RTP blog

JANUARY 24, 2019

After years of small yet steady growth, mobile commerce has officially reached a tipping point. For the first time, shoppers went to their mobile device more than their laptops to browse and buy, according to Rob Garf, VP of Industry Strategy and Insights at Salesforce. By Alicia Esposito, Content Strategist.

Mobile 150

Mobile Payments eCommerce PayPal 150

Sailthru

JANUARY 13, 2020

Every marketer has done painstaking research to understand where mobile makes an appearance along the customer journey. They understand that customers always have their phones, and always expect a personalized, relevant interaction on mobile. Mobile is different. Mobile apps are integral to that experience.

Customer Experience 60

Customer Experience Mobile Channel Other 60

Forrester eCommerce

MARCH 12, 2020

Less than 50% of consumers logged into their health insurer or healthcare provider’s website or mobile app in 2019. Despite heavy investments in digital and the customer experience, HCOs are failing to meet customer needs and expectations. This is resulting in poor customer acquisition and retention rates.

Customer 284

Customer Mobile Customer Experience Consumer 284

Retail TouchPoints

NOVEMBER 17, 2021

It’s the question every retailer wants the answer to: what do consumers (and more specifically, those likely to buy their products) really want? The day kicked off with a keynote presentation by Jeff Orschell, EY Americas Practice Leader: “Bottom line for retailers is that change is still happening, consumer behavior is still changing.

Consumer 285

Consumer Omnichannel Leisure Supplies 285

Retail TouchPoints

JULY 28, 2020

Numerous industry experts have commented that COVID-19 has accelerated many existing retail trends, most notably consumers’ embrace of digital commerce. But what do those who are directly involved in decision-making — marketers on one side, consumers on the other — really think about this shift? 12 webinar.

Webinar 203

Webinar Consumer Marketing Consumer Goods 203

Groove

APRIL 1, 2022

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

GetElastic

NOVEMBER 3, 2021

2019, and has been recently updated for comprehensiveness. Experiences to reach the modern consumer. The average consumer uses six touchpoints before buying an item. In an age of the digitally-empowered customer, delivering great digital experiences is an essential strategy and business imperative.

Mobile 146

Mobile Payment Services Payments POS 146

Retail TouchPoints

SEPTEMBER 15, 2023

The global lifestyle apparel and accessories brand has opened its first new store since 2019 at the Cumberland Mall in Atlanta and has exceeded soft opening projections by 67.9%. This is a “key component” of the brand’s omnichannel growth strategy as it remains laser-focused on being a digital-first direct-to-consumer brand.

Accessories 238

Accessories Omnichannel Apparel Mobile 238

Retail TouchPoints

JULY 20, 2022

While consumer expectations have continuously shaped retailers’ strategies, tech choices and best practices, COVID-19 accelerated this rate of change. Finally, “innovative” capabilities would incorporate personalization or tailored results based on consumer context and past behaviors. The result? Loyalty programs.

Omnichannel 235

Omnichannel Retail Mobile Social Media 235

GetElastic

DECEMBER 23, 2019

Reflecting on what resonated the most with you, our valued readers, we pulled the top 10 ecommerce articles from 2019. Check ‘em out: The truth about Apple Pay for ecommerce Apple reported retail giants J.Crew and Lululemon have raised mobile conversion with Apple Pay by 20% or more. Find out if Apple Pay is right for you.

Article 88

Article Cryptocurrencies B2B Customer Experience 88

GetElastic

AUGUST 13, 2019

2018 was unequivocally the “year of mobile holiday shopping.”. 51% of traffic came through mobile, driving 31% of revenue, up 55% YOY. 48% of orders were processed through mobile, up 19% YOY. Mobile drove 68% of traffic and 54% of orders on Thanksgiving, up 15% YOY. for Holiday 2019. Mobile SEO is desktop SEO.

Mobile 165

Mobile Merchant Services SEO Shipping Costs 165

Retail TouchPoints

APRIL 28, 2023

But Wells knows that to successfully acquire this coveted group of consumers while also retaining its incredibly loyal base of millennial shoppers, the brand can’t simply live in the past. When he returned to True Religion as creative director in late 2019, social media and the creator economy had reached a critical inflection point.

Social Media 244

Social Media Fashion Mobile Consumer 244

RTP blog

JULY 8, 2019

By Jamie Crespi, Blis Direct-to-consumer brands have been wildly successful the last few years — look at makeup and skincare company Glossier, which was just valued at $1.2 We live in a retail environment where consumers continue to demand more and more of the brands they buy from, or risk shuttering (as we’ve seen with Sears and Payless.)

