Retail TouchPoints

APRIL 18, 2024

It’s already happening, as AI-powered marketing systems digest vast amounts of data on each individual shopper, develop a unique strategy to grow value and engagement, and generate true 1:1 promotions and pricing to achieve each strategy — all in an automated process that takes minutes for millions of shoppers at scale.

Technology 289

Technology Retail White Paper Fulfillment 289

Retail TouchPoints

DECEMBER 16, 2022

Amazon Web Services (AWS) , Meta , Microsoft and mapping and location solution TomTom are the founding members of a new collaborative effort to develop a set of shared, open and interoperable map data in order “to create a living digital record of the physical world.”. ” Bringing Together Disparate Mapping Resources.

Technology 345

Technology Games Mobile Management 345

Retail TouchPoints

JANUARY 24, 2024

Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies and enhance their technological infrastructure. Additionally, maintaining ethical data usage and ensuring customer privacy will be vital in these AI deployments.

B2B 263

B2B eCommerce BigCommerce Omnichannel 263

Retail TouchPoints

APRIL 19, 2023

To thrive, convenience retailers must be more proactive in adjusting to rapidly changing market dynamics. By recognizing the growing importance of data — specifically, how they access, unify and start to action data in a more cohesive way. Below are three big ways data will impact retailers in 2023.

Retail 275

Retail Technology Information Management 275

Retail TouchPoints

JULY 5, 2023

Adding popular new payment options can improve the shopping experience by reducing the friction associated with checkout, making it faster and easier, but there are some pros and cons that brands should consider first. Integrating digital wallets as a payment option may not immediately resonate with certain customer segments.

Merchant Services 279

Merchant Services Payment Services Payments Retail 279

Retail TouchPoints

JULY 10, 2023

Unlike traditional AI that is used to detect patterns and make decisions, generative AI models use neural networks that are trained with massive amounts of data to create new and original content — all from just a few typed questions from a person. Retailers have a vast amount of data about customer shopping behavior and purchase history.

Merchant Services 279

Merchant Services Shipping Costs Retail Social Media 279

Retail TouchPoints

MAY 5, 2023

billion in 2024 , making it the most dynamic and influential advertising marketplace that could benefit from revenue boosts and first-party data. And the first step to what we’ll coin this “retail media rebellion” is to seize control of your investment by taking back your data. Your data is your biggest asset.

Retail 278

Retail Online Retail Customer Technology 278

Retail TouchPoints

MAY 1, 2023

billion in 2024 , making it the most dynamic and influential advertising marketplace that could benefit from revenue boosts and first-party data. And the first step to what we’ll coin this “retail media rebellion” is to seize control of your investment by taking back your data. Your data is your biggest asset.

Retail 277

Retail Online Retail Customer Technology 277

Retail TouchPoints

MARCH 8, 2023

As savvy customers pull back the curtain on the carbon footprints of their go-to retailers, credibility in sustainable performance has emerged as a top requirement for brands competition. Step 1: Measure Data is everywhere. Retailers have become adept at utilizing data to market their brands and offerings effectively.

Retail 278

Retail Operations Consumer Technology 278

Kissmetrics

MARCH 4, 2021

My colleagues recently shared the results of a marketing campaign they conducted using Facebook Messenger bots, which are basically the Facebook version of email marketing. Although I’ve had some great email marketing campaigns, it’s hard to top that result. Facebook Messenger bots are a growing part of the marketing scene.

Article 361

Article Marketing Live Chat Download 361

Groove

APRIL 4, 2024

Through our 15+ years in business, we have seen first hand that our client base wanted to see how they compared to their competition. By comparing your core metrics against others using the same eCommerce platform, data-driven strategies can be created to catch up to the competition. What Shopify Performance Metrics Do You Compare?

