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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

OSF Digital’s Digital Strategy team (formerly known as FitForCommerce) developed the 2022 Omnichannel Retail Index (ORI) to establish a benchmark for current practices and, most importantly, provide a set of actions and recommendations for the future. These key investments and opportunities include: Mobile experience.

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For Forever 21, Omnichannel Experiences are Key to Staying a Gen Z Favorite

Retail TouchPoints

Now owned by the SPARC Group (a joint venture between brand management firm Authentic Brands Group (ABG) and mall operator Simon Properties ), Forever 21 has spent the last few years refining its image and business model to avoid a repetition of its 2019 bankruptcy.

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Save Mart Embraces Retail Media, Smart Carts with Expanded Instacart Partnership

Retail TouchPoints

Whether it’s accessing coupons and deals on the carts or easily ordering the ‘farm-to-fork’ foods they know and love, we’re creating seamless experiences for our customers across online and in-store.”

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Omnichannel Retailing: Risks, Rewards, & Opportunities

Omnisend

While many preached omnichannel in retail and ecommerce, few walked the walk. How brands and retailers can provide a truly omnichannel customer experience. I asked Chris more about his experience in the retail industry, and why he started Omni Talk. Omnichannel Retailing: Risks, Rewards, and Mistakes.

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Under Armour Appoints Hospitality Veteran as President and CEO

Retail TouchPoints

Linnartz was appointed President of Marriott in 2021 and currently is leading the hospitality brand’s multi-billion dollar technology transformation, designed to improve customer experience, drive topline revenue and increase operational efficiency. Early in her career, Linnartz worked with Hilton Worldwide. ” .

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The hybrid customer experience may be the key to your eCommerce success

GetElastic

This post was originally published on March 11, 2019 and has been updated for accuracy and relevancy in the market. Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person.

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The hybrid customer experience may be the key to your eCommerce success

GetElastic

This post was originally published on March 11, 2019 and has been updated for accuracy and relevancy in the market. Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person.