Remove articles
article thumbnail

Long B2C Sales Cycle? Use Content to Power Marketing

Optimizely

You probably did spend hours poring over reviews, checking out specs, looking at different brands in store, and reading articles to educate yourself on which brand is the best fit for your needs. Both of the above are examples of B2C products, but the length of the sales cycle is very different for the two products. Customer reviews.

B2C 354
article thumbnail

17 B2B Ecommerce Companies Taking Advantage of a $6.7 Trillion Opportunity (+ How Your Brand Can, Too)

BigCommerce

This article was written in collaboration with Gorilla Group , which contributed heavily to the 9 actionable tips you’ll read through below. Their team works with category-leading brands looking to launch B2B as well as Direct-to-Consumer including Cargill, Citizens of Humanity and Dollar Tree. B2B Ecommerce Misconceptions.

B2B 402
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 10 B2B eCommerce Website Examples

GetElastic

What is B2B eCommerce? Why is B2B eCommerce important? According to the 2021 B2B Ecommerce Market Report, sales on B2B ecommerce sites grew by 10% in 2021 to $1.39 Recent shifts in B2B buying behavior has forced businesses to evolve and invest in long-term digital commerce strategies. trillion, up from $1.26

B2B 147
article thumbnail

How chatbots can optimize customer experience (CX)

GetElastic

Chatbots are used for a number of different functions in today’s consumer experiences– they can act as your personal shopper, update your bank account, serve as your hotel concierge, and can even send notifications about your pizza delivery. . The B2C Experience. The B2B Experience. Source: The Message.

article thumbnail

7 B2B Ecommerce Trends + 13 B2B Brands Changing How Businesses Buy

BigCommerce

B2B ecommerce will reach $1.2 of all B2B sales in the U.S. Just by the end of 2017, Forrester expects B2B ecommerce to reach $889 billion and represent 11% of total B2B sales in the U.S. That’s a monumental shift from outbound sales to inbound strategies for B2B businesses. Upgrade Your B2B Ecommerce Software.

B2B 251
article thumbnail

Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146
article thumbnail

The Best B2B Ecommerce Platform for 2020

Ecommerce Platforms

While it’s easy to assume that the age of online stores is focused strictly on the B2C marketplace, the truth is actually that B2B companies are gaining steam too. According to Statista, the B2B eCommerce market worldwide is worth $12.2 That’s more than 6 times the value of B2C ecommerce. trillion (as of 2019).