Retail TouchPoints

MARCH 18, 2022

A growing number of consumers are concerned about how their purchasing decisions impact the planet, but even the most sustainability-savvy customer may be confused about how best to align purchases with their green principles. Consumers Overwhelmed by Insufficient or Contradictory Sustainability Info. In fact, half of the 1,000 U.S.

Apparel 307

Apparel Consumer Retail Fashion 307

Retail TouchPoints

FEBRUARY 3, 2022

We know one of the most critical ways brands connect with consumers is via social media. As one of the fastest-growing forms of communication (the average annual growth rate amongst consumers on social platforms is 7.2%), brands would be remiss to ignore this relatively low-lift form of engagement. In fact, there are now roughly 3.78

Consumer 267

Consumer Social Media Multichannel Fashion 267

Kissmetrics

APRIL 23, 2021

There are a lot of misconceptions about online reputation management. In this guide, I’ll explain the role of online reputation management in today’s digital age, explain why it matters, and outline 10 tips for improving and protecting your brand’s online image. Why Does Reputation Management Matter?

Definition 362

Definition Management Social Media SEO 362

Groove

APRIL 1, 2022

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base.

Consumer 290

Consumer Retail Merchant Services Fashion 290

Retail TouchPoints

NOVEMBER 10, 2022

Emeline Berlind, VP and General Manager of Loyalty for Sephora, revealed how the retailer’s approach to loyalty provides it with both strategic and tactical benefits. Retail TouchPoints (RTP): How is Sephora dealing with shifts in shopper behavior over the past few years, particularly as consumers’ budgets have come under increased pressure?

Consumer 231

Consumer Gifts Events Customer Experience 231

Retail TouchPoints

APRIL 11, 2024

But while AI is already delivering big changes to retailers’ bottom lines, it hasn’t yet truly transformed the way consumers shop. Retailers are readying auto-shopping bots that allow consumers to enter very detailed preferences (styles, brands, materials, sizes, prices, etc.) That will happen this year.

Retail 283

Retail Mobile Consumer Operations 283

Retail TouchPoints

MAY 15, 2024

Using Expedia’s first-party traveler intent and purchase data, the media network can help advertising partners reach consumers via contextual and timely ads. With Travel Shops, Expedia is aiming to bridge the gap between creators’ travel recommendations and consumers’ purchases.

Travel 244

Travel Social Media Books Recommendation 244

ChannelSale

DECEMBER 1, 2023

A key marketing concept is the consumer journey. Awareness The Awareness stage of the consumer experience is when potential customers first become aware of their needs, problems, or both. Consideration As we continue understanding the consumer journey , let’s look at the Consideration stage.

Consumer 52

Consumer Management Demo SEO 52

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Enhance advertising and recommendation relevancy with better targeting and search. Share granular consumer data with suppliers to create more appealing products.

Consumer 261

Consumer Merchant Services Social Media Technology 261

Forrester eCommerce

JANUARY 17, 2024

We asked over 39,000 Canadian consumers in our annual Customer Experience Benchmark Survey about their likelihood to recommend brands that they interacted with in the past 12 months, using the standard NPS […]

Customer Experience 275

Customer Experience Recommendation Consumer Customer 275

GetElastic

SEPTEMBER 2, 2021

I have been an Account Manager and Consultant for a large portion of my career before making the switch to sales and marketing operations a few years back. Earlier this year, Elastic Path announced its BETA release of Account Management for Elastic Path Commerce Cloud. Market Trends in B2B eCommerce. Time = Money.

B2B 141

B2B Management eCommerce B2C 141

365 Retail

SEPTEMBER 27, 2023

Faire , the B2B retail marketplace, has today announced a new global partnership with Shopify that establishes Faire as the recommended wholesale marketplace for Shopify, which powers millions of merchants around the world. We’re thrilled to join forces to make commerce better for independent businesses.”

Recommendation 64

Recommendation Merchant Services Shopify B2B 64

Retail TouchPoints

APRIL 25, 2023

Customer Tools Enable Greater Discovery Customer-facing additions include the new discovery shopping feed, powered by Klarna’s in-house AI recommendation engine. The feed was designed to give shoppers highly personalized recommendations to make it easier to find items relevant to their needs.

