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How to Improve Digital Privacy and Trust Between Consumers and Companies

Retail TouchPoints

the past year was the most active to date for passing state-by-state data privacy laws. is weighing national data privacy and security regulation to help companies keep up with the patchwork of state laws. Instead of a one-sided disclosure, data privacy can and should become more of a dialogue and a choice for consumers.

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CES 2021 Highlights: COVID-Accelerated Innovations, 5G and Privacy Issues Dominate

Retail TouchPoints

Owned and produced by the Consumer Technology Association (CTA) , the virtual event featured product launches from startups to tech giants, keynotes from global industry leaders, live entertainment from Hollywood and more than 100 hours of conference programming. . “CES

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Contactless Biometric Solutions for Better Shopping Experiences

Retail TouchPoints

Instead of the typical time-consuming payment process in stores, facial recognition technology can identify the customer and automatically charge their account for a fast, secure self-service checkout experience. Access to secured areas in the store also can be effectively controlled with facial recognition technologies.

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Standardized Measurements, Collaboration Crucial to Retail Media’s Continued Growth

Retail TouchPoints

Retailers are now demanding large media company dollars, but they are operating almost as a startup in terms of their technological capabilities. So there are a lot of different ways you can measure in stores while maintaining consumer privacy.” “My I thought the IAB did a great job putting a flag in the ground.”

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Mastercard Debuts Framework to Enable Biometric Payments at Retailers Around the World

Retail TouchPoints

Mastercard has launched a new Biometric Checkout Program globally that will enable merchants of all sizes to offer contactless biometric checkout experiences based on facial- or palm-based recognition technology.

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How Enterprise Modernization and Artificial Intelligence are Charting a New Course for the Consumer Industry

Retail TouchPoints

They strive to create seamless, personalized customer experiences to continue to attract discerning consumers and build efficient supply chains, yet they often encounter barriers presented by fragmented technology infrastructure, which hinders scalability without disruption.

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E-commerce Privacy Policy & CCPA: What You Need to Know

GetElastic

The California Consumer Protection Act (CCPA) is a new e-commerce privacy policy that went into effect January 1, 2020. Personal data and privacy are at the forefront of consumers’ and policy makers’ minds. CCPA is a bill intended to enhance privacy rights and consumer protection for residents of California, United States.