Want to Know the Holiday Season’s Top Trends? Look at Back-to-School for Insight
Retail TouchPoints
AUGUST 19, 2021
But what is the expected continuation of these trends, especially as the Delta variant continues to spread across the U.S.? Orschell and other experts believe that like past years, this back-to-school season has underlying trends that will likely extend into the holidays, making now the opportune time for retailers to prepare.
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