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True Religion: Cultivating Brand Love from the ‘Intersection of Culture, Commerce and Fashion’

Retail TouchPoints

Every brand is fighting to win and keep customer loyalty, and True Religion is no different. The brand could easily take cues from its fashion peers and tap into the growing supply of emerging Y2K-obsessed content creators to drive buzz. The entire Go There campaign was fashioned around consumer insights.

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Stitch Fix Launches ‘Holiday Party Hotline’ to Help Shoppers Find the Perfect Outfit

Retail TouchPoints

The multi-channel initiative was developed in partnership with stylist and social media influencer Allison Bornstein. Now through December 15, consumers can call the new Holiday Party Hotline , a dedicated phone line that will help answer their most pressing fashion questions.

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Kendra Scott Steps Down as CEO of Namesake Brand, Tom Nolan to Take the Reins

Retail TouchPoints

Kendra Scott is stepping down as CEO of her eponymous Kendra Scott fashion accessories brand, and current President Tom Nolan will move into the role. Scott will remain executive chairwoman and majority owner of the business, continuing to lead design, customer experience and philanthropy efforts.

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Alibaba Leverages the Metaverse to Offer ‘Multi-Dimensional Interactions’ to Luxury Customers

Retail TouchPoints

From 2019 to 2021, the Luxury Pavilion has seen its customer base grown by more than 150% and sales have increased nearly 300%. To celebrate the platform’s anniversary and solidify its dominance in online luxury, the Luxury Pavilion will host an augmented reality fashion show on Sept. 22 in collaboration with Vogue China.

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eCommerce Marketing Leaders: The 20 Most Influential of 2024

Algopix

Ryan Flannagan – Nuanced Media Ryan Flannagan at Nuanced Media is distinguished for his deep understanding of multi-channel eCommerce strategies. By following them, you can gain access to expert insights and advice that might not be readily available through conventional channels. LinkedIn 2. LinkedIn 11. LinkedIn 12.

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Amazon’s Counterintuitive Next Big Move — Helping Brands Sell Off Amazon

Retail TouchPoints

New offerings unveiled at Accelerate will help Amazon sellers: Deliver better experiences on their DTC site; More efficiently warehouse and ship product across all their selling channels , even if that means other marketplaces or brick-and-mortar retailers; and Drive customers from Amazon to their owned channels to make a purchase.

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Very launches virtual try-on experiences for beauty customers

365 Retail

The Very Group has a track record of improving customer experience through digital innovation, including via its artificial intelligence-powered Very Assistant chatbot. We’re also exploring the use of augmented reality across other categories like fashion, home and electrical. year-on-year). year-on-year).