Shopify 150

Shopify Payment Services eCommerce Merchant Services 150

Retail TouchPoints

JANUARY 9, 2024

CMOs are working with limited spending power, prompting a critical examination of resource allocation and a quest for cost-effective yet high-impact solutions. Retailers have begun leveraging their substantial customer purchase data to inform advertiser’s media strategies. ad spending to increase 5.1%

Retail 290

Retail Omnichannel Channel Mobile 290

Algopix

MARCH 12, 2024

Amidst this pursuit, leveraging the right tools and resources becomes paramount. Conducting thorough product research enables sellers to identify niche markets with high demand and low competition. By validating their product ideas upfront, sellers can avoid wasting resources on products with limited market appeal.

eCommerce 119

eCommerce PPC Conversion Optimization Information 119

Retail TouchPoints

JULY 19, 2022

This winding-down period gave advertisers a head start in finding the best ways to perpetuate a healthy, ad-supported web and deliver better customer experiences. This reorganization around proprietary data is what has led us to today’s retail media boom. Evaluate your customer relationships. The Need to Network.

Retail 288

Retail Multi-channel Omnichannel Technology 288

Retail TouchPoints

AUGUST 8, 2022

For retail tech teams, the ultimate sign of success is, ironically, when their work goes unnoticed — there’s nothing worse than a site crashing after an upgrade or a buggy new feature that causes customer uproar. Attracting Top Talent in a Tight Labor Market. My employees are excited,” he said. “We’re

Technology 310

Technology Fashion Omnichannel Management 310

Kissmetrics

SEPTEMBER 17, 2020

There are literally hundreds of thousands of web hosting providers on the market today. Uptime and speed are the first two things to be affected when you’re sharing server resources with other sites. Dedicated Resources. Technically speaking, you’re still sharing server resources with other websites on a VPS hosting plan.

Management 363

Management Definition Live Chat Other 363

Retail TouchPoints

NOVEMBER 1, 2023

However, there is a good reason why: fraud and first-party abuse is hard to identify. Customers dispute a valid transaction for many different reasons. Here are statistics as proof: revenue in the ecommerce market is projected to reach $3.64 And that market value is expected to increase by 11.17% each year.

Merchant Services 298

Merchant Services Payment Services Payments eCommerce 298

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. The goal is to create a cohesive and unified view of the customer journey, regardless of how and where customers interact with a brand.

Channel 129

Channel eCommerce Social Media Customer Loyalty 129

Algopix

FEBRUARY 26, 2024

Effective product research enables you to optimize your inventory management, pricing strategy, and marketing efforts, helping you establish a strong foothold in the competitive eCommerce industry. It equips you with the knowledge to navigate market fluctuations, anticipate consumer preferences, and adapt to changing industry dynamics.

eCommerce 129

eCommerce Beauty and Health Information Consumer 129

Retail TouchPoints

JULY 26, 2022

A $68 T-shirt might seem like a tough sell, but eight years on, Molnar’s brand Goodlife C l othing has a host of top-tier wholesale partners, a booming DTC business and, most importantly, a cult following of customers that keep coming back. Do their customers really keep coming back? Product that Delivers on its Promise.

Fashion 306

Fashion Clothing Apparel Subscription 306

Retail TouchPoints

JULY 13, 2023

Compliance is how companies can easily onboard new customers and grow faster, as well as navigate through red tape to get into new markets with ready-to-go products and services. At the same time, businesses across many sectors pivoted toward offering their own payment solutions for employees and customers alike.

Merchant Services 246

Merchant Services Payment Services Payments Banking 246

Retail TouchPoints

NOVEMBER 10, 2023

This special Retail TouchPoints resource hub will be regularly updated with the latest news, stats, trends and developments in retail media. Off-site advertising is when a retailer helps advertisers reach its customers on third-party channels like social media or other websites it doesn’t own (“retargeting” is a common example of this).

Retail 298

Retail Social Media Multi-channel Channel 298

Retail TouchPoints

FEBRUARY 3, 2022

This is the new critical form of engagement for brands that understand providing the same customer experience and in-person shopping experience via a digital medium is essential for survival moving forward. However, by enabling Chat Commerce, retailers are able to gather and apply data in a rapid fashion.

Consumer 278

Consumer Social Media Multichannel Fashion 278

Wiser

DECEMBER 4, 2023

For brand manufacturers, retail monitoring is a critical aspect of maintaining and enhancing market presence. It offers detailed insights into product performance, customer preferences, and the effectiveness of sales strategies across different platforms. This can undermine customer trust and negatively impact brand loyalty.

Retail 146

Retail Presentation Operations Management 146

Kissmetrics

OCTOBER 1, 2020

Contact Us pages are among the most underutilized and misunderstood resources on the web today. Contact Us pages often get lumped in with other critical website resources, including: About Us pages: Use this resource to explain your company’s history, goals, and direction. Trust and transparency matter in marketing.

