Retail TouchPoints

JULY 12, 2023

Target has named Lisa Roath as its new EVP and Chief Marketing Officer. Reporting to EVP and Chief Guest Experience Officer Cara Sylvester, Roath will lead core marketing functions including creative, guest marketing strategy, retail brand experience, social media, paid media strategy and marketing strategy and operations.

Food and Beverages 246

Food and Beverages Marketing Social Media Operations 246

Retail TouchPoints

MAY 3, 2024

” Building the Save Mart Companies’ Omnichannel Portfolio Instacart and the Save Mart Companies first partnered in 2019 to launch same-day delivery across all of the grocer’s brands.

Retail 287

Retail Omnichannel Mobile Operations 287

Retail TouchPoints

APRIL 24, 2023

has appointed Kenny Mitchell as its new SVP and Chief Marketing Officer (CMO) of the Levi’s brand, effective June 5, 2023. President Michelle Gass and will be responsible for advancing the brand’s consumer marketing strategies, building denim leadership equity and growing market share. Levi Strauss & Co.

Marketing 282

Marketing Operations Consumer Retail 282

Retail TouchPoints

FEBRUARY 17, 2021

As a result, retailers needed to reshape their ordering options and, in some cases, the entire layout of their stores. In addition, as the popularity of online ordering and delivery continues to skyrocket, marketers need to rethink how they communicate with and market to consumers. Invest in Technology Solutions.

Customer Data 259

Customer Data Marketing Customer POS 259

Forrester eCommerce

MAY 15, 2019

Back in November, Forrester outlined its 2019 predictions for a set of hot emerging technologies. We identified which markets were likely to command big investments in the new year and even predicted that GE would turn a corner this year. Let’s see how we did so far with a few of them. Additive manufacturing will save […].

Technology 353

Technology Marketing Retail Customer 353

Retail TouchPoints

APRIL 7, 2022

Mattress Firm has hired retail and technology veteran Mickey Mericle as its new Chief Marketing and Experience Officer. She will oversee the retailer’s marketing, advertising and customer experience initiatives as well as lead the development and execution of Mattress Firm’s brand strategy and develop a forward-thinking media strategy.

Marketing 305

Marketing Customer Loyalty Customer Experience Supplies 305

Retail TouchPoints

NOVEMBER 11, 2022

Bed Bath & Beyond has appointed Bart Sichel as EVP, Chief Marketing and Customer Officer as the troubled retailer rebuilds its executive leadership following a number of departures in 2022, including former SVP of Marketing James Reath.

Marketing 246

Marketing Department Stores Omnichannel eCommerce 246

GetElastic

JANUARY 17, 2019

Hot off the heels of Retail’s Big Show in New York City this January, Get Elastic observed a lot of consistent retail trends and commerce themes in the market. As always, NRF put on quite the assortment of exhibitors and sessions for retailers and brands.

Retail 150

Retail Blog eCommerce Marketing 150

Retail TouchPoints

OCTOBER 20, 2022

Purple Innovation , the digitally native mattress brand, has hired Keira Krausz as its Chief Marketing Officer following the departure of Patrice Varni, who joined the company in June 2021 as Chief Marketing and Digital Officer. From 2013 to 2019, Krausz worked with Nutrisystem as the company’s EVP and Chief Marketing Officer.

Marketing 262

Marketing Management 262

Retail TouchPoints

MAY 30, 2024

Grether and Anderson will both report to Diego Scotti, EVP and General Manager of the PayPal Consumer Group, Global Marketing and Communications. PayPal’s move into advertising follows similar efforts at other consumer brands that have been inspired by retailers’ success in the burgeoning retail media arena.

PayPal 276

PayPal Merchant Services Payment Services Consumer 276

Retail TouchPoints

JANUARY 11, 2023

Microsoft is gearing up to take a bigger piece of the growing retail media pie with the debut of a suite of new capabilities through its PromoteIQ marketing platform, which the company acquired in 2019. Retail media spend is projected to reach more than $61 billion in the U.S.

Omnichannel 311

Omnichannel BigCommerce Retail Social Media 311

Retail TouchPoints

AUGUST 1, 2023

How can retailers transform losses into profits? External economic factors, such as fluctuating interest rates, an unpredictable housing market and persistent inflation have prompted consumers to rethink their spending habits. As a result, profitability is now a top priority for retail CEOs. In 2019, it declined to 6.7%

Retail 246

Retail Shipping Costs eCommerce Consumer 246

Retail TouchPoints

DECEMBER 12, 2023

Online retailer Zulily , once a Silicon Valley darling, has begun the process of winding down its business, with court filings indicating plans to close its Seattle headquarters as well as warehouses in Nevada and Ohio and a liquidation sale underway online.

