Retail TouchPoints

APRIL 7, 2022

Many factors go into customer loyalty, from the most basic (offering quality products that shoppers want) to more emotionally driven considerations. We looked at the behavior of different consumer groups, for example those with higher price sensitivity. Case in point: the Kroger Zero Hunger Zero Waste initiative.

Customer Loyalty 248

Customer Loyalty Customer Beauty and Health eCommerce 248

Retail TouchPoints

JULY 1, 2021

I loved this customer appreciation approach as it made me feel normal, like a member of H&M and Starbucks who are never ashamed. ” According to an analysis by the Brightfield Group, Baby Boomers — and not just Gen X, Y, and Z — like the customer incentive and loyalty approach. Why does customer loyalty work?

Customer Loyalty 179

Customer Loyalty Customer X-cart Customer Retention 179

Smile.io

AUGUST 25, 2023

Through its tiered VIP program, Blume also offers community-driven experimental rewards like access to the brand’s close friends’ Instagram story and a private Facebook group. Sephora's Beauty Insider Sephora’s Beauty Insider VIP loyalty program. Program highlight: flexible redemption values.

Customer Loyalty 78

Customer Loyalty Beauty and Health Customer Food and Beverages 78

Omnisend

JUNE 14, 2021

Because of the way that NFTs work, they have numerous use cases for ecommerce stores, including anti-fraud, loss prevention, quality assurance, and even customer loyalty and rewards. The next REAL ITEMS verified are KN95 masks from Tricol Group. The move to “phygital”.

Customer Loyalty 164

Customer Loyalty Customer eCommerce Arts 164

365 Retail

JUNE 19, 2023

Customer loyalty programmes are ‘vital’ for retailers to retain customers, with over half of the UK consciously buying less due to the cost-of-living crisis, according to a new report by Deployteq and the Data & Marketing Association (DMA).

Customer Loyalty 52

Customer Loyalty Customer Retail Recommendation 52

Smile.io

OCTOBER 27, 2021

The battle between customer loyalty versus acquisition is one that all growing brands have to grapple with. Some ecommerce entrepreneurs believe that acquiring new customers is the sure-fire path to gaining more revenue. With happy and loyal customers, you enjoy: A steadier stream of sales.

Customer Loyalty 71

Customer Loyalty Customer Social Media Live Chat 71

Ecommerce Platforms

NOVEMBER 6, 2017

Today, we're going to talk about how you can boost your ecommerce store's revenue using effective customer loyalty programs. We'll explore real-world loyalty strategies and look at how they are implemented by big companies. Real-world Customer Loyalty Strategies. The Loyalty Points, VIP, Referral Programs by Smile.io

Customer Loyalty 146

Customer Loyalty Payments Customer eCommerce 146

Retail TouchPoints

AUGUST 10, 2023

J.Crew Group has appointed former Intermix and Ann Taylor executive Adrienne Lazarus as President of Madewell , effective September 2023. Lazarus will report to J.Crew Group CEO Libby Wadle.

Retail 238

Retail Customer Loyalty Consumer Customer 238

365 Retail

JULY 5, 2022

Customers are becoming more vigilant about spending money. How can brands capture customer loyalty at this turbulent time? Achille Traore, CEO, White Label Loyalty. Retail customer loyalty programs can help with both retention and new customer acquisition by enticing customers to purchase from you over your competitor.

Customer Loyalty 70

Customer Loyalty Customer Retail Banking 70

Optimizely

FEBRUARY 27, 2019

That’s what drove Brian Lim, the CEO and Founder of The Emazing Group , to start three massively successful ecommerce brands — Emazing Lights , iHeartRaves and INTO THE AM. How do you build customer loyalty and kind of fight back against Amazon if you can? I always view Amazon as our frienemies at The Emazing Group.

Marketing 150

Marketing Hobbies Games Social Media 150

Wiser

JUNE 11, 2019

To get deeper into that, we asked our smartphone-enabled shoppers whether they currently used discount codes, coupons, or loyalty points while shopping at an eCommerce or brick-and-mortar retailer. Of our survey group, 88 percent said yes, they do use those rewards features while shopping. Curious which loyalty programs work the best?

Customer Loyalty 83

Customer Loyalty Customer Retail Shipping Costs 83

SellBrite

JUNE 7, 2017

The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead. Do you have another upsell? Have you tried any of them? Share in comments!

