article thumbnail

Building Loyalty Without Breaking the Bottom Line: the Dual Shipping Dilemma for Ecommerce Merchants

Retail TouchPoints

Online shopping is now easier than ever before, enabling consumers to purchase everything from socks to a dining room table from a computer at their home to a mobile phone in an airport terminal. While this is good news for many ecommerce retailers, it has also become more and more expensive to deliver those goods to customers.

article thumbnail

Ecommerce with Flair: Digital Tools for a More Inspiring Online Experience

Retail TouchPoints

For customers, product selection has gone up while prices have gone down , and convenience has become king. Ecommerce can sometimes lose the experience of in-person shopping and, with it a retailer’s ability to show off its products in ways that can set a store apart from its competition. The advantages of buying online are clear.

eCommerce 270
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Retail TouchPoints

The Diversification of the Customer Journey Further highlighting the need for brands to take an always-on, conversational approach to their outreach (as opposed to the timed, tactical messaging of the past) is another staggering stat from the Infillion report — that consumers are influenced by 11 touch points on average before they make a purchase.

article thumbnail

After Summer Sale Comes Amazon Prime Day — Retailers Must Prepare

Retail TouchPoints

Brands can use Amazon’s June summer sale shopper data to help formulate their Prime Day strategy, such as better targeting and personalization based on comparison shopping habits, price sensitivity and search behavior. Last year, a study noted that 68% of shoppers planned to comparison shop against Amazon on Prime Day.

article thumbnail

Gear Up for 2024 and What it Holds for the eCommerce Sector

ChannelSale

Mobile shopping continues its rapid rise to constitute over 63% of e-commerce sales. In 2023, there was a continuous rise in social commerce and personalized e-commerce experience for customers, apart from improved logistics to deliver goods on schedule to boost the sector. trillion dollars from 2022 to 2023.

eCommerce 103
article thumbnail

Top Market-Driven B2B eCommerce Trends of 2021

GetElastic

B2B companies are implementing new strategies to adapt to a changing market and take advantage of a growing online customer base, characterized by rising mobile usage, new expectations for personalization and self-service, and increasing demand for digital connectivity.

B2B 145
article thumbnail

Kibo Announces Ecommerce Quarterly Benchmarks for Q2 2020

Kibo

With access to billions of customer sessions across more than 250 brands, Kibo has a valuable picture of ecommerce activity during the early stages of the Covid-19 pandemic. What we found is that different regions relied on different online channels such as mobile and desktop to browse, shop, and convert. In the U.S.,