Remove Improvements Remove Mobile Remove Outdoor Remove Social Media
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How to Grow Your Online Business In 21 Steps – The Complete Checklist

Ecommerce Platforms

Build a persona around your company through music, characters, a brand “face,” or even a specific voice in your content (like quirkiness in blog posts and on social media accounts). What about social media marketing that shows your products in action, prompting others to desire those same experiences? Go to the top.

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For Designers and Retailers: How to Put Your Photography to Work

Retail TouchPoints

Now that nearly everyone carries a phone with a digital camera and apps for sharing content across global social media platforms, people are increasingly becoming adept photographers and image-makers. Photography with a mobile phone is fundamentally the same as with a pro camera system: you frame, focus and shoot.

Retail 250
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WiFi Networking Lessons Retail CIOs can Learn from the NFL

Retail TouchPoints

Selfies, social check-ins, livestreams, mobile ticketing and cashless transactions all rely on a network that is sophisticated enough to handle huge spikes in data and heavy demands on the network. By extending wireless outside the traditional stadium environment, they are enabling mobile ticketing at entry.

Payments 171
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What is Geofencing Marketing?

Kissmetrics

Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations. Many would also enjoy visiting outdoor pop-up shops as they wander. Boost Brand Awareness.

Marketing 315
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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

Despite their investments, there are a few gaps and opportunities for improvement. Over the last year, we’ve seen digitally native direct-to-consumer (DTC) brands like Athletic Greens and SmileDirectClub drop linear TV spots on networks. But make no mistake, the return to “traditional” media by no means has to be boring.

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The Grocery Store Experience: How to Design Safe, Adaptable Shopping Environments

Retail TouchPoints

As we continue to settle into the economic and psychological realities of COVID-19, businesses are evaluating what response tactics worked well in 2020 and where there’s room for improvement to ensure resilience going forward. Planning for Improvement. Communication was increased across all channels. Suggestions for the store itself.

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Retail Consumer Behavior Patterns and Shifting Dynamics: The Future of Retail & Retail Trends

RETAIL MANAGEMENT SOFTWARE

Online shopping is gaining more momentum around the globe, with a growing number of new companies using social media platforms and marketplaces to launch their novelties. Walk-out mobile checkout technology and real-time mobile chat allow associates to interact with shoppers during social distancing.