articles direct-to-consumer manufacturing-to-consumer 
Kissmetrics
JUNE 8, 2021
In short, distribution channels determine the path goods will take from the manufacturer to the final consumer. Thus, they have direct impact over sales. Distribution channels are the path products take from their initial manufacturing stage to selling them to consumers. Direct Channels. Indirect Channels.
Retail TouchPoints
SEPTEMBER 25, 2023
There will be no religious talk in this article, but I will pose a challenging question. From a simple point of view, retail media has exactly what advertisers want: a direct connection to the consumers who are on a site to, hopefully, shop for a product or category of products. So, what’s not to love – right?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ESW
SEPTEMBER 1, 2023
American consumers spent an astounding $1.29 Since computers, televisions, smartphones and other electronics are often priced higher than other retail items, the return cycle can be particularly vicious for consumer electronics brands. So how can consumer electronics brands reduce the number of holiday returns this year?
Kissmetrics
JANUARY 4, 2022
If you run an affiliate website, the Google product review update means you have to focus on publishing more in-depth reviews that offer detailed information about the product beyond what the manufacturer says. Google is constantly updating its algorithm to ensure users get the best search results. Don’t take this update for granted.
Wiser
APRIL 23, 2020
This is what makes field marketing such a powerful piece of the marketing puzzle for B2C manufacturers and retailers. In this article, we’ll look at what field marketing is, why it’s important to different types of retailers, and how you can incorporate field marketing into your overall strategy. Consumer packaged goods.
Steve Dennis
FEBRUARY 10, 2024
I’ve been talking about “retail’s great bifurcation” for quite some time, in articles, within my keynote talks, and in my first book. But growing economic headwinds, macro-volatility, and consumers’ draw down of savings will make future top-line growth ever more challenging. 1. The bifurcation of just about everything accelerates.
SellBrite
DECEMBER 31, 2019
But by selling its mattress using a direct-to-consumer model, Casper simplified the mattress-shopping process by limiting choice and cutting out salespeople, and the startup did $100 million in sales in less than two years. In 2019, 1.92 Select a Product. You may already know exactly what you want to sell. Follow your passion.
Expert insights. Personalized for you.
263 
Let's personalize your content