Retail TouchPoints

JANUARY 17, 2023

You meet for the first time, and there’s a spark. For brands, these signals can be found in customer data. Those with a unified, 360-degree approach to their first-party data can identify a customer on the verge of churning — and take proactive measures to prevent it. Relationships can move fast.

Customer 320

Customer Customer Data Other Marketing 320

Groove

MAY 3, 2018

BigCommerce's robust functionality helps eCommerce brands sell and market themselves online. However as an Elite BigCommerce Partner Agency , we're constantly evaluating marketing technologies to help our clients push beyond baseline functionality to drive more sales. Top BigCommerce Marketing Apps. Yotpo – Customer Reviews.

BigCommerce 285

BigCommerce Marketing eCommerce Social Media 285

Retail TouchPoints

JANUARY 30, 2024

The role of such a committee — consisting of individuals from different departments and backgrounds — extends from supply chain management to customer interaction. An AI committee can actively oversee the ethical deployment of AI in areas like personalized shopping experiences and customer data usage.

Retail 330

Retail Customer Experience Technology Customer Data 330

Groove

JULY 21, 2020

Choosing which eCommerce marketing tool to invest your time and money into is not an easy decision. Klaviyo is an email marketing tool designed specifically for eCommerce businesses. We recommend leveraging the tool when preparing for the holidays , as it helps to drive more online revenue with much less effort.

eCommerce 370

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 370

Retail TouchPoints

OCTOBER 16, 2023

In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. Amplify insights through targeted surveys.

Social Media 272

Social Media Consumer Information Marketing 272

Retail TouchPoints

MAY 3, 2023

Forbes reports that companies are now faced with increased pressure to find new ways to track marketing behaviors. How can companies deliver personalized ads at scale, search for new customers and conquer new markets, launch effective marketing campaigns and optimize products and brand experience?

POS 246

POS Customer Experience Customer Technology 246

Retail TouchPoints

DECEMBER 23, 2022

During challenging economic times, retailers’ natural inclination is to slash prices; however, brands must fight the urge to use discounting as a customer acquisition, conversion and retention strategy, which decreases margins in the process. Yes, this might require that retailers rethink and upgrade parts of their technology stack.

eCommerce 228

eCommerce Shipping Costs Retail Recommendation 228

365 Retail

MARCH 10, 2024

As more companies rely on online sales and marketing, the e-commerce landscape is growing. This information will empower retailers to suggest things that fit their customers’ personal style. Such insights can even help businesses create tailored product recommendations, personalise advertisements, and customise shopping journeys.

eCommerce 103

eCommerce Payment Services Payments eCommerce Marketing 103

Smile.io

JANUARY 4, 2024

Onsite marketing is a way to increase ecommerce visitor engagement and sales by focusing on customer data and personalization. How does onsite marketing differ from traditional visitor engagement strategies?  What is onsite marketing Onsite marketing examples What is onsite marketing?

X-cart 68

X-cart eCommerce Marketing Live Chat 68

Wiser

AUGUST 28, 2023

With an optimized retail assortment strategy, focusing on factors such as understanding customer preferences, analyzing market trends, and optimizing inventory management, you can significantly enhance your retail operations and drive business success. What age group are they in?

Retail 146

Retail Fashion Information Customer Data 146

RTP blog

FEBRUARY 23, 2018

By Adam Roberts, VeraCentra In marketing, “relevance” is the measure of how appropriate and valuable your product offer is to a given customer’s needs. The digital age has made meeting customer expectations more imperative than ever. Delivering relevance isn’t only beneficial to consumers.

Marketing 150

Marketing Subscription Channel Information 150

Omnisend

MAY 4, 2021

Most of us have heard the term influencer, but you might be asking yourself, “What is influencer marketing and how does it work?”. Influencer marketing is a type of social media marketing that uses product mentions, endorsements and testimonials from influencers (more about them in a moment). Reading Time: 8 minutes.

eCommerce Marketing 113

eCommerce Marketing Marketing eCommerce Social Media 113

RETAIL MANAGEMENT SOFTWARE

MAY 24, 2022

The transition to digital marketing has accelerated over the past two years, and the customer experience has improved dramatically. Digital marketing can play a key role in achieving success under these conditions. Examine Your Marketing Technology Stack. First-Party Data Marketing Is The New Norm.

