article thumbnail

Ecommerce Technology: Augmenting Reality Augments the Bottomline

GetElastic

Augmented reality is an ecommerce technology changing the way people buy online. Different from virtual reality in which the real world is replaced by the view inside virtual reality headsets, augmented reality blends online, mobile and real-world experiences. Learn more about Elastic Path Commerce.

article thumbnail

Four Real-Life Examples Of How Agility Unlocks CX Innovation In E-Commerce

Retail TouchPoints

The bar for what makes a standout customer experience (CX) is rising every year. Shopper expectations are always evolving and your customer experience should evolve with it. As an extension of this personalized customer experience, ASOS has been experimenting with a See My Fit trial with 100 products.

eCommerce 274
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Will DTC Rebound After The COVID Retail Shakeup?

Retail TouchPoints

The brand became a DTC champ thanks to a charismatic founder who embodied the brand ethos, as well as a passionate Millennial following fed by Instagram marketing. As a sales/marketing channel, DTC and digitally native brands will, of course, survive current economic conditions. What DTC Brands Can Do Now To Improve Outlook.

Outdoor 299
article thumbnail

Kibo Sees Continued Momentum and Ranks #1 for Core Commerce

Kibo

Additionally, our e-commerce search gives retailers greater control to align goals based on customer search. A strong pricing and promotions engine helps retailers to fine-tune marketing efforts and offer discounts tailored to specific customer segments.

article thumbnail

Why Digital Marketing is Growing More Than Other Industries 2024

Digital Doughnut

Explore why digital marketing is outpacing other industries in 2024, driven by increased digital consumption, technological advancements, and changing consumer expectations.

Other 52
article thumbnail

City Furniture Overhauls Ecommerce Approach to Create Highly Customized Shopper Journeys

Retail TouchPoints

The home furnishing and accent retailer, which operates 20 showrooms and 13 Ashley Home Store showroom licenses in Florida, partnered with cloud commerce provider Kibo , which offered a flexible ecommerce technology that would allow CITY Furniture to develop and support highly customized customer journeys and a fluid shopping-cart experience.

Payments 238
article thumbnail

What We Learned From Fashion Ecommerce Marketers About Consumer Insights, Product Design and Marketing Strategy

Digital Doughnut

In our last round of UX interviews (December 2021) with our more data-savvy clients (in the fashion ecommerce biz) one thing kept coming up: Detailed consumer insights from first-party customer data are becoming more and more valuable for new product design and sustainable marketing strategy. For starters, why now?

Fashion 52