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How Retailers Can Use AI to Improve Customer Experience and Build Trust

Retail TouchPoints

With the sector continuing to experience accelerated growth, major retailers are looking for ways to maintain and build trust while dramatically improving customer experience and orchestrating cohesive customer journeys. AI-driven solutions offer businesses a powerful way to personalize customer experiences.

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The State Of Consumer Usage Of Generative AI, 2024

Forrester eCommerce

Yet a vast majority of these skeptics will use (and love) genAI during 2024, whether they know it or not. As is often the case with poorly understood tech that promises to change the world, consumers worry about its ethics and human impact. Like it or not, know it or not, genAI will seep into […]

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Retail Innovation Conference & Expo 2024: The Latest News on Sessions, Speakers & Experiences

Retail TouchPoints

Are you ready to explore the evolved customer journey? The Retail TouchPoints team is reporting on all the news breaking before, during and after the Retail Innovation Conference & Expo , taking place June 4-6, 2024, at McCormick Place in Chicago.

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AI Isn’t Going Anywhere: How Retailers Plan to Deploy the Tech in 2024

Retail TouchPoints

Artificial intelligence dominated headlines and water cooler conversations in 2023, and 2024 is looking to be no different (if the conversations and showcases at CES and NRF’s Big Show are any indication). But many of these tasks may just represent the low-hanging AI fruit.

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How Personalized Customer Experiences Drive Retail Growth and Revenue

Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach

More and more, customers are expecting a better personalized CX. Data from McKinsey shows that companies that excel in personalization increase their revenue by 40%, but despite these numbers, retailers struggle to implement customer personalization strategies. 📅 February 22, 2024 at 9:30 am PT, 12:30 pm ET, and 5:30 pm GMT

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Predictions 2024: CX Teams Should Buckle Up For A “Fun” Ride

Forrester eCommerce

In 2024, we expect that CX leaders will continue to navigate variable footing, in some cases finding themselves caught in the crossfire between new tech and old policies. Prepare yourself for the new year with a preview of our 2024 predictions.

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The Power of AI to Support Field Service Employees and Maintain Exceptional Customer Experiences

Retail TouchPoints

Nearly 25% of construction workers are older than 55 — a growing trend that may see an industry short of over 340,000 workers by 2024. Instant access to highly-skilled personnel with niche experience. Flexibility in your company’s response to market trends and customer demands. Leverage AI where you can.

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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Kelly Goetsch - Chief Strategy Officer at Commercetools | Jason Cottrel - CEO & Founder at Orium | and guest speaker Brendan Witcher - VP, Principal Analyst at Forrester

Significant modifications are on the horizon for digital commerce in retail and customer experience come 2024. To stay ahead of the curve, digital leaders are experimenting with less risky initiatives and scaling back on outdated projects that no longer yield impactful results.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Prepare to be inspired as we unravel the secrets to success in a fast-paced retail environment, where a well-crafted data strategy is the key to unlocking sustainable growth 📈 You’ll walk away with insights into the following: Deep dive into analytic techniques and the inherit value of data 🔍 The key to leveraging data and improving (..)