Payment Services 287

Payment Services Social Media Recommendation Consumer 287

Retail TouchPoints

MAY 17, 2024

However, with consumer sentiment low and economic concerns still front of mind, this approach could backfire. With the constant pressure on revenue and profitability, retailers need to rethink their returns strategies to protect their margins while providing a frictionless experience for consumers. Immersive experiences.

Fulfillment 270

Fulfillment Technology Apparel Clothing 270

Retail TouchPoints

SEPTEMBER 18, 2023

Retailers will leverage this moment to focus on operational efficiencies and consumer connection. AI Investment Generative AI and AI will help drive efficiencies for mission-driven consumers and overworked employees. Since we saw store visits rise back up last year though, I’d expect even higher foot traffic, comparatively, this year.

Retail 304

Retail Gifts Recommendation Consumer 304

Retail TouchPoints

JUNE 7, 2021

The increase in social media usage, combined with a tandem increase in online purchasing, proved to be the push both consumers and brands needed to move into the burgeoning realm of social commerce. In fact, posts from friends were the number three and four among top methods for users making purchases on social.

Payment Services 222

Payment Services Payments Social Media Consumer 222

GetElastic

FEBRUARY 7, 2023

Each year Gartner makes market predictions and recommendations based on research and trends. These VAs can be used to automate simple common sales tasks such as managing CRM data, sales lead nurturing and answering buyer’s FAQs. The eCommerce industry is constantly evolving to meet market demands and economic conditions.

Consumer 148

Consumer Demo Improvements B2C 148

Retail TouchPoints

AUGUST 15, 2023

Executive teams have historically looked at the customer journey as a funnel, aiming to bring consumers from an initial point of engagement through to a purchase. And consumers agree, with 90% saying that the post-purchase experience is just as important as the quality of the products they’re getting.

Live Chat 210

Live Chat Merchant Services Recommendation Customer Experience 210

Retail TouchPoints

DECEMBER 12, 2023

Keeping in mind as well the need to optimize their supply chain fulfillment to meet consumer delivery expectations while managing parcel carrier costs? Where can AI and data-driven pricing solutions help reshape a retailer’s outmoded pricing structure and deliver pricing that fits today’s consumer?

Retail 272

Retail Fulfillment Recommendation Consumer 272

Retail TouchPoints

JANUARY 25, 2024

CSI) will use a combination of digital screens, foot traffic analysis, an AI-powered social media solution and a robust content management system to power these new experiences. Content will be dynamically published to screens using the Samsung MagicINFO Content Management Solution (CMS). Parent company Chevron Stations Inc.

Social Media 270

Social Media Live Chat Electronics Recommendation 270

Retail TouchPoints

FEBRUARY 28, 2024

Brands also can improve search results using the solution’s AI-powered vector search capabilities, and more easily personalize product recommendations and visual discovery to support cross-selling and upselling. Authentic has been on its own shopping spree in recent months.

Recommendation 231

Recommendation Online Retail Technology Improvements 231

Retail TouchPoints

SEPTEMBER 14, 2023

Shopping online can feel completely overwhelming for consumers when options feel infinite. Choice paralysis can occur when consumers are presented with too many options that are difficult to compare, which can result in the shopper becoming overwhelmed and avoiding making a choice altogether. Know your customer.

Customer 270

Customer Social Media Recommendation Presentation 270

Retail TouchPoints

AUGUST 9, 2023

Financial services and POS solution Square has launched a new consumer-facing app that lets customers search, discover and book appointments with beauty and personal care professionals. The Square Go app, available for free for both consumers and businesses, is currently available in the U.S. for iOS devices. for iOS devices.

Books 227

Books Merchant Services Payment Services Customer 227

Retail TouchPoints

APRIL 5, 2024

consumers shop online, according to 2022 statistics ; 79% of shoppers shop at least once per month, with 22% doing so once a week, 27% once every two weeks and 29% once per month. An iGaming company communicates with 1,147 consumer segments, nearly three times (401) the amount for retailers and other companies, according to Optimove research.

Retail 307

Retail Games Leisure Multi-channel 307

Retail TouchPoints

JANUARY 2, 2024

Since the pandemic, seven in 10 consumers have used mobile devices and apps for shopping, and it’s not just millennials and Gen Z; Gen X and baby boomers are 68% and 56% more likely, respectively, to use their mobile device to make purchases than they were a few years ago. of ecommerce sales in 2024. Skin Rocks took a similar approach.

