FastSpring

NOVEMBER 4, 2021

We recently spoke with several software developers and asked them what they thought about protecting customer information and preventing data breaches during checkout. Securing the Checkout Process: 6 Ways to Protect Customer Payment Info. Tokens also allow you to store credit card information in your system.

Payment Services 115

Payment Services Merchant Services Payments Information 115

Retail TouchPoints

OCTOBER 31, 2023

This transition from remote work to returning to the office brings new opportunities for luxury retailers as their customers now begin revisiting their wardrobe choices. Retailers’ first move should be to assess current trends, and how well they align to office culture, so they can be used to drive recommendations.

Customer 277

Customer Retail Recommendation Fashion 277

Omnisend

MARCH 16, 2021

Have you ever received a product recommendation that just didn’t make sense? In ecommerce, you always want the message you send to be relevant to your customer. 4 Benefits of Personalized Product Recommendations for Ecommerce. Product recommendations are products that appear onsite, in emails, or in other marketing messages.

Recommendation 158

Recommendation Accessories eCommerce Shipping Costs 158

Retail TouchPoints

JANUARY 5, 2024

Zero-party data is information consumers intentionally share with a brand, e.g. when taking a quiz, while first-party data is collected by the brand from interactions with its own customers. It’s about predicting customer needs and making informed, nuanced decisions to deliver on the promise of a truly tailored shopping experience.”

Recommendation 298

Recommendation Consumer Information Customer 298

lateshipment

APRIL 9, 2024

If you’re an e-commerce merchant who wants their business to become successful, you need to become the customers’ favorite (offer them a great experience, stay ahead of the competition, improve profit margins, and whatnot). Such issues can deter customers from completing their purchases and lead to abandoned carts.

eCommerce 130

eCommerce Merchant Services Shipping Costs Customer 130

Retail TouchPoints

SEPTEMBER 19, 2023

Customer experience (CX) optimization is a necessity for ecommerce retailers and other online businesses that want to convert visitors, drive sales and cultivate customer loyalty. A recent ecommerce search report by a leading customer experience platform provider tested sites and surveyed both customers and ecommerce professionals.

Customer Experience 263

Customer Experience Customer eCommerce Customer Loyalty 263

Groove

AUGUST 11, 2020

When it comes to eCommerce, a paid search strategy is a great way to reach customers who are actively searching for products like yours. Reach high-intent customers by narrowing your potential audience to reach the people who are most like your core customer base. Paid Search Strategy: 4 Tips. Conduct A Competitive Audit.

Customer 368

Customer PPC Shopping Carts Recommendation 368

Forrester eCommerce

MARCH 25, 2019

Today we released our 2019 Security & Risk Recommendations report. We collected contributions from our colleagues across the Forrester Security & Risk team to identify the most important actions security leaders should take in 2019. Turns out, things are getting better for S&R pros, but challenges still remain.

Recommendation 320

Recommendation Information Customer 320

Groove

FEBRUARY 24, 2021

Marketing technology must be integrated with a CRM so that both sales and marketing teams can see what the other is doing (and more importantly, what the customer is doing!). Then, set up a trigger that will send an automation email with more in-depth information about your company's partnership program and necessary next steps.

Customer 345

Customer Technology Information Marketing 345

lateshipment

FEBRUARY 6, 2024

The success of an e-commerce business depends on a lot of factors — venturing into new markets, net profits made during a quarter, rapport shared with customers and the general public, offering quality products and services, etc. Both CLV and CLTV are common acronyms for Customer Lifetime Value and are interchangeably used.

eCommerce 130

eCommerce Customer Customer Retention Merchant Services 130

Fabric

MARCH 7, 2024

“You’ve got to start with the customer experience and work back toward the technology, not the other way around.” – Steve Jobs One critical aspect that retailers can often neglect is the post-purchase experience for customers. The post-purchase experience refers to what happens after a customer has made a purchase.

Customer Loyalty 130

Customer Loyalty Customer Merchant Services Shipping Costs 130

Retail TouchPoints

MAY 1, 2024

What was once a transactional pitstop becomes a destination inviting customers to develop a deeper connection to the brands they love. By crafting a compelling story around the brand or products, retailers can forge a profound and enduring connection with customers. Customers become invested in earning rewards and badges.

