazon customers made purchases on Amazon’s mobile site – and how to optimize for it. The original book was eight months in the making –– with the first email sent out to a subject matter expert on January 21, 2016. That first book launching in August 2016. That timing is critical.

Definition 420

Definition Merchant Services Multi-channel Books 420

Retail TouchPoints

MARCH 2, 2021

Cardlytics runs banking rewards programs for financial institutions that are designed to allow marketers to identify new customers and increase loyalty from within banks’ online and mobile channels.

Telecommunications 183

Telecommunications Banking Travel Books 183

Retail TouchPoints

OCTOBER 17, 2023

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Phone — the Most Expensive CX Channel Retailers want their customers to be happy, but the cost of interacting with them live is usually inefficient and expensive.

Customer 246

Customer Multi-channel Channel Customer Experience 246

Retail TouchPoints

AUGUST 9, 2021

Many companies are accustomed to viewing performance by channel, by store or by product. Today’s customer is omnichannel, mobile, and has begun to lean more heavily than ever on the availability of digital and online shopping options. That needs to change. Are existing customers sticking around?

Customer 298

Customer Multi-channel B2C Omnichannel 298

RTP blog

AUGUST 27, 2018

Research shows that: · The Hispanic dropout rate fell from 16% in 2011 to 10% in 2016. · The percent of Hispanic high school graduates ages 18 to 24 enrolled in college rose from 32% in 1999 to 47% in 2016. · The number of Hispanics enrolled in public and private nursery schools, K-12 schools and colleges rose from 9.9

Marketing 150

Marketing Electronics Retail Mobile 150

GetElastic

APRIL 10, 2016

Digital experiences are not just about websites and mobile apps, either, Adobe says. They’re also about driving traffic to physical stores and leveraging the digital channel to enhance the physical world. Customers don’t see your channels (and never should), they only see your brand.

eCommerce 110

eCommerce Demo Mobile Channel 110

Retail TouchPoints

JULY 23, 2021

Here are four things the Retail Touchpoints editorial team will be watching as the Summer Olympics kick off: Will ecommerce channels and off-site pop-ups be able to make up for the loss of stadium sales ? How will the splintering of viewership across media channels impact the resonance of advertising campaigns?

Games 306

Games Retail Events eCommerce 306

RTP blog

JUNE 29, 2018

By Kelly DeRosa, IgnitionOne In 2016 alone, retailers lost an eye-watering $4.6 The retail landscape is constantly evolving, and the rise of digital shopping coupled with the noise of the customer’s cross-channel journey raises the stakes. Effective Remarketing Shouldn’t Compromise UX Not all channels are created equal.

eCommerce 150

eCommerce Retail Omnichannel Mobile 150

ROI Revolution

OCTOBER 4, 2017

Retailers can no longer afford to adopt a laissez faire fair mentality when it comes to mobile advertising. Instead, mobile advertising traffic has risen past the level of desktop , but so far appears to be additive. The Rise of Mobile Advertising has Been Relentless. Mobile is nearly at parity with desktop computers.

PPC 60

PPC Mobile eCommerce Search Marketing 60

Liveintent

FEBRUARY 28, 2023

Evidently, marketers are moving away from these walled gardens and looking for more reliable, logged-in ad channels. It’s an opt-in, global media channel that reaches over a billion more users than Facebook. Think mobile-first, then design for it. As a result, viewability can be tough to measure on this channel.

Mobile 62

Mobile Channel Supplies Recommendation 62

ChannelAdvisor

NOVEMBER 28, 2016

As we kick off Cyber Monday in earnest, we’re taking a look back over the holiday weekend and mobile is the clear winner. Thanksgiving Day specifically saw the greatest amount of mobile traffic and mobile orders. In 2016 this trend exploded over the holiday weekend, with mobile traffic accounting for 75.3%

Mobile 40

Mobile Travel Download Recommendation 40

ChannelAdvisor

NOVEMBER 29, 2016

As we mentioned in our post yesterday , mobile is the big winner for the Cyber Five with nearly 73% of traffic on the ChannelAdvisor platform coming through mobile devices (a big jump from 2015’s 62%) and 46% of orders (versus 2015’s 40%). year over year, from 2.19% in 2015 to 2.38% in 2016. Free shipping.

Mobile 40

Mobile PayPal Shipping Consumer 40

eCommerce Training Academy

MARCH 22, 2017

2016 was the year of personalization, as marketers moved towards true one-to-one messaging. Historically, retailers have been slow to adopt these messages, but we saw a major shift in 2016 as more organizations implemented technology to automate these campaigns. By Steve Wade , Listrak sales manager.