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Retail TouchPoints

MAY 24, 2023

These groups are: Forced to choose — These consumers are feeling the biggest squeeze from the rise in the cost of living. As this group are choosing to stick or switch, brands need to prove real value to consumers in order to win. Where Does Customer Loyalty Lie? Customer loyalty is always a hot topic.

Retail 263

Retail Customer Loyalty Consumer Travel 263

Pivotree Blog

JULY 5, 2023

(TSXV: PVT) (“Pivotree” or the “Company”), a leading provider of frictionless commerce solutions and services, announced today it achieved another milestone in it’s partnership with Groupe Touchette, one of the largest Canadian-owned tire distributors, for the creation of its eCommerce portal, leveraging SAP Commerce.

B2B 52

B2B Customer B2C Supplies 52

Optimizely

FEBRUARY 11, 2020

At the same time, customer loyalty grabs whitepaper headlines and dominates trade show breakout session discussions. But there is an all-too-overlooked group of shoppers that promises immediate impact. This small, but mighty group are massive content consumers. And you already know them. That’s the tricky part.

Customer Loyalty 243

Customer Loyalty Consumer Customer Blog 243

365 Retail

MAY 25, 2021

Brands are putting customer loyalty at risk due to a disconnect between their physical and eCommerce experiences, a new research report by PFS has found. In fact, 21% of respondents reported that online customer service is still not as good as in-store assistance. Fieldwork took place between 4-8 March, 2021.

Customer Loyalty 52

Customer Loyalty Customer Omnichannel Point of Sale 52

Retail TouchPoints

SEPTEMBER 16, 2022

In May 2022, IKEA franchisor Ingka Group revealed its plan to invest more than €3 billion ( $3.16 IKEA is courting its customers with new programs and benefits during a time when customer loyalty is decreasing, as 30% of customers are likely to try a new brand. This latest push by IKEA U.S.

Home Furnishings 228

Home Furnishings Workshop Customer Loyalty Events 228

eCommerceFuel

OCTOBER 1, 2020

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. Adapted from a traditional shop model, an eCommerce customer loyalty program is essential for customer retention.

Customer Loyalty 44

Customer Loyalty eCommerce Customer Shipping Costs 44

Prisync

JANUARY 24, 2018

If you’ve achieved to attract visitors to your store and gained a sustainable traffic, then you should think the next step which will be about converting visitors to actual customers and keep them loyal to your store. That’s why you should think customer loyalty like a puzzle.

Customer Loyalty 40

Customer Loyalty Improvements Customer eCommerce 40

Retail TouchPoints

SEPTEMBER 7, 2023

Retailers are tackling pressing issues, from wavering customer loyalty to finding the next channel or platform they need to sell on. To juggle long- and short-term priorities, executives must address key questions, including: How can we prepare for shifts in customer behaviors?

Supplies 224

Supplies Arts Customer Loyalty Fulfillment 224

Retail TouchPoints

OCTOBER 26, 2022

During her 42-year career, Gove has worked in a number of executive leadership roles and served on the boards of different companies, many in the retail space, including Conn’s HomePlus , The Fresh Market , Tailored Brands , Iconix Brand Group , AutoZone and Golfsmith.

Customer Loyalty 229

Customer Loyalty Supplies Operations Marketing 229

Retail TouchPoints

AUGUST 23, 2023

Loyalty must adjust to meet those evolving consumer expectations. Brands that stay nimble and ready to adapt to changing consumer habits and expectations have an advantage in earning customer loyalty. The Lacek Group is an Ogilvy Experience company.

Travel 198

Travel Clothing Technology Customer Loyalty 198

Retail TouchPoints

OCTOBER 12, 2020

Brands are scrambling to establish customer loyalty with new shoppers, while ramping up personalization efforts to hold on to existing ones. Opportunities for attendee interaction include Lunch & Learn sessions, live small-group roundtable discussions, and a Virtual Happy Hour on Oct. 13 at 5:45 pm (ET).

eCommerce 274

eCommerce Omnichannel Customer Loyalty Fulfillment 274

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 220

Shipping Costs Improvements Live Chat Retail 220

Retail TouchPoints

DECEMBER 26, 2023

In essence, poor visual representation can lead to a sharp drop in customer loyalty among baby boomers, putting retailers at risk of losing a substantial portion of this market segment. Baby boomers are a critical consumer group for brands and retailers, and their expectations for high-quality product imagery online cannot be ignored.

eCommerce 233

eCommerce Customer Loyalty Mobile Consumer 233

Retail TouchPoints

SEPTEMBER 14, 2023

“The biggest cost, both in terms of time and money, is how far you’re shipping the product in a small box ,” said Abinav Chandra, Managing Director of the Alvarez & Marsal Consumer and Retail Group in an interview with Retail TouchPoints. That has been [Amazon’s] mantra all the time: ‘Get it to the customer faster.’

