ROI Revolution

MAY 9, 2022

We conducted a survey of over 170 digital marketing professionals from a wide range of industries and business types to help you navigate the tumultuous ecommerce landscape. Personalization is the second biggest trend for 2022 among digital marketing professionals , not far behind measuring attribution. Read the blog.

Food and Beverages 78

Food and Beverages eCommerce Customer Social Media 78

ROI Revolution

MARCH 12, 2020

Stay tuned to our blog for future updates on how the coronavirus pandemic impacts Amazon’s profits throughout the first half of 2020. As the coronavirus pandemic continues, pin this blog post to keep an eye out for updates on how the virus will impact your brand and ecommerce in general. January 2020 Marketing News Recap.

eCommerce 204

eCommerce Shipping Costs Events Social Media 204

ROI Revolution

JULY 18, 2023

Google Ads & Commerce Blog, The YouTube Effect: New ways to reach engaged audiences. Global Reach, The 2nd Largest Search Engine on the Internet. YouTube Official Blog, YouTube for Press. Social Media Examiner, 2023 Social Media Marketing Industry Report. Google Ads Help, About Video action campaigns.

Consumer 78

Consumer Social Media Download Blog 78

Inflow Insights

NOVEMBER 1, 2021

It’s no surprise then that, in 2021, companies are expected to spend tens of billions of dollars on search engine optimization (SEO). In this blog, we’ll walk you through average timelines for SEO results, using case studies from our own work, as well as industry research. How Long Does SEO Take?

SEO 156

SEO Social Media Improvements Recommendation 156

Kissmetrics

APRIL 23, 2021

They are tweeting about your latest product, leaving a comment on your blog, posting a Facebook update about their customer experience, and much more. Many blogs reported the fact as a negative public relations case. Their response was something like: “We are in the coffee business, not the office business.

Definition 362

Definition Management Social Media SEO 362

ROI Revolution

MARCH 4, 2020

The 2020 Ecommerce Paid Search Report. paid search market reached an all-time high of $55.2 You can check out all of the blog posts that we published this month below: Pinterest Product Feeds: What Your Brand Needs to Know. 2020 Industry Updates: Google Search, Amazon Business, & Macy’s Retail.

Marketing 88

Marketing Department Stores Social Media Search Marketing 88

Inflow Insights

JANUARY 21, 2022

In this blog, we’ll give you our honest take — based on more than a decade of eCommerce digital marketing experience — on whether you should use this software or invest in a human expert to manage your campaigns. Industry trends. But, is it too good to be true? And how to choose between PPC software and a real live strategist.

PPC 110

PPC Management eCommerce Recommendation 110

ROI Revolution

AUGUST 24, 2021

Industry Analysis. We also grouped all of the domains from this sample into general industry categories. Note: Home & Garden and Business & Industrial industries made up a large percentage of the total industries for this study.). Final Takeaways.

Electronics 109

Electronics Article Accessories Apparel 109

ROI Revolution

DECEMBER 7, 2021

Just recently, in October 2021, Enhanced Conversions was publicly announced and rolled out to all Google Ads advertisers to improve the reliability of Google Ads conversion tracking as the industry adapts to increased consumer demands for data privacy. Modeling is already used widely in the industry today.

Customer Data 78

Customer Data Presentation Information Improvements 78

ROI Revolution

OCTOBER 27, 2020

More details on the Google Blog. Updates to Google’s personalized advertising policy has big potential impacts for advertisers in the employment, housing, and credit services industries. Additionally, Google is simplifying the process, allowing advertisers to handle customer service & returns themselves if they so choose.

Shipping Costs 78

Shipping Costs Shopping Carts Article Shipping 78

ChannelAdvisor

AUGUST 4, 2017

This is the first installment of a blog series that explores the current state of digital assistants and their impact on the e-commerce industry. Alexa, read me this blog.”. The rise of these digital assistants has tremendous implications for brands and retailers that rely on search marketing to drive traffic to their website.

eCommerce 56

eCommerce Consumer Electronics Electronics Blog 56

ROI Revolution

AUGUST 16, 2018

Our lineup includes a number of savvy industry veterans and their expert insights are sure to provide you with answers to the questions that you — as a retail, brand, or ecommerce executive — likely struggle with on a daily basis. So with that in mind, how do you stay on top of the latest ecommerce trends?

