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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

Enter: mobile marketing. Comprehensive mobile marketing for today’s world involves a digital, omnichannel marketing strategy that reaches consumers on their smartphones, smart watches, tablets and other mobile devices. Map Customer Journeys for Data-Driven Mobile Marketing. Key Takeaways.

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The Role of Mobile POS Solutions in Modern Retail

iVend

Mobile POS is one of the fastest growing retail trends – with store associates being armed with devices that run the same cloud-based POS software as the fixed checkouts, enabling payment, inventory management and loyalty anywhere in the store. Mobile POS System iVend mobile POS takes service to customers in the aisle.

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Great Store Experiences Don’t Mean Making it Disneyland — Invest With Your Brand Ethos in Mind

Retail TouchPoints

However, the role of the store is evolving, so retailers need to consider how they invest in modern experiential and omnichannel shops. Invest in Mobile Tools for Shoppers and Associates Alike. There’s the ability to contact a manager if someone has questions about it. There’s the maintenance of this area.

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Managing retail touchpoints for a positive customer experience in an omnichannel context

365 Retail

In addition to perfecting each brand touchpoint’s management, it is the liaisons that matter the most in an omnichannel context. Acknowledging the power of technology . Technology has opened infinite opportunities for brands to connect and get in touch with their audiences. An array of forms and formats.

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5 BigCommerce Competitors You Should Consider in 2024

Groove

This starts with the platform's omnichannel capabilities that allow business owners to deliver seamless shopping experiences across multiple channels, including web, mobile, social media, and in-store. Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform.

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#RSP22: Everything You Need to Know About Holiday 2022

Retail TouchPoints

The Retail TouchPoints 2022 Retail Strategy & Planning (#RSP22) webinar series, now available on-demand, offered a wealth of tips and best practices across critical areas including pricing, location-based technology, inventory management and marketplaces. Differentiating on product and price has become harder and harder.

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Looking for Seamless Omnichannel Personalization? In-Store Tech Might Be Your Solution

Sailthru

Take omnichannel personalization, for example. From there, retailers must look at the various solutions that can deliver a holistic omnichannel customer profile. Missing Out on Omnichannel Personalization Is No Longer an Option. The time when “omnichannel” was a hot buzzword is long gone. Solution #1: Mobile Passes.