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Gift Shop Operator Event Network Begins Transition to Mobile POS

Retail TouchPoints

Destination retailer Event Network — which operates gift shops for aquariums, zoos, museums, science centers, botanical gardens and other cultural attractions — has upgraded to a mobile point-of-service (POS) system and adopted a new cloud infrastructure as it continues its digital transformation.

POS 267
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As Mobile Sales Surge, Retailers Double Down on the App Experience

Retail TouchPoints

Insider Intelligence predicts that mobile commerce sales will account for 43.4% Although standard m-commerce sites offer ease and convenience, more consumers are spending more time in mobile apps, especially those that offer seamless and immersive brand experiences. of total U.S. retail ecommerce sales — and 6.5% of all U.S.

Mobile 240
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Retail’s Future Requires a Shift from Mobile-First to Mobile-Only

Retail TouchPoints

Whether it’s coping with a disruptive event or shifting buyer behavior, nimble retailers fare the best. The turmoil also proved that mobile technology enables needed flexibility in times of disruption and drives superior customer experiences that make retailers more competitive. Moving From Mobile-First to Mobile-Only.

Mobile 264
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Visa Debuts Web3-Based Loyalty Solution to Help Brands Engage with Consumers in New Ways

Retail TouchPoints

Consumers’ loyalty program preferences and expectations are e v olving , and while financial benefits are still seen as valuable, consumers also are increasingly seeking services and experiences that reflect their journey and growing relationship with a brand.

Consumer 256
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Mobile POS Empowers The North Face Associates to Venture Beyond the Cash Wrap

Retail TouchPoints

Retailers are adapting their store environments to meet consumers’ heightened demand for ease and convenience. Nearly half ( 46% ) of retailers surveyed in Retail TouchPoints’ Store Operations Survey noted that they provide mobile POS to associates — and an additional 31% plan to implement the technology this year.

POS 227
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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

It doesn’t just refer to experiences like bungee jumping or white water rafting, but rather, encompasses the consumer desire for a valuable end-to-end brand experience. Instead of waiting for the consumer to come across your advertisement on TV or a desktop computer, the key is to meet them where they are — wherever that may be.

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NRF Big Show to Spotlight Innovative Consumer Products and Workforce Solutions

Retail TouchPoints

High-profile speakers for the event at New York City’s Javits Center include Olympic gymnast Simone Biles, actor and writer Kal Penn and a host of retail industry heavyweights including Macy’s Jeff Gennette, Target ’s Brian Cornell, Kroger ’s Rodney McMullen, LVMH ’s Anish Melwani and Neiman Marcus’ Geoffroy van Raemdonck.

Consumer 281