Retail 264

Retail Online Retail Operations Management 264

RTP blog

NOVEMBER 22, 2019

Today’s e-Commerce market is oversaturated and many players are losing steam and losing money. Early on, management knew the market would get more competitive, so they laid the groundwork for new strategies long before they were needed. Alibaba claims more than 70% of new users in fiscal 2019 came from lower-tier cities.

eCommerce 195

eCommerce Beauty and Health Apparel Shipping Costs 195

ROI Revolution

JANUARY 3, 2020

Welcome to the final monthly marketing recap of 2019! For our December 2019 marketing news recap, we’ll be covering some of the biggest news in the digital marketing world since last time , including slowing Instagram growth, new privacy laws impacting the U.S., the best marketing campaigns of 2019, and more.

Marketing 78

Marketing Social Media Food and Beverages Omnichannel 78

Retail TouchPoints

APRIL 29, 2022

Resale has a new player with the launch of DICK’S Sporting Goods ’ in-store buy-back program, available in select markets through a partnership with outdoor and adventure gear resale platform Out&Back. The retailer will accept goods for resale Friday through Sunday, with resold products generating instant cash payments for resellers.

Sporting Goods 312

Sporting Goods Outdoor Marketing Supplies 312

ROI Revolution

JULY 1, 2019

Welcome to the second edition of ROI Revolution’s Monthly Marketing News Recap! Last month , we learned about Google Marketing Live 2019 , the anniversary of GDPR , the latest trends in social media, and more. One last thing before we get started with June’s marketing news. Marketing News Highlights.

Marketing 96

Marketing Social Media X-cart Games 96

Retail TouchPoints

DECEMBER 20, 2021

Maternity retailer A Pea in the Pod has returned to brick-and-mortar with stores in Chicago and New York City. A Pea in the Pod parent company Destination Maternity closed all its banners in late 2019 following bankruptcy proceedings.

Omnichannel 264

Omnichannel Retail Apparel Clothing 264

Retail TouchPoints

JANUARY 20, 2023

Those sponsored positions are what are now known as retail media, which has become the third-largest U.S. The question to ponder is how other marketplaces will compete with Amazon in particular as retail media becomes increasingly competitive. What capabilities do retailers need? Thus, modern-day retail media was born.

Retail 278

Retail Sporting Goods eCommerce Platforms Supplies 278

Forrester eCommerce

OCTOBER 31, 2019

This blog post is part of Forrester’s Holiday 2019 retail series. Search marketing – both paid search ads and search engine optimization (SEO) – are tried and true performance marketing tactics to convert customers.

Marketing 244

Marketing Customer Search Marketing SEO 244

Ecommerce Platforms

JANUARY 4, 2019

trillion in retail ecommerce sales projected worldwide for 2021. Companies embracing ecommerce marketing strategies are experiencing rapid growth. Prepare for the exciting future of ecommerce by implementing the emerging trends of 2019. In 2019, robots will invade ecommerce stores. More Custom Retail Experiences.

eCommerce 223

eCommerce Payment Services B2B BigCommerce 223

TalkingRetail

JANUARY 3, 2024

Multiples and independents saw their highest level of transactions in December since 2019, according to the marketing data and analytics company Kantar.

Marketing 59

Marketing Retail 59

BigCommerce

FEBRUARY 13, 2020

Based on statistics from the National Retail Federation on Valentine’s Day celebrations, 2019 was a bad year for love. Only…

Marketing 353

Marketing Retail eCommerce Marketing eCommerce 353

Retail TouchPoints

OCTOBER 19, 2023

The retailer, which filed for bankruptcy in April 2023, was purchased by CION Investment Corp. The promoted executives include: Bob Walker, who joined David’s Bridal in 2019 as Chief Retail Officer, has been promoted to COO. She will report to Marcum and brings more than two decades of marketing and ecommerce experience.

Supplies 260

Supplies Operations Technology Retail 260

Retail TouchPoints

MARCH 15, 2024

It was a tough week to be at the top in retail with a number of companies announcing CEO switch-ups following disappointing performances, including Petco , Under Armour , Fossil Group and, as Retail TouchPoints previously reported, Allbirds. Plank founded Under Armour in 1996 and served as CEO and Chair of the board from 1996 to 2019.

