NOT Your Dad’s Supply Chain: 4 Trends Every Retail Exec Should Know for 2024
Retail TouchPoints
OCTOBER 9, 2023
In 2024, it won’t be your dad’s supply chain. Shoppers’ retail preferences will be unlike anything we’ve seen even just a year ago. 1: Retailers are testing brands, hiding the parent brand. . #1: 1: Retailers are testing brands, hiding the parent brand. It’s still retail, but it’s not. More fluid.
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