Technology 248

Technology Arts Payments Customer Loyalty 248

Groove

FEBRUARY 16, 2024

Some of the top benefits you can look forward to when you integrate Shopify with HubSpot include: Unified Customer Data: Integrating HubSpot and Shopify ensures that information such as customer purchases, preferences, and interactions are seamlessly synchronized between the two platforms.

Shopify 379

Shopify Live Chat Customer Data Information 379

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Despite their investments, there are a few gaps and opportunities for improvement.

Customer Loyalty 216

Customer Loyalty Customer Retail Shipping Costs 216

Kissmetrics

NOVEMBER 5, 2020

Creating a customer journey map is enough to make even the best marketer freeze in their tracks and realize how little they really know about their prospects. Starting Fresh: The Basics of the Customer Journey Map. This map makes it easier for sales, marketing, and executives to make more informed decisions and humanize your audience.

Customer 349

Customer Social Media Comparison Shopping Information 349

Optimizely

AUGUST 6, 2020

Your customers are expert quiz-takers. Marketers should listen to what consumers are so willing to share about themselves and use that information to treat their shoppers with a more personalized touch. Quizzes are a quick and cost-effective way to gain additional information about your shoppers. Learn more here !)

Customer Data 195

Customer Data Customer Events Shopify 195

Retail TouchPoints

MARCH 20, 2024

75% of marketers worldwide use this data tool to reach consumers with ads they think you’ll like, based on your browsing habits and the information you’ve shared with that particular website. Customers who interact with messaging-based marketing campaigns expect to hear back from you as quickly as they react to the content.

Small Business Retail 258

Small Business Retail Recommendation Consumer Customer Data 258

Groove

JUNE 30, 2020

Reap all the benefits Google has to offer and ensure your brand is reaching more customers with these 5 tips for Google Ads optimization. When selecting keywords for your ad campaigns, remember to consider the stages in which customers are at in the buyer's journey. 5 Google Ads Optimization Tips. Add Negative Keywords.

Customer 326

Customer Electronics Information Improvements 326

Groove

JANUARY 23, 2019

Personal connections are at the core of every positive customer experience. Here at Groove Commerce, we think of customer experience like an umbrella covers the entire purchase cycle. Underneath it, your website, marketing, shipping and customer service create micro-moments that influence customer sentiment.

Customer Experience 250

Customer Experience Improvements Customer Live Chat 250

Kibo

AUGUST 21, 2020

Product recommendations are part of an ecommerce personalization strategy wherein products are dynamically populated to a user on a webpage, app, or email based on data such as customer attributes, browsing behavior, or situational context—providing a personalized shopping experience. . Product Recommendations Benefits.

Recommendation 62

Recommendation Multi-channel Customer Loyalty Department Stores 62

Retail TouchPoints

AUGUST 10, 2023

From generating product descriptions and dynamic pricing to improving data quality and automating redundant tasks, AI has been monikered as the magical fix-it-all technology that promises to slash time-to-market, quadruple employee productivity and deliver larger-than-life customer experiences. AI is only as effective as the data it receives.

Shipping Costs 239

Shipping Costs eCommerce Customer Experience Recommendation 239

Retail TouchPoints

DECEMBER 18, 2023

The use of AI in ecommerce has uncovered numerous lessons about how modern businesses should operate and engage with their customers. Ecommerce businesses have realized that clean, accurate and diverse data is essential for training AI models to make accurate predictions and recommendations. How will you apply them to your business?

Recommendation 260

Recommendation eCommerce Jewelry Document 260

Groove

OCTOBER 4, 2023

In the realm of digital marketing, email continues to be a potent and influential channel for engaging with audiences, fostering customer relationships, and driving business growth. Each tool brings its own unique set of features, including AI-driven content recommendations, automated A/B testing, and smart campaign optimization.

Merchant Services 367

Merchant Services eCommerce Marketing Recommendation 367

Retail TouchPoints

MAY 3, 2023

How can companies deliver personalized ads at scale, search for new customers and conquer new markets, launch effective marketing campaigns and optimize products and brand experience? In short, how can businesses connect with their customers? I will share a customer case example that answers these questions. trillion in value.

POS 249

POS Customer Experience Customer Technology 249

Retail TouchPoints

APRIL 11, 2024

For the most part, retailers have deployed AI to tackle low-hanging fruit such as automated customer service chatbots, personalized content for one-to-one marketing campaigns and improved store and inventory analytics. That will happen this year. Those early use cases make sense because they deliver immediate results.

