Retail TouchPoints

FEBRUARY 16, 2024

With the sector continuing to experience accelerated growth, major retailers are looking for ways to maintain and build trust while dramatically improving customer experience and orchestrating cohesive customer journeys. Brett Weigl is SVP and General Manager, Digital, AI and Journey Analytics at Genesys.

Customer Experience 313

Customer Experience Payment Services Improvements Customer 313

Kissmetrics

DECEMBER 2, 2021

When it comes to website analytics, Google Analytics is second to none. With the rollout of the latest release, Google Analytics 4 (GA4), the same can now be said of applications analytics, too. What Is Google Analytics 4? It replaces the former property type “Universal Analytics.”. That’s not all, however.

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Events Social Media Improvements Customer 339

Kissmetrics

OCTOBER 20, 2020

Your analytics should tell you everything. Tools like Google Analytics are incredibly valuable for businesses. Instead, many companies have realized that their analytics tools have introduced a lot of unexpected problems. This is why companies need analytics consulting. This is why you need an analytics consultant.

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Customer Recommendation Technology Improvements 255

Retail TouchPoints

AUGUST 4, 2022

The Enterra Solutions Autonomous Decision Science (ADS) platform aims to combine AI, glass box explanatory mathematics and non-linear optimization into one integrated platform, to help business teams perform advanced analytics and activate natural language-expressed insights at scale.

Retail 278

Retail Technology Improvements Consumer 278

Retail TouchPoints

APRIL 28, 2021

Retail market intelligence provider EDITED has acquired DynamicAction , which specializes in internal retail analytics. Now, in addition to its existing real-time global market data, the EDITED platform will offer internal data analytics for ecommerce, physical stores and omnichannel retail teams.

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Retail Omnichannel Operations Supplies 288

Retail TouchPoints

MARCH 17, 2022

These homebound tendencies ignited a fervor for redecorating and DIY home improvement that, by all accounts, is continuing strong into 2022. Using the Resonate Ignite consumer intelligence platform, we recently examined home improvement trends through the lens of three key generational segments. Gen X Homeowners Making Improvements.

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Improvements Home Furnishings Shipping Costs Customer 306

Retail TouchPoints

SEPTEMBER 2, 2022

New tools make data available to retailers like never before and are the linchpin to improving efficiencies, reducing waste, saving energy and assessing overall carbon footprint. Here are some of the ways retailers can reduce their carbon footprint using new tooling and data analytics: Improving Freight’s Environmental Capabilities.

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Online Retail Shipping Costs Retail Supplies 264

Retail TouchPoints

MARCH 6, 2024

Under ideal circumstances, reducing rampant returns is best accomplished through improving the issues that are most frequently leading to them. While returns can’t always be prevented, they can be leveraged to improve profit margins and even generate revenue.

Customer Experience 289

Customer Experience Shipping Costs eCommerce Improvements 289

Kissmetrics

OCTOBER 9, 2020

What if I told you there was a way to reach an audience larger than the one Netflix has through YouTube analytics? Through the effective use of YouTube analytics ! What Is YouTube Analytics? This data is here to help you understand what type of content your audience is interested in so you can improve your YouTube strategy.

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Improvements Channel SEO Information 279

Kissmetrics

JULY 31, 2021

Are you making the most out of the data you can get about your website from Google Analytics (GA)? Let’s learn what GA is and how to use it to improve your website’s metrics. What Is Google Analytics? Google Analytics is a free tool to track user behavior on your website. Why Should You Use Google Analytics?

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Shopping Carts Information Mobile eCommerce 206

Groove

MARCH 24, 2022

Google’s Universal Analytics (UA) is officially being sunsetted in July of 2023. Universal Analytics has been the industry standard for eCommerce conversion tracking since 2013. Learn how Google Analytics 4 (GA4) will impact your eCommerce website by reading on! Understanding Universal Analytics. Backend Views.

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eCommerce Events Merchant Services Recommendation 195

Kissmetrics

OCTOBER 8, 2020

If not, you should be focusing on Bing and Bing Analytics to boost your web traffic. What is Bing Analytics? We all know about Google Analytics. Bing Analytics technically doesn’t exist (although Bing itself returns almost 40 million results for the phrase “Bing Analytics”). Why You Need to Review Bing Analytics.

