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Customers are Tired of Empty Shelves, and it’s Time for a Fix

Retail TouchPoints

For customers, many aspects of a shopping trip impact whether they view it as a success. However, the potential damage extends even further when considering the harm that can be done to overall customer satisfaction and long-term loyalty. A win-win for both the retailer and the customer. If not, then the opposite becomes true.

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Amazon Appoints Insider as CEO of Worldwide Stores

Retail TouchPoints

Herrington joined Amazon as VP of Consumables in 2005, launched Amazon Fresh in 2007 and was promoted to SVP of Consumables in 2014. Amazon has named 17-year company veteran Doug Herrington to the renamed role of CEO of Worldwide Amazon Stores, filling the position left vacant by former CEO of the Worldwide Consumer Dave Clark.

Insiders

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Sensory Enabling Technologies are Radically Reshaping the Future of Digital Retail

Retail TouchPoints

Sensory design is now recognized as a powerful sales tool — the senses play a critical role in human perceptions and can create positive experiences that delight and engage customers. Key takeaways: SETs enable brands to craft exemplary customer experiences online by appealing to consumers’ multisensory perception.

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Upsellit Awarded “Best Use of Data & Insights” at 2024 US Partnership Awards

UpSellIt

With a focus on collaborations that drive tangible customer or business value, these awards honor campaigns that demonstrate creativity, support, and serve as catalysts for growth. Each strategy focused on clearly communicating the increase in new customers, conversions, and customer lifetime value through transparent testing and reporting.

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Apple Keynote

Forrester eCommerce

Apple’s “Time Flies” keynote will take place tomorrow, September 15, live from Apple Park: [link] I have been following Apple keynotes for many years (since at least 2005) and they often generate irrational expectations for disruptive innovative products.

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How Vintage Wine Estates is Uncorking New Opportunities in Alcohol Ecommerce

Retail TouchPoints

Three years ago, my job was all about VWE websites, supplier sites, brand sites and then following the customer journey with the hope that we were guiding them to good experiences with our retailers, but Safeway.com wasn’t showing our wines, Target.com wasn’t showing our wines — that has changed,” said Kogan. “

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Home Depot Launches New Content Hub to Empower Young Homeowners

Retail TouchPoints

From moving checklists to DIY guides, product recommendations, design inspiration and even virtual workshops, the online hub helps bring Home Depot’s expertise directly to customers via their digital devices.

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