Information 48

Information Channel Customer Recommendation 48

ChannelAdvisor

OCTOBER 31, 2016

On Thursday, October 27, 2016, Amazon reported their Q3 2016 results. Remember that comScore reports desktop growth at 10% and mobile at ~5% for a total of 15%, which is what we think of as the ‘e-commerce baseline.’ First, here is the Q3 16 Results Tracker where we look at the most important metrics. Amazon missed Wall St.

eCommerce 40

eCommerce Blog Fulfillment Mobile 40

GetElastic

AUGUST 10, 2021

With the global adoption of mobile devices, expansion of IoT, and dynamic behavior of customer buying habits, it’s become more important than ever for brands to take a holistic, interconnected approach to their customer’s digital experiences. The latter ensures customers can still collect points for future rewards.

Omnichannel 148

Omnichannel Multi-channel Banking Food and Beverages 148

RTP blog

NOVEMBER 7, 2018

On top of the basics that have always been part of store operations, today’s stores now must offer online-level convenience, seamless channel integration and unique customer experiences. total well surpasses the 67% in both 2016 and 2017, another indication that retailers are making more investments where they need to.

Mobile 150

Mobile Fulfillment Operations Omnichannel 150

Kibo

JUNE 25, 2020

Benchmarking 125 retailers and brands, across 300 digital and cross-channel criteria , the FitForCommerce Omnichannel Retail Index 2020 , released in partnership with Kibo, is the most comprehensive annual study of how retailers and brands deliver on the omnichannel promise. Omnichannel Retail Index 2020.

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Omnichannel Download Retail Channel 117

ROI Revolution

JANUARY 13, 2020

Activate Mobile Mastery on All Fronts. Mobile drives key clicks and conversions for most, if not all, major brands. Nearly 50% of all retail ecommerce sales will occur through mobile in 2020. As one of the key 2020 marketing trends, mobile already drives 65% of paid search clicks on Google! million monthly users (source).

Marketing 174

Marketing Social Media Mobile Consumer 174

Sailthru

FEBRUARY 20, 2018

The success of these personalized mobile apps has retailers looking at how to bring this personalization into physical stores. During the Summer 2016 Olympics, sports editor Sam Manchester interacted directly with readers via inside-scoop text messages. Yoox Says Half of Sales Now Come From Its Mobile App.

Mobile 68

Mobile Omnichannel Retail Recommendation 68

Kissmetrics

FEBRUARY 20, 2021

And while this was only one of several strategies Spearmint LOVE used to improve their marketing, the end result was 991% YoY growth from 2015 to 2016. For example, you can dig deeper into your cohort analysis by segmenting mobile traffic vs. all traffic. How to Run a Cohort Analysis in Google Analytics.

eCommerce 350

eCommerce Events Mobile Channel 350

RTP blog

JANUARY 5, 2018

In 2016, 75.6 Traditional marketing and advertising won’t work since they are technically outside of the regular outreach channels. Pick The Right Communication Channel Ever visited a country that you are unfamiliar with and don’t speak the language? By Amitaabh Malhotra, Omnyway Tourism is big business in the U.S.

Payments 150

Payments Merchant Services Social Media Shipping Costs 150

Omnisend

NOVEMBER 7, 2023

And the best part here is that the number of orders generated through marketing channels like email, SMS, and push notifications increased last year. This indicates that these channels are reliable for driving more sales during the Cyber Monday sale. From 2016, conversion rates for Cyber Monday emails have been increasing.

Social Media 88

Social Media Merchant Services Mobile Channel 88

Kissmetrics

SEPTEMBER 14, 2021

In 2016, the Kizuna AI channel launched and has racked up more than 4 million subscribers. The channel was originally managed by the company Activ8, which later built an entire company for managing the character and created several spin-off versions. Set up your channel: Where will you share your VTube creations?

Games 231

Games Social Media Channel Marketing 231

Sailthru

NOVEMBER 30, 2017

In addition, Cyber Monday sales from mobile devices also broke records, indicating more shifts in consumer shopping habits. percent over 2016 to $7.9 Mobile Converts Shoppers to Buyers. Data from Cyber Monday reveals acceleration in consumers’ shift to mobile shopping. On Cyber Monday, mobile drove 40 percent of sales.

Mobile 95

Mobile Internet Retail Online Retail Omnichannel 95

Kissmetrics

MARCH 12, 2018

You test out one advertising channel and measure your results. Every so often, a new marketing channel or program becomes available. Some of those gambles crush it because they struck gold with the new channel connecting with the right audience. This is why many businesses look at omni-channel as more risk than reward.