SEO 273

SEO Mobile Search Marketing Article 273

Kissmetrics

SEPTEMBER 16, 2021

Instead of focusing all your efforts on creating local SEO content to bag that top spot, you need to understand what turns searchers into readers, and readers into customers, through first improving your organic click-through rate (CTR). If you focus your efforts on improving organic CTR, you can also improve your Google ranking.

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Improvements Social Media SEO Mobile 360

Kissmetrics

OCTOBER 4, 2020

For that reason, analytics agencies have emerged, whose aim is to help businesses leverage their data for better decision making and improved outcomes. If you are thinking about hiring an analytics agency, here is everything you need to know. The reason for this is that not every analytics agency is built in the same way.

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Technology PPC Channel Marketing 283

Retail TouchPoints

MARCH 14, 2023

While AI-enhanced theft prevention uses facial recognition to match known shoplifters, vision AI for analytics dispenses with the need for any kind of matching database or recognition abilities. AI is simply empowering these systems to use readily available information more intelligently, to provide actionable insights for executives.

ACH 262

ACH Retail Technology Information 262

Retail TouchPoints

JANUARY 2, 2024

The real opportunity lies in using your digital product strategy as a way of improving the customer experience (CX) and finding new growth opportunities. Asos uses an AI-based recommendation tool to improve the customer experience and retail efficiency and to drive growth.

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Improvements Retail Mobile Customer Experience 282

Retail TouchPoints

DECEMBER 13, 2022

Hormel plans to use the platform to share and leverage historical and real-time data insights from retailers in Google Cloud in order to help the brand improve business performance for its retail customers. Hormel Foods has partnered with open-data retail platform Crisp to expand its data capabilities.

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Improvements Retail Supplies eCommerce 221

Retail TouchPoints

NOVEMBER 12, 2020

Rillavoice speech analytics software is designed to enhance conversations between store associates and shoppers in physical retail settings. The tool uses AI-powered analytics designed to help improve customer experience, quality of service and store operations. Social media or word of mouth? Price, fit or competition?

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Multi-channel Customer Social Media Retail 246

Kissmetrics

DECEMBER 12, 2017

I’ll also share actionable tactics on how to improve them and, as a result, your bottom line. Average time on page” is a Google Analytics metric that helps you understand how users are engaging with your content. Head to Behavior > Site Content > All Pages on Google Analytics to access this data. Content Reach. The result?

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Improvements Marketing Social Media Blog 491

Ecommerce Platforms

APRIL 7, 2022

One area in which this has become particularly prominent is web analytics. A website that isn’t using ethical website analytics will collect data on where you are, how you use the site, and how often. If the website uses Google Analytics, for example, that data will then be sold to other businesses. Consumers aren’t happy.

Payment Services 211

Payment Services Small Business Retail Recommendation Customer 211

Forrester eCommerce

FEBRUARY 1, 2019

Beyond the traditional focus on top-line growth, this year I heard a renewed call to improve the bottom line. In the apparel personalization market, solutions built on fit analytics are achieving both […]

Apparel 307

Apparel Retail Improvements Marketing 307

Retail TouchPoints

NOVEMBER 17, 2023

The new functionality “not only improves on-shelf availability; it also frees up associates to spend more time with customers,” said Ramamurthy. Ramamurthy also expressed “confidence that on-shelf availability will improve, and most importantly, we want [to provide] a frictionless experience for customers.”

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Improvements Fulfillment Operations Presentation 259

Canonicalized

JANUARY 20, 2023

Self-service analytics is a powerful tool for businesses to improve their data-driven decision making. It provides easy access to data and analysis tools for non-technical employees, without the need for IT or data analysts.

Article 91

Article Improvements 91

Kissmetrics

FEBRUARY 20, 2021

Google Analytics is a staple in every experienced digital marketer’s set of tools. Google defines it as a group of users who share a common characteristic, identified by an Analytics dimension. For example, cohorts in Google Analytics are grouped based on Acquisition Date , or the users’ first visit to your site.

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eCommerce Events Mobile Channel 350

ChannelAdvisor

JUNE 21, 2021

If you’re not already using brand analytics to help increase margins and market share , now’s the time to start. But while the idea may seem straightforward, in practice this type of brand analytics can reveal all kinds of complications. With brand analytics, you can stay up-to-date on important changes and transitions as they occur.

