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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

OSF Digital’s Digital Strategy team (formerly known as FitForCommerce) developed the 2022 Omnichannel Retail Index (ORI) to establish a benchmark for current practices and, most importantly, provide a set of actions and recommendations for the future. These key investments and opportunities include: Mobile experience.

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Rethinking Post-COVID Shopping: ‘Retailtainment’ and Enhanced Omnichannel Experiences

Retail TouchPoints

Omnichannel Means One Channel, Not Two Connected Channels. For many retailers, omnichannel is about enabling the in-store experience online and vice versa, letting shoppers freely switch channels during their journey. Experience Will Be Top of Mind in the Post-COVID Environment. Yes, they’re cooking more at home.

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Shoppers and Operators want Malls to Change, Creating Opportunities for Emerging Brands

Retail TouchPoints

As a result, emerging brands, especially those operating primarily online, have a unique opportunity to break into brick-and-mortar by leveraging prime real estate. The company provides end-to-end support, from store design and development to store operations, technology and performance data and insights.

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Managing retail touchpoints for a positive customer experience in an omnichannel context

365 Retail

As consumption is becoming less focused on the product and more focused on the experience of accessing the product, new brand management practices are being shaped, whether at luxury or mass industry levels. Bands are looking at ways to add value to the customer’s journey within their spheres. .

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The Future Of Retail Real Estate: Adapting To E-Commerce Trends

RetailMinded

Navigating the Changing Landscape of Retail Real Estate in the E-Commerce Era The retail industry has seen a dramatic shift in recent years, as the rise of e-commerce has disrupted traditional brick-and-mortar stores. Digital platforms are also increasingly important in the future of the retail real estate.

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Why Tanger Outlets’ CEO Wants to be Less ‘Operator’ and More ‘Curator’

Retail TouchPoints

Shopping center operators are facing a new call to action: Evolve and elevate your experiences or lose your customers forever. We’re pivoting away from being a real estate company and leaning into being an experience company,” said Stephen Yalof, CEO of Tanger Outlets in an interview with Retail TouchPoints.

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Warby Parker Plans 63 Layoffs to Enhance Agility Amid Uncertain Consumer Behavior

Retail TouchPoints

The layoffs will not impact members of Warby Parker’s Lab team or customer-facing retail or customer experience teams. “As As we have discussed over the past few weeks, the global economy continues to face significant volatility and uncertainty,” said the letter.

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