Social Media 331

Social Media Live Chat Shipping Costs Customer 331

Wiser

OCTOBER 3, 2023

This goes beyond simply tracking sales data; it’s about comprehending the entire promotional ecosystem, with factors including competitor activities, market trends, and customer behavior. Investing in robust, data-driven strategies to monitor promotion execution can deliver significant benefits.

Improvements 144

Improvements Technology Marketing Customer Loyalty 144

Retail TouchPoints

NOVEMBER 6, 2023

After a successful partnership with Pacsun, the fashion brand opened its first U.S. store in September — the first step in a much larger global vision that extends into 2024. After measuring our first carbon footprint in 2020, our attention turned to reduction. 2023 was a critical year in Princess Polly ’s growth story.

Fashion 263

Fashion Omnichannel Operations Consumer 263

Wiser

MAY 8, 2024

This includes: Marketing Initiatives: Designing campaigns that align with broader business goals. Promotion and Pricing Strategies: Determining the best tactics to attract customers and boost sales. At this level, decision-makers utilize data and insights to create policies that guide store-level execution.

Retail 78

Retail Management Improvements Information 78

Dynamic Action

MARCH 15, 2024

Summary Retailers face challenges keeping up with constantly evolving market trends and customer expectations. Time and resource constraints often hinder retailers from effectively identifying and capitalizing on growth opportunities.

Technology 62

Technology Retail Supplies Marketing 62

Algopix

OCTOBER 21, 2023

In the fast-paced world of eCommerce, success is often determined by the ability to adapt, optimize, and make data-driven decisions. But with a myriad of data points to choose from, how do you know which eCommerce KPIs are the most important for your business? Revenue by Traffic Source: Knowing where your customers come from (e.g.,

Shipping Costs 119

Shipping Costs eCommerce Customer Retention Social Media 119

Retail TouchPoints

AUGUST 3, 2022

The digital innovation fund was first announced at the retailer’s Investor Day event in October 2021, and since then the fund has already made a number of investments in start-ups including Haut.ai , Adeptmind , Revea , LUUM and ReStyle.

Retail 298

Retail Technology Presentation Events 298

Algopix

SEPTEMBER 26, 2023

One of the most effective strategies to achieve this is through market gap analysis. In this comprehensive guide, we will explore the concept of market gap analysis, the steps involved, and how Amazon sellers can leverage it to their advantage. What is a Market Gap? This is where market gap analysis comes into play.

eCommerce 130

eCommerce Marketing Social Media Supplies 130

Wiser

SEPTEMBER 13, 2023

One effective way to gain valuable insights is by measuring foot traffic, a metric that offers a wealth of information about your physical store’s performance and customer behavior. Foot traffic data can be a game-changer for your business. Foot traffic data can also be leveraged to optimize store layouts.

Small Business Retail 147

Small Business Retail Operations Information Customer Experience 147

Wiser

DECEMBER 11, 2023

A comprehensive store audit helps optimize product placement, enhance customer experience, and ultimately, drive more sales. Crowdsourcing is an innovative approach to auditing that enables real-time, granular insights by using retail audit software and leveraging a network of mystery shoppers who collect data from various locations.

Operations 148

Operations Games Customer Experience Information 148

Kissmetrics

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. By devising a Facebook marketing strategy. If you’re new to Facebook marketing, let me walk you through using the tools available to your advantage. What Is Facebook Marketing? With over 2.74

Marketing 359

Marketing Social Media eCommerce Events 359

Wiser

FEBRUARY 29, 2024

One crucial theme addressed during a recent Customer Panel hosted by Wiser Solutions concerned the deficit of labor resources within the retail sector. It affects every aspect of operations—from stocking shelves to customer service.

Operations 78

Operations Consumer Management Customer Loyalty 78

Wiser

DECEMBER 18, 2023

This critical metric, reliant on online product visibility and positioning, holds significant sway over brand awareness, customer preference, and ultimately, sales performance. Market trends shift rapidly, consumer behavior fluctuates, and competition intensifies. The benefits of maximizing DSOS extend beyond improving sales figures.

Online Retail 139

Online Retail Information Improvements Management 139