PPC 60

PPC Events Webinar eCommerce 60

ROI Revolution

AUGUST 14, 2019

Determine industry-specific/local review sites and claim these listings. Contact local blogs and offer to write a guest post on their site. Download our comprehensive SEO white paper, Search Engineering: Google RankBrain, Artificial Intelligence, and the Transformation of Organic SEO. Manage online reviews.

SEO 92

SEO White Paper Social Media Events 92

ChannelAdvisor

AUGUST 4, 2017

This is the first installment of a blog series that explores the current state of digital assistants and their impact on the e-commerce industry. Alexa, read me this blog.”. The rise of these digital assistants has tremendous implications for brands and retailers that rely on search marketing to drive traffic to their website.

eCommerce 40

eCommerce Consumer Electronics Electronics Blog 40

Kissmetrics

MAY 21, 2018

With this one thread alone, Ciara gained over 13,000 new Twitter followers , 6,000 new Instagram followers, and a 10x increase in her blog traffic. After sharing her secrets, Ciara drops a link to a blog post on her website containing more information. Some major brands even used guest blogging to get their platforms off the ground.

SEO 225

SEO Social Media Blog Channel 225

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. 5: Improve and Optimize Your Branded Search Marketing Campaigns.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

ROI Revolution

NOVEMBER 9, 2022

Second, there has been a rise in niche competitors across industries. Don’t be surprised if your brand faces unexpected trends and industry happenings in 2023. The digital marketing experts at ROI are dedicated to acting like an extension of your team to discover untapped revenue growth.

Shipping Costs 78

Shipping Costs eCommerce Marketing Merchant Services 78

ROI Revolution

JULY 29, 2022

In the blog post announcement, Anthony Chavez, Google’s Vice President of Privacy Sandbox, writes: “This deliberate approach to transitioning from third-party cookies ensures that the web can continue to thrive, without relying on cross-site tracking identifiers or covert techniques like fingerprinting.”.

Blog 78

Blog Other Marketing Search Marketing 78

ROI Revolution

DECEMBER 16, 2021

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. We keep this blog post updated with the information you need to stay in the loop with the supply chain crisis. Target Corporate Blog).

eCommerce 88

eCommerce Social Media PayPal Supplies 88

ROI Revolution

AUGUST 30, 2022

In this blog, we’ll reveal all the latest news you need to know about the transition to GA4 and how your brand can be prepared. Google Analytics (GA4) is the newest version of Google Analytics and is set to replace Universal Analytics on July 1, 2023.

Channel 78

Channel Article Events Blog 78

ROI Revolution

SEPTEMBER 20, 2022

Shoppers are keenly aware of the inventory and fulfillment issues that are straining shipping times across industries. You can also use blog content to promote the products you want to sell with articles such as “Top 10 Holiday Gifts Your Dad Would Love” or “The Best Tech Gadgets to Gift Your Significant Other This Holiday Season.”

eCommerce 78

eCommerce Shipping Costs Gifts Shipping 78

ROI Revolution

OCTOBER 7, 2019

Let’s dig a little more into what YouTube advertising and TrueView ads are, how remarketing on YouTube looks, and how the ROI Revolution team helped one client use YouTube to become a significant competitor in their industry. The 2019 Ecommerce Paid Search Report: With Industry Insights from Google.

Social Media 87

Social Media Customer Retention Presentation Other 87

Shopping Signals

MARCH 21, 2023

Tip Description 1 Use keyword research tools – Utilizing keyword research tools such as Google Keyword Planner or SEMrush will help you identify valuable keywords relevant to your industry which can be used in content creation and link building campaigns.

eCommerce 52

eCommerce SEO Improvements Mobile 52

ROI Revolution

JUNE 29, 2021

To help your brand thrive this holiday season and navigate these uncharted waters, we’ll be keeping this blog post updated with the latest holiday ecommerce stats and trends. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months.

eCommerce 78

eCommerce Events Blog Channel 78

ROI Revolution

SEPTEMBER 24, 2021

Walmart Corporate Blog). Google Chrome Blog). With fast shipping times a crucial buying factor for customers, Walmart has launched GoLocal to provide its delivery capabilities to other companies. Walmart’s fulfillment service currently reaches 70% of US consumers. ” Read more.

eCommerce 78

eCommerce Social Media Shipping Costs B2B 78

Ecommerce Platforms

SEPTEMBER 9, 2021

MarketerHire checks in with you and the marketer regularly to ensure everything's running smoothly. On the freelancing side of things, all types of marketing expertise are welcome, including content, social media, Amazon, branding, paid search marketing, etc. Simple, right?