Consumer 150

Consumer eCommerce Omnichannel Channel 150

BigCommerce

SEPTEMBER 4, 2018

Consumer spending is up. So, how does an online store prepare for the barrage of traffic, the increase in advertising costs, and the technology industry updates playing out in full view of everyone (think Facebook’s data updates, Google’s mobile update and Amazon’s new ad marketplace)? And, mobile sales are on the rise.

Mobile 282

Mobile Shipping Costs eCommerce Gifts 282

Retail TouchPoints

OCTOBER 6, 2022

Rather than being limited to a jam-packed four to five weeks from Black Friday to Christmas Eve, consumers are beginning their shopping as early as October (with a few doing so even earlier than that). In fact, McNamara noted that Mastercard predicts a comeback for Black Friday 2022, with total sales exceeding 2019 results.

Shipping Costs 232

Shipping Costs Payment Services Merchant Services Payments 232

Elsner

APRIL 23, 2020

The business owners started to put emphasis on consumer behavior so that they can provide an improved user experience. With the increasing pace of smartphone penetration in the market, the best way to draw customers is to get your business to their fingertips. As of September 2019, a whopping 150.6 Let’s dive in.

Mobile 90

Mobile eCommerce Customer Payment Services 90

ROI Revolution

DECEMBER 18, 2019

Published December 17, 2019. 2019 has almost come and gone. Before we roll into 2020, it’s important to take some time to reflect on the top 2019 digital marketing trends. These major 2019 trends were featured in our mid-year trends update and, as predicted, continued to dominate throughout the second half of the year.

Marketing 78

Marketing Mobile Channel Social Media 78

ROI Revolution

OCTOBER 9, 2019

Published October 16, 2019. 2019 Holiday Season Could Jump 18% in Online Sales. For the 2019 holiday season (defined as November through January), online sales are predicted to grow in the range of 14% to 18% compared to 2018. Ecommerce sales are expected to hit $144 billion to $149 billion, which would be up from $126.4

Beauty and Health 60

Beauty and Health Books Department Stores Mobile 60

Retail TouchPoints

MAY 31, 2022

Source: Coresight Research “Building Blocks of the Metaverse: 5G” Both at a consumer and an enterprise level, 5G is still in its infancy, but it’s expected to grow quickly and become the dominant mobile access technology by 2027 reaching 90% penetration in North America within that time, according to Ericsson.

Merchant Services 338

Merchant Services Retail Mobile Food and Beverages 338

MagentoBrain

FEBRUARY 21, 2023

Applying AI to digital marketing can effectively help optimize the consumer experience, increase consumers' favorability for the brand, and directly affect the brand's revenue. From the rise of UI/UX, we can see that many trends have emerged with only one purpose: to improve customer experience.

Customer Experience 52

Customer Experience Customer Marketing Payment Services 52

Retail TouchPoints

DECEMBER 3, 2020

Digital will continue to be the star: Although Black Friday spending was lower than Adobe’s projections, consumers still spent a total of $9 billion online, making it the second-largest online spending day in U.S. Consumers spent $10.8 Shopper Yield data revealed that spend per consumer increased 36.3% over the 2019 holiday.

Small Business Retail 175

Small Business Retail Mobile Travel Consumer 175

Retail TouchPoints

JUNE 11, 2021

Now more than ever, retailers are looking for solutions to create more seamless in-person and digital customer experiences. But while blending of in-store and online provides consumers with significantly more flexible shopping, it also creates operational challenges. billion in 2020, up 32.4% billion in the prior year.

Payment Services 176

Payment Services Payments Retail Sporting Goods 176

Retail TouchPoints

AUGUST 11, 2020

Consumers are getting harder and harder to impress. The bar for what makes a standout customer experience (CX) is rising every year. Shopper expectations are always evolving and your customer experience should evolve with it. The key is to never settle for the status quo. Lancôme Lipstick Augmented Reality.

eCommerce 265

eCommerce Shipping Costs eCommerce Technology Customer Experience 265

Retail TouchPoints

AUGUST 1, 2023

External economic factors, such as fluctuating interest rates, an unpredictable housing market and persistent inflation have prompted consumers to rethink their spending habits. Faced with shifting economic and consumer dynamics, retail leaders strive to unlock strategies that turn losses into profits. In 2019, it declined to 6.7%

Retail 234

Retail Shipping Costs eCommerce Consumer 234

Forrester eCommerce

SEPTEMBER 24, 2019

Spain’s BBVA has come top in Forrester’s global mobile banking app reviews for the third year in succession. Over the past few months, a team of Forrester analysts and other researchers has reviewed the functionality and user experience of 54 leading mobile banking apps from around the world.