Retail 281

Retail Mobile Consumer Operations 281

Retail TouchPoints

NOVEMBER 15, 2023

For example, with augmented reality glasses, retailers will personalize recommendations, similar to how we experience targeted online advertisements; shoppers will be able to pay for goods simply by looking at them; and much more. AR glasses also offer personalized customization beyond previous purchases.

Payment Services 266

Payment Services Retail Mobile Payments Recommendation 266

Groove

FEBRUARY 20, 2024

However, to effectively scale an e-Commerce business, it's important to integrate a customer relationship management (CRM) tool into your Shopify store. A CRM for Shopify assists business owners with sales, marketing, and customer service, freeing up time for you to put your focus into core business activities and product development.

Shopify 358

Shopify eCommerce B2B Live Chat 358

Groove

FEBRUARY 20, 2024

However, to effectively scale an e-Commerce business, it's important to integrate a customer relationship management (CRM) tool into your Shopify store. A CRM for Shopify assists business owners with sales, marketing, and customer service, freeing up time for you to put your focus into core business activities and product development.

Shopify 358

Shopify eCommerce B2B Live Chat 358

Retail TouchPoints

JUNE 13, 2023

correctly, these chatbots can anticipate and answer customers’ most frequently asked questions, speak with brand tone and style and help remove barriers to purchase. That said, don’t rely on an AI chatbot to completely replace your customer service team.

eCommerce 314

eCommerce Payment Services Conversion Optimization Payments 314

Smile.io

APRIL 30, 2024

Customer engagement is a crucial aspect of any successful marketing strategy. It helps build long-lasting customer relationships and boosts brand loyalty.    But how do you boost customer engagement ? You then use this data to create custom email campaigns with relevant content and offers. Matt Hennessy - Smile.io

Customer 60

Customer Shopping Carts Shipping Costs Subscription 60

Groove

FEBRUARY 27, 2019

Although many online retailers consider factors like checkout page design, some overlook customer accounts and guest checkout during the purchase process. Deciding whether to include customer accounts and guest checkout on your online store is a big decision, so let's start with the basics. Limited Information.

Customer 253

Customer BigCommerce Information Customer Loyalty 253

Retail TouchPoints

APRIL 26, 2022

Brands are facing a customer data conundrum. But they aren’t always ready to share their personal data and information with them. The answer lies in brands using zero-party data — information that consumers explicitly share in exchange for something of value. So how can the two coexist? Zero-Party vs. First-Party Data.

Customer 211

Customer Retail Information Consumer 211

Inflow Insights

SEPTEMBER 16, 2021

Successful eCommerce retailers and marketers must use all the metrics they can to improve customer experience. In other words, by using on-site product searches to inform your eCommerce SEO strategy, you could gain a substantial competitive edge. Internal searches reveal what your customers want to find on your website.

SEO 113

SEO Information eCommerce Recommendation 113

Retail TouchPoints

FEBRUARY 2, 2024

Tapping into Gen AI to Improve Online Shopping Trained on Amazon’s product catalog as well as information from across the web, Rufus can answer customer questions on a variety of shopping needs and products, provide comparisons and make recommendations, all within a conversational context. customers in the Amazon mobile app.

Mobile 252

Mobile Recommendation Technology Customer Experience 252

lateshipment

SEPTEMBER 1, 2023

Meaning, the customer experience (CX) has become a cornerstone of customers choosing brands to shop with and businesses need to go above and beyond to provide a positive delivery experience in order to keep customers coming back. Consumers have more choices than ever when it comes to their shopping needs.

Customer Retention 130

Customer Retention Payments Payment Services eCommerce 130

Kissmetrics

MARCH 1, 2021

One simple yet powerful marketing tool you can use to your advantage is the Google Customer Reviews feature. That’s why getting as many reviews as possible from your customers can be one of the best things you can do for your business. Google has made that easy with Google Customer Reviews.

Customer 277

Customer Merchant Services eCommerce Social Media 277

Retail TouchPoints

FEBRUARY 20, 2024

The service enables consumers to choose which data they share with the merchant, such as purchase histories that would enable more personalized product recommendations based on interests as well as sizes, style and color preferences for clothing. The service is now available in the U.S., The service is now available in the U.S.,

Merchant Services 252

Merchant Services Payment Services Consumer Clothing 252