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3 Things You Need to Do Before Deciding on a Rebrand of Your Small Business

Retail TouchPoints

In this article, you’ll learn three things you need to do before undertaking a small business rebranding: 1. Analyze Whether There are Shifts in Your Vision Your vision is what sets the tone for your business’ aspirations. These users may present new opportunities that require a small business rebranding on your part.

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Meta, Amex and TikTok Offer Holiday Help to Small Businesses

Retail TouchPoints

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. small business owners.

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Shipt Debuts Small Business Accelerator Program in 5 Cities

Retail TouchPoints

LadderUp will focus on businesses owned by LGBTQ+ people and people of color, with the goal of having at least 50% of program participants falling into these categories. Through March 6, small businesses in the grocery/beverage, health, beauty and floral/gifts verticals can apply for the program.

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23 Low Budget Online Marketing Strategies for Small Businesses

Kissmetrics

If you’re a small business owner trying to compete in the big leagues , this blog is for you. Another easy way to find keywords is to check for searches that show up in your Google Analytics Acquisition reports. People will start to recognize your name and business. What a waste of money! Don’t get me wrong.

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During the Holidays, Small and Mid-Sized Businesses Feel the Impact of Retail Crime

Retail TouchPoints

Retail crime was a hot topic throughout 2023, and it’s easy to see why. According to the National Retail Security Survey, losses attributed to retail theft rose to $112.1 Cracking down on retail crime isn’t just about stopping thieves anymore. billion in 2022, up from $93.9 It’s about keeping employees and shoppers safe.

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Alibaba Supply Chain Exec Recommends Futureproofing with AI, Blockchain and Crowdsourcing

Retail TouchPoints

“Ecommerce became not just a ‘good-to-have’ channel, but a must-have channel for small businesses. Alibaba.com’s mission had always been to help small businesses globally, something which is extremely meaningful to me and made it an easy choice following my time at PwC.”

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Best Appointment Scheduling Apps for Small Business

Ecommerce Platforms

The best appointment scheduling apps for small business allow for quick bookings online, simple organization on the backend, and automated notifications for confirmations, cancellations, and modifications. What is a Small Business Appointment Scheduling App? Best Appointment Scheduling Apps for Small Business.