Banking 82

Banking Mobile Other Customer Experience 82

Retail TouchPoints

JUNE 15, 2020

These consumer sentiments, along with the need to protect the health of both shoppers and store associates, means retailers need to be stringent about enforcing social distancing and other safety measures as they reopen. In fact, displaying an abundance of caution will be required to bring many consumers back into physical stores.

eCommerce 133

eCommerce Consumer Retail Payment Services 133

Ecommerce Platforms

JULY 2, 2019

It's a comprehensive solution designed to cover all the components of your consumer journey. Wherever there's a touch point where you'll need to connect with your customer, Marketo steps in to make the interaction count. Customer base marketing: Create campaigns that reach your online audience via social media, mobile apps, and email.

Marketing 131

Marketing Social Media Mobile Omnichannel 131

Retail TouchPoints

JULY 6, 2020

For more and more brands, data analysis drives the customer experience, and BEA winners exemplified that trend. In February 2019, e.l.f. Using Data To Determine Future Direction. Cosmetics shuttered its 22. stores, although the brand is sold widely by other retailers. “We We put that investment into digital,” Chopra explained.

eCommerce 265

eCommerce Retail Mobile Presentation 265

365 Retail

OCTOBER 5, 2021

As part of this transformation, Desigual recognised the need to modernise and streamline communications and visual merchandising (VM) processes and compliance across its store network and, accordingly, deployed the YOOBIC mobile-first platform. “We Until then we had been using multiple, manual channels that were labour intensive.

Customer Experience 52

Customer Experience Operations Customer Point of Sale 52

RTP blog

JUNE 17, 2019

By Anand Janefalkar, UJET As consumer values and priorities are shifting towards a more multichannel and digital experience, we are watching the retail industry evolve right before our eyes. Here are three ways retailers can leverage customer support to create the ideal customer experience.

Customer 150

Customer Retail Mobile Multichannel 150

ROI Revolution

JULY 11, 2019

Believe it or not, we’re a little over halfway through 2019 already. Let’s take a look at the major 2019 digital marketing trends we’ve seen so far this year that we should be paying attention to – and that we can expect to keep growing. User-Generated Content. Transparency.

Marketing 68

Marketing Social Media Technology Mobile 68

Retail TouchPoints

SEPTEMBER 24, 2020

Party City is hiring 20,000 temporary workers for the holiday season — 80% of its 25,000 seasonal hires in 2019 — even though the retailer is drastically reducing the number of Halloween City pop-up stores it will open this year. The National Retail Federation projects that Halloween spending will dip only 8% from 2019, topping $8 billion.

Payment Services 259

Payment Services Mobile Payments eCommerce Operations 259

OrderDynamics

FEBRUARY 19, 2019

Mobile Commerce: More Than Responsive Design. It is no surprise that mobile commerce is an important trend in retail. In fact, eMarketer predicts that by 2021, the mobile commerce market will represent 72.9% Just go into any store and watch how many shoppers check their mobile phone at some point.

Mobile 59

Mobile Omnichannel Technology Payments 59

ROI Revolution

JUNE 27, 2019

IRCE 2019 Day 1 was full of great speakers, presentations, and conversations. IRCE 2019 Day 1 kicked off with a strong keynote from Andy Dunn, current SVP of Walmart and former CEO of Bonobos. . It’s about delivering experiences that weren’t possible before recent technological developments.

SEO 84

SEO Customer Loyalty Technology Customer Experience 84

Retail TouchPoints

AUGUST 17, 2022

in 2019 to 14.9% Consumers are clear on expectations from ecommerce businesses. 76% of consumers say convenience is a key priority when selecting a retailer, so an automated inventory management process is a critical component of any growing ecommerce business’ success. from a year ago, while in-store sales rose 10%.

eCommerce 354

eCommerce Payment Services Channel Social Media 354

FastSpring

JANUARY 25, 2019

Between new legislation going into effect and shifting consumer preferences, the ecommerce landscape is anything but stagnant. Want to learn more about the 5 ecommerce payments trends shaping 2019? of these purchases came from mobile. Cultivate seamless customer experience across the entire checkout process.

Payment Services 62

Payment Services Merchant Services Payments eCommerce 62

Retail TouchPoints

FEBRUARY 7, 2023

Higher-income consumers are less impacted by inflation and, while aware of higher food, home and transportation costs, still have the funds to drive luxury sales and luxury growth,” said Marie Driscoll, Managing Director, Luxury and Retail at Coresight Research in an interview with Retail TouchPoints.

Payments 272

Payments Omnichannel Payment Services Consumer 272