Improvements 248

Improvements Retail Mobile Customer Experience 248

Retail TouchPoints

JANUARY 13, 2023

With my background in business and economics, here’s what I would recommend for boosting your top line and bottom line this year. In periods of soaring inflation, consumers look to buy products they truly need. At least 49% of consumers have purchased a product they didn’t plan to after receiving a personalized product recommendation.

Shipping Costs 280

Shipping Costs Retail Recommendation Consumer 280

Retail TouchPoints

SEPTEMBER 8, 2023

Two types of technological change are causing the proverbial sleepless nights for business-to-consumer (B2C) marketers: updating data strategies to adapt to data deprecation, and introducing or enhancing their organization’s AI capabilities.

B2C 247

B2C Marketing Technology Customer Data 247

Wiser

JANUARY 4, 2022

One specific area where a breakdown in communication can cause big problems is between a pricing analyst and a category manager. A slip-up here can mean that the consumer shopping experience suffers, and that can only hurt the company’s bottom line. Of course, there’s another role in the works: the category manager.

Shipping Costs 78

Shipping Costs Management Recommendation Information 78

Inflow Insights

JANUARY 21, 2022

If your eCommerce business wants to scale up your pay-per-click (PPC) campaigns, you might wonder if PPC management software is the solution. Everywhere you look, these tools promise simpler and quicker campaign management, automatic recommendations and bid adjustments, and savings on hiring costs for PPC experts. AdEspresso.

PPC 110

PPC Management eCommerce Recommendation 110

BigCommerce

SEPTEMBER 12, 2017

A senior citizen looking to buy a smartwatch might be texted a recommendation by a grandchild, then walk into a physical store to purchase. We’ve also been referencing the importance of listing your product wherever consumers are already spending their time. on Amazon, eBay, Facebook, B2B ). Many retailers are just guessing.

Channel 420

Channel Shipping Costs Consumer Multi-channel 420

Retail TouchPoints

OCTOBER 9, 2023

These four emerging trends elevate the urgency for supply chain execs to move distributed order management (DOM) to the top of their lists. #1: The word omnichannel has been around for decades, but not until very recently has the industry realized the role of distributed order management in their aggregate financial equation.

Supplies 302

Supplies Fulfillment Retail Omnichannel 302

Retail TouchPoints

OCTOBER 11, 2021

A global pandemic, social unrest, the proliferation of “fake news” and political gridlock have led to an erosion of consumers’ faith in some of our country’s most revered institutions. Consumers just feel like [shopping small] is a more optimistic experience,” said Thomas. They’re feeling heard. For things like services (e.g.

Consumer 147

Consumer Small Business Retail Customer Definition 147

Retail TouchPoints

OCTOBER 24, 2023

However, discretionary spending is expected to drop as the federal student loan pause ends in the fall, leaving consumers with less buying power and putting pressure on revenues. Those dollars matter more than ever with cost pressure ongoing and consumer belt-tightening on the way.

Retail 281

Retail Supplies Operations Technology 281

Retail TouchPoints

SEPTEMBER 6, 2023

Legacy FTC rules require sellers to disclose sale terms before consumers subscribe and to provide cancellation information. Businesses must now focus on improving their subscription cancellation process and investing in self-service tools for reactivating subscriptions and managing automated billing.

Merchant Services 254

Merchant Services Payment Services Subscription Consumer 254

Retail TouchPoints

DECEMBER 6, 2023

They work continuously to collect feedback, understand consumer needs and improve every interaction. From sales and marketing to frontline workers, the goal is to understand what consumers want and deliver on those needs in a way that doesn’t just satisfy customers but delights them. Behind every consumer is an individual.

Customer 282

Customer Customer Experience Improvements Consumer 282

Retail TouchPoints

OCTOBER 1, 2021

Consumers are now reacting to that and replenishing a lot of the things that they didn’t spend on before,” said Joseph Nemia, Head of Asset-Based Lending at TD Bank in an interview with Retail TouchPoints. The most important aspect, from an inflationary standpoint, is inventory management for the customers now,” said Nemia.

Banking 200

Banking Shipping Costs Recommendation Customer 200