How Advanced Email Analytics Helped Kerrits Boost its DTC Business 150%
Retail TouchPoints
FEBRUARY 22, 2021
The mass store closures prompted by COVID-19 in spring 2020 could have spelled disaster for equestrian specialty brand Kerrits , which had operated as a wholesale-only business for over 25 years. The growth from April (2020) was exponential for overall revenue for the business and revenue from email.
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