ROI Revolution

JULY 1, 2019

Welcome to the second edition of ROI Revolution’s Monthly Marketing News Recap! Last month , we learned about Google Marketing Live 2019 , the anniversary of GDPR , the latest trends in social media, and more. One last thing before we get started with June’s marketing news. Marketing News Highlights.

Marketing 96

Marketing Social Media X-cart Games 96

Kissmetrics

SEPTEMBER 24, 2020

Because that’s exactly what Conversion Optimization does for you. That’s where you put your mind into social media marketing and social media presence. I’m sure you know about the ancient rule of marketing — The Rule of 7. Which helps in the long-term game. #5 5 Back End Conversion Rate Optimization.

Social Media 363

Social Media Webinar Conversion Optimization Marketing 363

Kissmetrics

JANUARY 21, 2021

Additionally, a lot of people do not use the power of hyperbolic discounting in conversion optimization. I would never advise any marketer to exploit the hyperbolic discounting principle in harmful ways. On a smaller scale — conversion optimization, ecommerce, etc. — What Is Hyperbolic Discounting? Pay later !”

Reference 267

Reference Payment Services Conversion Optimization Gifts 267

ROI Revolution

AUGUST 22, 2023

Our ecommerce experts have developed three unique UX optimization strategies to help your brand drive more conversions and revenue from your website: Website UX design Conversion-optimized landing page design User testing for ecommerce UX Optimization Strategy #1: Website UX Design You deserve for your ecommerce site to have best-in-class UX.

Conversion Optimization 78

Conversion Optimization Apparel Web Design Improvements 78

Inflow Insights

DECEMBER 8, 2021

As websites and online businesses grow in complexity, so do the marketing audits needed to keep them up to speed. Today, it’s not enough to conduct a single search engine optimization (SEO) audit to analyze your business’s digital health. What is a Digital Marketing Audit? What is a Digital Marketing Audit?

Improvements 106

Improvements Marketing PPC SEO 106

CPC Strategy

MARCH 29, 2024

Commerce Roundel Media Studio: What to Expect From Target’s New Self-Service Platform By Tinuiti Team Mar 29 2024 Roundel™ Media Studio (RMS) has arrived, revolutionizing Target’s advertising game. The CPC cap should always remain at least 30% above the bid you enter to allow the engine to optimize effectively.

Conversion Optimization 85

Conversion Optimization Recommendation Games Operations 85

ROI Revolution

MAY 4, 2020

It feels like the entire marketing ecosystem is changing right before our very eyes. As long as your product feeds are clean and optimized, Google Smart Shopping can be a game-changer for you. This is just one of the many ways that COVID-19 has really thrown marketers for a loop over the past several months.

eCommerce 97

eCommerce Social Media Games Supplies 97

Kissmetrics

JULY 11, 2017

As ecommerce marketers, knowing what to prioritize can be the difference between a standard year of growth and a phenomenal one. It can be a game-changer if you start with what your buyers want (and perhaps more importantly don’t want) and let them be your guiding light for everything you do in your marketing. Conversion Rate.

eCommerce 243

eCommerce Customer Merchant Services Conversion Optimization 243

Retail TouchPoints

APRIL 13, 2021

By following these five recommendations, you’re one step closer to beating Google at its own game and keeping your site performance in top shape. Entrepreneur and digital marketer Mike Belasco has been the founder and CEO of eCommerce digital marketing agency Inflow since 2007. Stop Panicking and Start Doing.

SEO 164

SEO Improvements Recommendation Mobile 164

VTNS Solutions

JUNE 9, 2019

Digital marketing is complicated. Analytics Conversion Optimization SEO Paid Marketing Growth Marketing List of blogs to read for awesome digital marketing insight Tools. Analytics Conversion Optimization SEO Paid Marketing Growth Marketing List of blogs to read for awesome digital marketing insight Tools.

Marketing 28

Marketing Conversion Optimization SEO Social Media 28

Kissmetrics

OCTOBER 22, 2020

The connection between your traffic and your landing page is called an accurate message to market fit. You want your message to perfectly fit your market so you can start with a winning funnel that’s only bound to go up from there. That’s why hiring a marketing agency to help you increase your conversion is the best bet.

