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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

There are an estimated 12 to 24 million e-commerce stores. Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. Most e-commerce store owners have no idea how to effectively market their business. What Is E-commerce Marketing?

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eCommerce Marketing Leaders: The 20 Most Influential of 2024

Algopix

In the fast-paced world of eCommerce, where trends evolve overnight and consumer behavior shifts at the drop of a hat, the role of marketing leaders is more crucial than ever. As we step into 2024, it’s time to shine a spotlight on the 20 most influential eCommerce marketing leaders who are shaping the industry’s future.

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The Marketing Behind the Most Exciting Ecommerce Fashion Brands

Optimizely

Loyalty isn’t easy to earn in the ever-changing world of ecommerce fashion. It’s harder than ever to win the hearts (and wallets) of fashion-conscious shoppers. According to Shopify , the death of brand loyalty in fashion ecommerce is due to increasing market fragmentation.

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7 E-Commerce Niches Growing In 2019

Frooition

Even for more complex, custom stores, working with an e-commerce design agency, you could go from just an idea to taking sales in as little as six weeks. To get you started with finding something profitable to sell, we’ve listed seven e-commerce niches that we see are growing in 2019. Fashion Rental.

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Retail vs Ecommerce: What’s the Difference?

Ecommerce Platforms

Quick answer : The term “retail store” typically applies to a physical, or brick-and-mortar location, such as a supermarket, boutique, or individual offline store. Both retail and ecommerce stores have their own distinctive pros and cons to consider for any entrepreneur. What is Retail? How Does Retail Work?

eCommerce 104
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The Top 25 Ecommerce Podcasts of 2018

Optimizely

But that doesn’t mean everyone should, especially in the ecommerce world. What makes the best ecommerce podcasts stand out? Take a cue from these 25 ecommerce podcasts, which we’ve selected as our favorites in the genre. For many ecommerce professionals, this one needs no introduction. The Turnaround. eCommerceFuel.

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3 Must Have Ecommerce Competitor Pricing Strategies For Your Store

Shopping Signals

One of the four pillars of the marketing mix, pricing, can make or break your e-commerce business. No matter how great your products are, without a smart pricing strategy to support your marketing efforts, you won’t be able to win the battle for e-commerce supremacy. Ecommerce Competitor Pricing Strategies.