Shipping Costs 252

Shipping Costs Fulfillment Shipping Customer Loyalty 252

Retail TouchPoints

APRIL 25, 2024

This involves grouping a variety of retailers and/or grocers into a consortium-like structure and integrating the data from each to develop a more comprehensive view of the customer. Loyalty program segments are typically defined by recent spending and/or points earned.

Retail 218

Retail Customer Loyalty Technology Marketing 218

Optimizely

JUNE 10, 2020

And, with new ecommerce brands seemingly popping up daily, it’s essential that brands focus on building loyalty within their customer base. So, how do you differentiate your brand and create serious customer loyalty? Many Sephora shoppers seek out the Rouge (top tier loyalty membership level) as a badge of honor.

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. If managed correctly, AI-driven personalized marketing across various touch points will foster long-term customer loyalty, no matter how big or small a retailer is.

Small Business Retail 220

Small Business Retail Marketing Retail Social Media 220

Retail TouchPoints

AUGUST 26, 2020

Additionally, Tmall Luxury now features a multi-tiered customer loyalty program that offers VIP shoppers rewards such as exclusive gift sets, invitations to the brands’ offline events and priority access to new products and deals.

Magazine 166

Magazine Customer Loyalty Gifts Fashion 166

Retail TouchPoints

AUGUST 15, 2022

Entire Facebook groups are devoted to buying customer reviews. Organizations that can successfully assess identity trust in online interactions will improve the customer experience, enhance their brand reputation, build customer loyalty and extend customer lifetime value. Digital Trust and Safety.

Merchant Services 237

Merchant Services Payment Services Payments Financial Services 237

UpSellIt

FEBRUARY 22, 2024

We’re a leading conversion optimization partner and we create hyper-personalized solutions to increase conversions, order values, customer loyalty, and more. We’ve grouped all the ways that we help brands in creating personalized website experiences into one main category: the “Website Experience.”

Conversion Optimization 138

Conversion Optimization Recommendation Customer Loyalty Merchant Services 138

Groove

DECEMBER 3, 2020

Customize, automate, schedule and compose messages to as large or as small of a group as you'd like. This measurable automation makes it easy to tailor messaging and marketing efforts to a certain segment of prospects, leads or customers that take a specific action on your site.

X-cart 221

X-cart Customer Retention Shopping Carts eCommerce 221

Retail TouchPoints

DECEMBER 27, 2021

In this sweet spot, interests align at the crossroads of environmental sustainability and an opportunity to build customer loyalty, whether those customers are motivated by price, concern about the environment or a combination of both. Discretionary Goods Demand Higher Environmental Scrutiny. Ingalls joined the firm in 2009.

Retail 348

Retail Supplies Customer Loyalty Fashion 348

Retail TouchPoints

MAY 18, 2021

Retailers with expedited build schedules and opening timelines will reap the rewards of location-based customer loyalty. Savvy cannabis retailers have taken cues from the luxury sector utilizing the same vendors, architectural features and materials to elevate the in-store customer experience at every touch point. Experience.

Jewelry 298

Jewelry Customer Experience Customer Loyalty Point of Sale 298

Retail TouchPoints

SEPTEMBER 3, 2020

During the busy holiday season, digital return rates can spike to 30% ; and Return policies and experiences have a significant impact on customer loyalty. Unfortunately, this is the group that has suffered the most during COVID-19.”. Normally, apparel returns are roughly 7.5%

Shipping Costs 330

Shipping Costs eCommerce Merchant Services Retail 330

UpSellIt

FEBRUARY 26, 2024

Upsellit is a leading conversion optimization partner and we help brands collect new-to-file leads, recover lost sales and boost customer loyalty. Our campaigns are meticulously tailored to align with our clients’ goals and key performance indicators. ” What is Upsellit’s Remarketing Experience?

Customer Loyalty 111

Customer Loyalty Conversion Optimization Shopping Carts Technology 111