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Improvements Retail eCommerce Other 98

Retail TouchPoints

FEBRUARY 8, 2024

The partners hope that clearer, more informative product listings will not only improve the customer experience but also give Kroger better insights into product performance. The Intelligence Node solution will be incorporated into the Mirakl platform on which the Kroger marketplace is built. “The

Customer Experience 278

Customer Experience Improvements Customer Data Information 278

Kissmetrics

OCTOBER 15, 2020

If you have an established business, you already have access to a massive audience data, so make the most of your analytics. Use your Pinterest analytics, other social analytics, and your website data to better understand your audience and the content they’re looking for. Make Use of Pinterest Analytics.

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Improvements Marketing Social Media Travel 311

Retail TouchPoints

FEBRUARY 15, 2024

Party City has partnered with The Parker Avery Group to roll out a price optimization solution based on the solution provider’s Enterprise Intelligence analytics platform. That same month the retailer deployed a solution from TradeBeyond designed to help improve its inventory management, merchandising and vendor compliance.

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Recommendation Improvements Information Management 277

Omnisend

AUGUST 17, 2021

To sustainably grow your business and stay ahead of your competition, you need to have a strong ecommerce analytics game. In this article, we’re going to look at the areas in ecommerce analytics—retention, lifecycle stages, and segmentation—which provide the most actionable, data-driven insights for your business. Retention Reporting.

eCommerce Analytics 148

eCommerce Analytics eCommerce Customer Retention Shopping Carts 148

Kissmetrics

JANUARY 7, 2022

That’s why improving your website performance is crucial. These are easy to use and provide a list of steps you can take to improve your website performance. Improved conversion rates : Website performance can impact conversion rates because slower load times result in higher abandonment rates. What Is Website Performance?

Improvements 274

Improvements Reference Download SEO 274

Retail TouchPoints

FEBRUARY 9, 2024

Ultimately, the answer lies in making strategic investments in solutions that don’t just improve security, but generate ROI and create a positive impact on the business’s bottom line. Analog cameras have largely been replaced by network cameras capable of running a wide range of analytics.

Small Business Retail 277

Small Business Retail Retail Jewelry Customer Experience 277

Kissmetrics

SEPTEMBER 1, 2020

To truly execute a successful YouTube marketing strategy, improve organic reach, and take advantage of that massive percentage, you need in-depth familiarity with the unique YouTube algorithm. How do I Improve my Organic Reach on YouTube? Actionable Analytics. That number is huge.

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Improvements SEO Channel Subscription 362

Retail TouchPoints

AUGUST 17, 2022

However, by adopting data management solutions from retail analytics company Crisp , Rebel Green’s sales staff can now easily generate the reporting it needs as the brand continues to grow. Using tools such as the Crisp Sale by State heat map, Rebel Green can identify how different SKUs sell in different areas. said Albers.

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Information Travel Download Channel 264

Retail TouchPoints

AUGUST 30, 2023

Optimizing customer loyalty is essential for improving the lifetime value of current customers. With improved customer service and streamlined checkout processes, retailers can continue building loyalty while mitigating customer irritations. To thrive, communication and engagement tailored to each customer is critical.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

Groove

APRIL 17, 2024

Campaign Tracking and Reporting Thanks to Klaviyo's robust reporting and analytics features, Klaviyo's Google Ads integration brings real-time transparency to Google Ads campaigns. By showing the right ads to the right people at the right time, you can dramatically improve the results of your campaigns.

Customer Data 396

Customer Data Improvements eCommerce Article 396

Retail TouchPoints

FEBRUARY 22, 2021

These gave Kerrits the advanced analytics and segmentation tools she needed to react to the volatile market forces and shifting consumer sentiments that shaped the year. While the pandemic-prompted ecommerce boom certainly played heavily into these results, Florin also credits the deployment of email marketing tools from Omnisend.

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Events Shipping Costs Outdoor Shopify 264

Retail TouchPoints

FEBRUARY 28, 2024

In data engineering, one might equate individual data elements along with their semantic meaning, labels and metadata as the buildable “bricks,” with analytical or behavioral models landed in a data warehouse, ready for visualization or orchestration as the finished sets.

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Toys Supplies Improvements Marketing 260