Payment Services 104

Payment Services Web Design Marketing Leisure 104

ROI Revolution

MAY 9, 2018

This tool is a godsend for paid search advertisers looking to research new keywords, obtain historical statistics on past performance, and predict future traffic. Here’s a quick look at what the new overhaul of the Keyword Planner looks like: Image courtesy of the Google AdWords blog, [link].

Games 104

Games PPC Reference Definition 104

ROI Revolution

JULY 1, 2019

We learned a ton about D2C, hybrid marketplaces, AI and personalization for marketing, and more. You can check out our blog posts on IRCE 2019 below, and stay tuned for more on the way! We looked at some marketing news highlights, digital marketing trends, and social media updates. IRCE 2019 Predictions.

Marketing 96

Marketing Social Media X-cart Games 96

ROI Revolution

JULY 6, 2021

To help your brand thrive this holiday season and navigate these uncharted waters, we’ll be keeping this blog post updated with the latest holiday ecommerce stats and trends. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months.

eCommerce 78

eCommerce Consumer Marketing Shipping 78

ROI Revolution

MARCH 8, 2018

In Part One of this topic , we covered three key trends in paid search marketing: mobile, attribution, and AI/Machine Learning. The Meteoric Rise of Voice Search. In 2017, 20% of all search occurred via voice search rather than a typed query. engagement rate, more than double the industry average!

Search Marketing 60

Search Marketing Marketing PPC Social Media 60

ROI Revolution

APRIL 12, 2022

That’s why we surveyed 170+ digital marketing professionals from brands and retailers in a wide range of industries and business types to determine the top trends, initiatives, and concerns for marketers this year. In this article, dive into the top 5 digital marketing initiatives that brands are focusing on in 2022.

Marketing 172

Marketing Social Media White Paper SEO 172

ROI Revolution

MAY 28, 2019

Consider the following: A traffic-focused brand in the entertainment industry saw its overall prospecting CTR increase nearly 30% within a month of implementing DABA. A brand in the apparel industry has seen a 3.5x From a data standpoint, the benefits of running a DABA campaign can’t be understated.

Social Media 68

Social Media Apparel Supplies Events 68

ROI Revolution

DECEMBER 16, 2021

Target Corporate Blog). Target will host its second annual Deal Days from October 10-12 this year. Target introduced the holiday savings event last year to compete with Prime Day after Amazon moved it from July to October. Most orders will be ready for delivery or pickup within just a few hours.

eCommerce 78

eCommerce Social Media PayPal Consumer 78

Inflow Insights

MARCH 27, 2020

This added brand awareness can create more branded searches for your brand and products in Google, which helps signal to Google that they should associate your website with your brand. Including brand+keyword search terms like “ annemarie body lotion :”. Industry certifications. These include graphics such as: Security seals.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Inflow Insights

NOVEMBER 29, 2021

With Google limiting paid search data at unprecedented levels, accessing competitor data as a paid search marketer gets harder every single day. In this blog, I’ll walk you through how our team of paid search advertising specialists evaluates the competition for our eCommerce clients using five tools: 1.

PPC 125

PPC Search Marketing Consumer Goods Recommendation 125

ROI Revolution

SEPTEMBER 4, 2018

The ROI Revolution Ecommerce Marketing Summit has put together a stellar lineup this year! Maintaining Margin in a Marketplace-Heavy World with Plow & Hearth Director of Digital Acquisition, Jessica Thompson.

Events 100

Events Shipping Costs SEO eCommerce 100

ROI Revolution

OCTOBER 25, 2019

If you’re looking for more ways to improve your paid search strategy, check out some of our resources below! The 2019 Ecommerce Paid Search Report: With Industry Insights From Google. Paid Search: Essential Details Your Brand Needs to Know.

Improvements 79

Improvements eCommerce Marketing Other 79