Books 302

Books Shopify Games Conversion Optimization 302

Inflow Insights

JUNE 9, 2020

Marketing audits have evolved as websites and online businesses have grown in complexity. A comprehensive marketing audit takes the individual aspects of an online business and breaks them down into different audits that provide deeper insights into how a business is performing. Each Step of a Marketing Audit.

PPC 82

PPC Marketing SEO Shipping Costs 82

Kissmetrics

MARCH 12, 2018

Personalization and customization are frequent topics in conversion optimization. Mobile checkout optimization. Improving the checkout experience is an important part of conversion optimization. Holiday Conversion Tips for 2018. Products for kids who love video games. Custom subject lines.

eCommerce 185

eCommerce Shipping Costs Payment Services Conversion Optimization 185

Sailthru

JULY 18, 2018

As a result, many marketers stumble over it, and turn to metrics such as customer satisfaction and net promoter scores instead. Only 17% of marketers say that within their organizations, everyone that needs to understand customer lifetime value does so. When the Long Game is the Only Game. Take sweepstakes for example.

Customer 60

Customer Customer Retention Games Conversion Optimization 60

BigCommerce

APRIL 12, 2017

And conversion doesn’t just happen: you need to optimize for it. This applies whether you are just starting up and running the whole show yourself, or if you are an ecommerce manager or marketing director who has signed up to hit massive goals and KPIs for the year. Keep in mind that this is often a psychological game.

eCommerce 419

eCommerce BigCommerce Shipping Costs Payment Services 419

ROI Revolution

JUNE 3, 2020

Some examples are clicks, CTR, sessions, time one site, pages per session, bounce rate, and conversion rate. Efficiency and profitability KPIs help you assess the general impact of your marketing campaigns on your business. Conversion Optimization During COVID-19. Mobile-first is here to stay. PPC, SEO, and COVID-19.

PPC 88

PPC SEO Automotive Mobile 88

ROI Revolution

APRIL 2, 2020

And the stock market has become increasingly volatile. You’ll uncover how to stay agile with your advertising budget and what long-term paid search strategies you can implement to overcome short-term market pitfalls. Conversion optimization during COVID-19. Watch it here. 3/31 update. Short answer: Yes. 3/12 update.

eCommerce 207

eCommerce Social Media Shipping Costs Events 207

ROI Revolution

JUNE 10, 2020

For additional COVID-19 resources, see below: May 2020 COVID-19 Industry Updates: Retail, Automotive, Gaming, & More. Conversion Optimization During COVID-19. 4 Paid Search Strategies for the Aftermath of COVID-19. April 2020 Industry Updates: Amazon’s Coronavirus Journey & Mobile’s Decline. SEO Checklist for COVID-19.

Automotive 78

Automotive Apparel Supplies Conversion Optimization 78

Ecommerce Platforms

JULY 7, 2021

Lots of integrations with email marketing and other marketing tools. Limited design customization for marketers. Video Games. This allows you and your customer to surpass the whole shopping cart area, improving conversions and minimizing any frustration for the consumer. Custom checkout template builder included.

Payment Services 197

Payment Services Payments Subscription eCommerce Platforms 197

Kibo

JUNE 8, 2021

adidas Group’s Marco Fazio and Charmaine Amsler (Senior Manager and Associated Manager of Conversion Optimization respectively) spoke at Contentsquare’s latest CX Circle event on the importance of leveraging AI and data science for ecommerce brands. Katie is Contentsquare’s Content Marketing Manager for Northern Europe.

X-cart 62

X-cart Conversion Optimization Demo Recommendation 62

ROI Revolution

JULY 2, 2020

Whereas many US agencies and ad marketers said in early May that they expected ad spend to resume or ramp up by July and that major impacts wouldn’t last through Q3. In this exclusive executive report, you’ll uncover: 15 secrets to fortify your multichannel marketing strategy across Amazon, Google, Facebook, and more. 7/1 update.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

BigCommerce

DECEMBER 20, 2017

And every new product, tool, technology and strategy that enters the market hits a crux during Cyber Five. Mobile Optimization. CRO & Data-Driven Optimizations. Email Marketing, Automation & AOV. Influencer Marketing. Shipping + Fulfillment Optimization. Eric Keating, VP of Marketing, Zaius.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

ROI Revolution

OCTOBER 1, 2020

With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. The end was in sight pre-Covid.”