Payment Services 82

Payment Services Small Business Retail Marketing Retail 82

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 88

Customer Customer Retention Social Media X-cart 88

RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

The intersection of these changes with economic uncertainties, such as inflation and an unpredictable job market, creates a swiftly evolving and complex landscape. Personalization Powered by AI: Artificial intelligence (AI) is revolutionizing the way retailers understand and cater to individual customer needs.

Payment Services 99

Payment Services Retail Supplies Omnichannel 99

Algopix

OCTOBER 27, 2023

AI-Powered Customer Service Artificial Intelligence (AI) and chatbots are becoming increasingly sophisticated, and they will continue to transform customer service in eCommerce. In 2024, we can expect AI to handle routine customer queries, offer product recommendations, and even assist in the sales process.

eCommerce 119

eCommerce Payment Services Cryptocurrencies Shipping Costs 119

Algopix

JANUARY 22, 2024

Broadly, the main drivers of repeat purchases include: Superior product quality: Customers who are satisfied with a product’s performance are more likely to buy it again in the future. Ensure your products meet or exceed buyer expectations. Loyal customers expect continued value from the brands they support.

eCommerce 111

eCommerce Shipping Costs Payment Services Social Media 111

Retail TouchPoints

APRIL 26, 2022

Brands are facing a customer data conundrum. While 49% of consumers say they’re frustrated by receiving irrelevant content and offers from brands, 45% say they aren’t comfortable sharing their personal data in exchange for more personalized experiences.

Customer 207

Customer Retail Information Consumer 207

RetailMinded

MARCH 16, 2024

With real-time analytics, retailers can swiftly adapt to market changes — an essential tactic in today’s fast-paced shopping environment. Think of it as having a crystal ball that actually works for predicting product trends and customer preferences.

Retail 98

Retail Point of Sale Operations Technology 98

Kissmetrics

SEPTEMBER 14, 2020

If you have separate departments for marketing, sales, IT, and customer service, you need more advanced functions than a business with five employees. Typically, CRM software helps with sales, marketing, IT, and customer service. There are four types of operational CRMs, including: Marketing Sales Customer Service IT.

Small Business Retail 310

Small Business Retail Document Operations Management 310

Retail TouchPoints

DECEMBER 13, 2021

“After doing these data-driven transformations one retailer at a time, I realized that if I transitioned to Google, I could impact the industry in a scaled way and build the things that I always wanted Google to build for me,” said Tharp. We have customers like IKEA and Sephora using that. Google Glass is a great example of that.

Channel 182

Channel Omnichannel Retail Merchant Services 182

365 Retail

FEBRUARY 1, 2024

Retailers use technology to offer an enhanced shopping experience through personalisation and more effectively meeting consumer demands. This has also allowed Paddy’s offer of Megaways Slot Games and betting markets to greatly increase. Amazon is a market leader when it comes to personalisation.

eCommerce Platforms 52

eCommerce Platforms Omnichannel eCommerce Recommendation 52

Smile.io

AUGUST 1, 2022

Email and SMS are two of the best channels to use for retention as they create a direct communication path between you and your customer. With an omnichannel support strategy, brands can meet customer expectations and have conversations in real-time. Let's look at how this works for customers.

Merchant Services 74

Merchant Services Marketing Payment Services Omnichannel 74

GetElastic

SEPTEMBER 2, 2021

I have been an Account Manager and Consultant for a large portion of my career before making the switch to sales and marketing operations a few years back. I recently joined Elastic Path in January of 2021, where I am really enjoying working in the eCommerce market and learning a ton. Market Trends in B2B eCommerce.

B2B 141

B2B Management eCommerce B2C 141

MagentoBrain

MAY 23, 2023

Customers who are loyal to a brand are more likely to make repeat purchases, recommend the brand to others, and defend it against competitors. In today's competitive market, building and maintaining brand loyalty is essential to stay ahead of the competition and thrive in the long term.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

Algopix

OCTOBER 15, 2023

By aggregating data from various sources, businesses gain a comprehensive understanding of customer behavior, preferences, and pain points. This knowledge is essential for making informed decisions and tailoring marketing efforts to meet customer expectations.