Retail 264

Retail Operations Management Customer Experience 264

Retail TouchPoints

MAY 30, 2023

Shoppers have gotten smarter about pricing strategies; they also have an arsenal of tools and options at their disposal for saving big on almost any purchase — from loyalty programs to partner marketing, to cash back incentives, bundle deals, discounts and price-watching intelligence from sites like CamelCamelCamel.

Events 275

Events Retail Consumer Presentation 275

Retail TouchPoints

JUNE 3, 2024

will now have access to Walmart InHome, the retailer’s top-shelf delivery service. The expansion brings InHome — which launched in October 2019 in three markets — to more than 50 markets covering 45 million homes.

Marketing 264

Marketing Customer Fulfillment 264

Retail TouchPoints

MAY 18, 2022

Sephora and 27 other retailers, along with the Open to All nonprofit, have signed the Mitigate Racial Bias in Retail Charter, marking their commitment to concrete steps that will improve equality across the industry. We believe the retail industry should have a zero-tolerance discrimination policy.

Sporting Goods 328

Sporting Goods Retail Improvements Other 328

RTP blog

MARCH 27, 2019

By Alicia Esposito, Senior Content Strategist The retail community can always expect to get a few nuggets of wisdom from Sucharita Kodali, VP and Principal Analyst at Forrester. After riding the high of the BIG Show, where we heard about 2018 growth and how retail was being reinvented, I was seeing the industry through rose-colored glasses.

Retail 150

Retail Games Recommendation Other 150

Retail TouchPoints

AUGUST 3, 2020

What about retail, especially the brick-and-mortar variety? While many are wondering if large retailers like Macy’s, J.Crew and Neiman Marcus will retain their premiere places in malls, few are considering whether the world of direct-to-consumer or DTC will also stumble in this changed retail landscape.

Outdoor 299

Outdoor Retail Beauty and Health Travel 299

Retail TouchPoints

JULY 28, 2020

Numerous industry experts have commented that COVID-19 has accelerated many existing retail trends, most notably consumers’ embrace of digital commerce. But what do those who are directly involved in decision-making — marketers on one side, consumers on the other — really think about this shift? 12 webinar.

Webinar 251

Webinar Consumer Marketing Consumer Goods 251

Retail TouchPoints

APRIL 18, 2024

“We want to help our guests keep the routines they already have, if they want that, but we also want to offer them a new experience, whether that’s through beauty products or a new way to make their coffee in the morning,” said September Banks, Director of Interior Design at Mint House in an interview with Retail TouchPoints. “

Travel 273

Travel Banking Retail B2B 273

Forrester eCommerce

DECEMBER 4, 2019

This blog post is part of Forrester’s Holiday 2019 retail series You want anyone to be able to buy from your retail website, right? News flash: You’re missing out on entire segments of your target market because of how your website is designed and coded — unless you’re part of the few brands (just 2.2% […].

Retail 259

Retail Blog Marketing Customer Experience 259

ROI Revolution

JULY 25, 2019

Welcome to lucky edition #3 of ROI Revolution’s Monthly Marketing Recap series! Last month , we covered marketing news like IRCE 2019, exciting campaigns we saw in June, and recent innovative augmented reality (AR) use cases. Marketing News Highlights. Amazon Prime Day 2019.

Marketing 68

Marketing Social Media Cryptocurrencies Cryptography 68

Retail TouchPoints

AUGUST 3, 2021

The retailer reported “ triple-digit digital growth” for the year alongside 60% overall revenue growth as customers stocked up on apparel for their at-home exercise routines, according to The Evening Standard. The brand posted a 56% net sales gain versus 2019 in Q1 2021, which ended May 1.

Apparel 306

Apparel Marketing Consumer Channel 306

Retail TouchPoints

NOVEMBER 18, 2020

Taking advantage of the surge in online grocery generated by COVID-19, Farmstead plans to bring its dark store fulfillment model to a third market: Raleigh-Durham, N.C. Farmstead began in the San Francisco Bay area and announced plans in September 2019 to expand into the Carolinas. The expansion will be fueled by a $7.9 Charlotte, N.C.

Marketing 253

Marketing Fulfillment Technology Retail 253

Retail TouchPoints

AUGUST 10, 2022

Hurricane Season 2022 is underway, and with it comes the looming threat of outages and downtime for retailers. As we head into the peak of the season, retailers should review their disaster avoidance strategies as they seek to protect critical equipment and prevent downtime.

Small Business Retail 300

Small Business Retail Retail Telecommunications Events 300