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Get Ready for Edge Computing’s Rise In 2019

Forrester eCommerce

Every company needs edge computing on its technology roadmap starting in 2019. While many of you may see edge as exclusive to IoT, its value is much wider and will prove as critical to driving up customer experience as content delivery networks (CDN) were in the early days of the Web. Which explains why you […].

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Sainsbury’s Deploys Amazon Just Walk Out Technology in London C-Store

Retail TouchPoints

In the first usage of Amazon ’s Just Walk Out (JWO) technology by a non-Amazon international retailer, Sainsbury’s has deployed the cashierless solution in its Holborn Circus convenience store. Sainsbury’s, one of the UK’s largest supermarket chains, had piloted a cashierless customer experience at this store using its own technology in 2019.

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The Three Key Actions That Will Define Insurance Tech Investment In 2019

Forrester eCommerce

The Future Will Temper Insurer Optimism In 2019 Insurance business technology teams caught a few breaks in 2018. There were fewer, though costly, insured weather losses, as well as new thinking by insurance regulators when it comes to disruptive technology. But 2019 is a different story.

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Sensory Enabling Technologies are Radically Reshaping the Future of Digital Retail

Retail TouchPoints

Sensory Enabling Technologies (SETs) enable consumers to feel textures, smell and even perceive the taste of a product. Key takeaways: SETs enable brands to craft exemplary customer experiences online by appealing to consumers’ multisensory perception. This is no longer science fiction. augmented reality) to fully virtual (e.g.

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Predictions 2019: Transformation Goes Pragmatic

Forrester eCommerce

Our Predictions 2019 guide, “Transformation Goes Pragmatic,” is live. What do we mean by pragmatism? A sense of realism, practical steps, a desire for tangible outcomes. It’s a good description for what we are seeing in a market that carried ambitious strategies into 2018 but ran afoul of internal headwinds.

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Predictions 2019: Brand Commands Renewed CMO Attention

Forrester eCommerce

Customer experience (CX) was at the forefront of CMOs’ minds in 2018. They shifted ad budgets (under siege thanks to trust and transparency issues) to even more technology and CX initiatives. Good news: The focus is creating more emotionally resonant and useful brand experiences such as Disney’s MagicBand.

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5 ways retail technology will improve the eCommerce customer experience in 2019

TradeGecko

However, let’s be honest: most SMBs have a love-hate relationship with eCommerce technology.