Marketing 202

Marketing Social Media eCommerce Channel 202

Optimizely

APRIL 28, 2017

As shoppers move away from traditional brick-and-mortar stores and are increasingly found on digital channels , brands need to figure out how to best allocate their annual marketing budget to accommodate this surge. million in net income in 2016, a 420% gain from 2015 – landing them the No. The solution?

Omnichannel 170

Omnichannel Internet Retail Channel eCommerce 170

Whisbi

DECEMBER 2, 2015

Mobile e-commerce buying behavior has changed the entire online retail market. As technology advances, mobile is becoming a crucial channel for e-commerce: mobile traffic is increasing exponentially. Mobile e-commerce has become more important and is shaping up to be the future of omnichannel. But it is not enough.

Mobile eCommerce 56

Mobile eCommerce eCommerce Mobile Marketing 56

Profitero

NOVEMBER 16, 2017

of their total sales in 2017 (up from 27% of respondents in 2016). Half of respondents said their 2017 eCommerce growth target was more than 25% – up from 38% of respondents who selected this target in 2016. And winning more sales and share should be your number one priority in these early days of the channel.

eCommerce 136

eCommerce Mobile Channel Other 136

RTP blog

MARCH 14, 2017

By Debbie Hauss, Editor-in-Chief A few years ago retailers were lamenting their decisions to try to use Facebook as a commerce channel. And Mark Zuckerberg introduced live Facebook Live Virtual Reality at the Facebook Oculus Connect event in October 2016. Zuckerberg talked about “building a software platform that puts people first.”

Small Business Retail 150

Small Business Retail eCommerce Retail Payment Services 150

Kissmetrics

DECEMBER 1, 2020

The growth of live streaming has been exponential, with the market increasing from $30 billion in 2016 to an expected value of $70 billion in 2021 and $184 billion by 2027. Facebook Live has been around since 2016, and in those years, has made a big impact on the platform. Facebook Live Streaming. YouTube Live Streaming.

Social Media 337

Social Media Marketing Events Other 337

GetElastic

NOVEMBER 22, 2017

During Thanksgiving 2016, Black Friday and Cyber Monday hit record breaking ecommerce sales in the United States. billion, and mobile sales also broke the $3 billion mark. Even brick-and-mortar shoppers use their mobile to check reviews or compare prices. Many retailers also use mobile presence technologies in-store.

Shipping Costs 135

Shipping Costs Mobile Social Media Point of Sale 135

GetElastic

NOVEMBER 22, 2017

During Thanksgiving 2016, Black Friday and Cyber Monday hit record breaking ecommerce sales in the United States. billion, and mobile sales also broke the $3 billion mark. Even brick-and-mortar shoppers use their mobile to check reviews or compare prices. Many retailers also use mobile presence technologies in-store.

Shipping Costs 135

Shipping Costs Mobile Social Media Point of Sale 135

Wiser

SEPTEMBER 28, 2017

The stakes are high this holiday season, with Deloitte expecting cross-channel retail sales to top $1 trillion dollars this year from November to January. To succeed, omnichannel retailers and brands need to be true to their names and fully unify their selling channels. Omnichannel holiday strategy requires channels to work together.

Omnichannel 189

Omnichannel Shipping Costs Demo Channel 189

Ecommerce Platforms

FEBRUARY 3, 2022

The 36-year-old Viya, China's top livestream seller, has broken many sales records since her first appearance, in 2016, on Taobao Live (an Alibaba-owned live-streaming channel). Because of her outstanding sales performance, she was invited to the new Taobao livestream program in 2016. Source from KPMG. Social media sites.

Merchant Services 104

Merchant Services Payment Services Social Media Multi-channel 104

Store Growers

MAY 1, 2019

This might show there are opportunities to invest in other channels. Mobile: 53% (vs 52% in 2017). Or is it because your website performs poorly on mobile ? Mobile: 26% (vs 26% in 2017). The most common observation: attracting mobile visitors that convert poorly. Eliminate paying for mobile traffic?

eCommerce 128

eCommerce Mobile Shopping Carts Beauty and Health 128

RTP blog

AUGUST 23, 2019

While it might be tempting to look at online and offline shopping trends individually, doing so limits the ability to see synergies across the different channels. BOPIS: Buy Online Now, Enjoy Today Mobile, of course, is where the majority of retail customer journeys start — but not necessarily where they end.

Merchant Services 150

Merchant Services Marketing Retail Shipping Costs 150

Kissmetrics

JULY 18, 2017

Multi-Channel Expansion. They can buy on their mobile phone. But scaling to multiple channels takes some finesse and strategy. Getting a handle on one channel can be difficult enough. Here are the four biggies to consider when you want to expand to multi-channels: 1. Product ID coordination on all your channels?

Blog 205

Blog Clothing Multi-channel Shipping Costs 205