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

Ecommerce Platforms

MARCH 2, 2022

Rick wanted to create a convenient way for companies to build tools to improve conversions, at a time when landing page builders simply weren’t an option for most brands. The success of Unbounce has since inspired a number of competing companies to join the market too. Drag-and-drop editor requires no additional design experience.

Multi-channel 104

Multi-channel Conversion Optimization Arts Definition 104

BigCommerce

MAY 25, 2018

We’re on a mission to provide businesses like yours marketing and sales tips, tricks and industry leading knowledge to build the next house-hold name brand. And Amazon isn’t alone in their commitment to generating outstanding results through conversion optimization. SEO and Digital Advertising Manager, TopRank Marketing.

eCommerce 338

eCommerce Shipping Costs Improvements Conversion Optimization 338

UpSellIt

DECEMBER 15, 2017

These “exit offers” are the foundations of behavioral marketing, reading the invisible tells of the consumer as he or she moves the mouse to close the tab or search for another site, and giving an instant, no-nonsense nudge of savings to return the consumer to the conversion funnel. UpSellit pioneered the “10% off” exit offer.

Shopping Carts 60

Shopping Carts Games Mobile Online Retail 60

ROI Revolution

AUGUST 4, 2020

Whereas many US agencies and ad marketers said in early May that they expected ad spend to resume or ramp up by July and that major impacts wouldn’t last through Q3. In this exclusive executive report, you’ll uncover: 15 secrets to fortify your multichannel marketing strategy across Amazon, Google, Facebook, and more. 7/2 update.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

Ecommerce Platforms

MARCH 9, 2020

That’s a differential strategy to gain ground on the market since customers get to identify your brand. This suggests that the ecommerce market is growing exponentially over time. It’s even worse than it looks if you have a strapped marketing budget. Projections show that about 27% of retailers have progressed to dropshipping.

Shipping Costs 239

Shipping Costs Merchant Services Shopify Payment Services 239

ROI Revolution

MARCH 2, 2021

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). 70% of mobile marketers say the pandemic has strengthened their promotional efforts ( Liftoff ). US online grocery sales surged 54% to reach $95.8 billion in 2020, up from $62.2B 11/4 update.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

UpSellIt

APRIL 3, 2019

1 So once a customer converts initially, retention becomes the name of the game. Another helpful use of Lifecycle marketing comes in the form of emailed product recommendations. Lifecycle marketing is especially helpful in this regard because it helps eliminate the reporting bias inherent in reviews of any type.

Customer 82

Customer Beauty and Health Accessories Recommendation 82

ROI Revolution

JUNE 2, 2020

And the stock market has become increasingly volatile. COVID-19 industry updates: automotive, apparel, & gaming. While the casino industry faces devastating numbers, at-home gaming and puzzling retailers thrive. Contrasting in-person gaming, board games and puzzles spiked 240% and building set sales are up by 59%.

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122

ROI Revolution

MAY 5, 2020

And the stock market has become increasingly volatile. Use affiliate marketing to increase traffic to your new Amazon product pages. Last week, Shopify announced the global launch of Shopify Email , a new marketing tool to make email marketing easier and more accessible for businesses new to digital marketing.

eCommerce 131

eCommerce Merchant Services Payment Services Shipping Costs 131

ROI Revolution

NOVEMBER 4, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). Claim your spot! 11/4 update. pre-pandemic. 10/22 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

SEPTEMBER 9, 2020

With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. The end was in sight pre-Covid.”

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

DECEMBER 3, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). 11/4 update. Social media pandemic performance stats.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

AUGUST 5, 2021

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. COVID-19 transformed how consumers make everyday purchases, forcing brands and retailers large and small to shift their marketing strategies. Marketing to consumers in a post-pandemic world.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

Kissmetrics

JANUARY 2, 2019

So, you head to all of the marketing blogs to learn how to fix this, but for the life of you, your traffic won’t go up no matter which tactic you leverage. For example, if you own a marketing related product or service, marketing blogs would be a great place to comment. Are you a marketing expert? Keep up the good work!

Article 273

Article Blog SEO Marketing 273