Channel 129

Channel eCommerce Social Media Customer Loyalty 129

Retail TouchPoints

FEBRUARY 18, 2021

Even sporting goods and specialty athletic companies are seeing the benefits of appointments, as they allow associates to walk consumers through their preferred activities and make pointed recommendations based on their needs and behaviors. Consumers also have the flexibility to book virtual appointments with local stores. 4 Keys to Success.

Retail 295

Retail Beauty and Health Books Omnichannel 295

Retail TouchPoints

FEBRUARY 1, 2024

The survey of 100 retail CFOs, representing companies with revenues ranging from $250 million to $3 billion or more , was conducted in October 2023 by Rabin Roberts Research , an independent market research firm, for BDO. It exists and it can help you, so it’s hard to align to a policy that bars it altogether.”

Games 217

Games Retail Definition Management 217

Liveintent

NOVEMBER 24, 2020

In fact, I thought it would be great to continue our exchange and bring in another insightful voice, Sachin Puri, McAfee’s VP of growth marketing. They are marketers whose company safeguards customers from cyberattacks, so protecting privacy is more a mandate than a mere box to check. That’s super hard to do.

Marketing 104

Marketing Customer Retention Information Improvements 104

Retail TouchPoints

FEBRUARY 23, 2022

In the pandemic’s wake, many retailers set up flexible fulfillment services in order to meet new safety guidelines and consumer requirements. The efficiency of the design tends to get the financial mindset while the engagement side tends to get the marketing mindset,” Nicholas explained.

Fulfillment 277

Fulfillment Vend Operations Technology 277

UpSellIt

FEBRUARY 26, 2024

Our Remarketing Experience is made up of 3 main solutions that are customized for each brand we work with: 1. Email & SMS Marketing, and Push Notifications The Solutions Within Upsellit’s Remarketing Experience CRM Enrichment Upsellit provides two solutions that enhance your CRM by gathering leads through a variety of strategies.

Customer Loyalty 111

Customer Loyalty Conversion Optimization Shopping Carts Technology 111

365 Retail

MARCH 10, 2024

As more companies rely on online sales and marketing, the e-commerce landscape is growing. This information will empower retailers to suggest things that fit their customers’ personal style. Such insights can even help businesses create tailored product recommendations, personalise advertisements, and customise shopping journeys.

eCommerce 52

eCommerce Payment Services Payments eCommerce Marketing 52

365 Retail

JANUARY 4, 2024

It’s not just about knowing who your customers are, but also understanding what they want, need, and expect from your brand. Tailoring your products, services, and marketing efforts to meet these expectations is key. Also, ensure that your payment systems are secure to protect customer data.

Payment Services 52

Payment Services Retail Supplies Mobile Payments 52

Retail TouchPoints

SEPTEMBER 17, 2020

Our recent research found brands that offer this kind of end-to-end “personalized commerce” not only see higher ROI, but they are also in the best position to quickly pivot their business to meet changing customer behaviors and deliver personalized messaging to accompany it.

eCommerce 192

eCommerce Mobile Channel Customer Loyalty 192

lateshipment

JANUARY 17, 2023

Paying attention to growing trends can help you boost your business’s bottom line and ensure you’re not left behind, which is increasingly important in today’s competitive market. It’s 2023, CX is no longer about just customer experiences but “customized experiences”. But what’s new in omnichannel commerce in 2023?

eCommerce 130

eCommerce Merchant Services Omnichannel Customer Experience 130

Algopix

JULY 13, 2023

In today’s competitive online marketplace, effectively managing customer relationships is crucial for the success of any eCommerce business. By leveraging CRM systems, businesses can personalize customer experiences, target marketing campaigns more effectively, and optimize sales processes.

Payment Services 78

Payment Services eCommerce Management Customer 78

Pivotree Blog

OCTOBER 17, 2022

But the wild ride almost always starts the same: a customer finds your product or brand. . As consumers, we all understand the drive to find products that meet our needs. Pivotree views this process as the frictionless commerce customer journey. If you haven’t had a chance, we recommend going back to read it.).

Channel 98

Channel Customer eCommerce SEO 98