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5 Hot Mobile Marketing Trends To Watch In 2018

Kissmetrics

Mobile devices have transformed how we consume content, making it essential that businesses that want to reach their target audience optimize their websites to respond to this trend. What that also means is that marketing methods have to change to account for the shift to mobile use. adult on a mobile device has more than doubled.

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A Marketer’s Guide to Discord

Kissmetrics

These include: Screenshare on mobile. This means you can hit a message and reply to someone directly on your text channel. You’ll find this feature in the voice channel. Starting a Discord Channel. Channels are similar to what you’d see in a regular forum and provide a space to talk about a specific subject.

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5 ways LiveIntent invests in employee wellness

Liveintent

We offer a free subscription for all employees to the Calm App: A mobile app that provides guided meditations and specialized music playlists to help with stress and focus. Monthly wellness expense. ” Our ERGs hold monthly meetings and give employees a chance to come as they are, with a wealth of knowledge or willingness to learn.

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How Advanced Email Analytics Helped Kerrits Boost its DTC Business 150%

Retail TouchPoints

In the end, Kerrits closed out 2020 with growth in both its wholesale and DTC channels, with the latter increasing by an impressive 150% , according to Sara Florin, Senior Director of Branding and Marketing at Kerrits in an interview with Retail TouchPoints. Turning an Eye to Content for Customer Acquisition.

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Wellness Is Not A Nice-To-Have, It’s A Must-Have

RTP blog

Driving this growth is the rising popularity of both fitness and activity tracking apps and mobile devices that track our steps, workouts, sleep, heart rate and stress in an effort to keep us healthy. Not only can we track our exercise and wellness, but self-care has moved toward a deeper understanding of our genetic make-up.

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Top 4 Learnings From eCommerce Businesses That Handled the COVID-19 Situation Right

lateshipment

Since, in this period, people are confined at home with limited opportunity for physical exercise, Nike opened their online Nike Training Platform to anyone interested and encouraged all site visitors to workout daily. To enhance their campaign efforts on their social media channels, they launched the #AtHomeWithFyre hashtag.

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Heralding the new age of the chatbot

365 Retail

Businesses shouldn’t view implementing a chatbot as a tick-box exercise. According to Google , over half (53%) of website visits are abandoned if a mobile page takes longer than 3 seconds to load. Breaking down the CX advantages. The crux of their effectiveness is the immediacy of response. Final thoughts.