article thumbnail

Top Online Retailers Winning a Competitive Market

Optimizely

But it’s even harder to build an online retail site that competes with existing retailers like Amazon or Target that have an established a customer base and dominate the market. The answer lies in building a strong brand that stands out in the market and helps customers remember you. What does that look like?

article thumbnail

Why Uncommon Corporate Partnerships are a Must in 2024 (and How to Make Them a Reality)

Retail TouchPoints

Despite Tightening Wallets, Select Brands Flourish As spend growth softened in the second half of 2023 across discretionary categories and companies geared toward more price-conscious consumers flourished, opportunities presented themselves for brands that kept an open mind. However, not all customers behave the same.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Future of Retail is Multilingual

Retail TouchPoints

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. This focus on CX isn’t just a passing trend but rather a fundamental shift in consumer behavior.

Retail 286
article thumbnail

How to get repeat customers: Proven strategies for success

Omnisend

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Returning customers also benefit your reputation, strengthening your market position.

article thumbnail

The Top 10 Sessions to See at IRCE 2018

Optimizely

In this session, you can learn about the latest developments in social commerce, the technologies that underpin these advancements, and how you best take advantage of this to help improve your customer retention strategies, and expand your business. Don Davis, Editor at Large, Internet Retailer. Your customers are on Amazon.

article thumbnail

eCommerce Marketing Leaders: The 20 Most Influential of 2024

Algopix

In the fast-paced world of eCommerce, where trends evolve overnight and consumer behavior shifts at the drop of a hat, the role of marketing leaders is more crucial than ever. Lockie Andrews – Catalyst Consulting Lockie Andrews at Catalyst Consulting is celebrated for her holistic view of digital transformation in retail and eCommerce.

article thumbnail

The Limited Role of AI in Ecommerce

Retail TouchPoints

While AI presents vast possibilities to enrich this journey, it also ushers in significant challenges that could negatively impact customer retention and a brand’s bottom line. Why Shoppers Should Care: The Hidden World of Post-Purchase Imagine the moments after you complete an online purchase.

eCommerce 264