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Rewards Case Study: PetSmart Treats Rewards (+How to Recreate ther Program)

Smile.io

A refreshed mobile app experience As a brand that relies heavily on its brick-and-mortar retail locations, PetSmart needs to provide an optimized omnichannel customer experience. That is, ensuring customers can leverage the loyalty program online and in-store. That’s where a mobile app is so valuable. 

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Loyalty Case Study: Starbucks Rewards

Smile.io

They have created a loyal following of customers both with their customer experience and revolutionary rewards program. It’s now going to cost more to earn that free drink and menu item, meaning customers will have to work harder to earn those stars. According to a CNN report, by October 2022, there were 28.7

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Rewards Case Study: Target Circle

Smile.io

Where the Target Circle rewards program hits the bullseye Target’s dedication to providing an excellent customer experience pays off in a big way for many aspects of their rewards program.  Mobile-friendly experiences are those that take the value customers can get on their computers and mirror it on their phones.

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Rewards Case Study: LEGO VIP Rewards Program

Smile.io

LEGO VIP rewards program is a top example of a simple approach to retaining customers With such a passionate fanbase and a deep history, LEGO realized they had a fantastic opportunity to harness that enthusiasm to create an even better customer experience for all customers. The LEGO VIP is their rewards program.

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Rewards Case Study: Sephora’s Beauty Insider

Smile.io

They also use your past purchase history to recommend new products making personalization available to new and existing customers, alike. 5 Ecommerce Personalization Tactics to Start Today Today’s shopper wants a personalized experience. Here are 5 ecommerce personalization tactics that will improve your customer experience.

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The Trouble with Endless Aisles, Rogue Sellers, and Losing Control Over the Customer Experience

Fabric

Furthermore, losing control of the customer experience can attract bad actor sellers and expose businesses to financial, legal, and operational risks. Their marketplace has attracted bad actor sellers and their carefully-planned expansion into the long tail has eroded the customer experience and negatively impacted the brand.

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Rewards Case Study: Tim Hortons Rewards

Smile.io

While Tim Hortons’ former program did have a dedicated mobile app it had several layers of complexity that didn’t add to the customer experience. Additional program features should be used to motivate member engagement. to $0.10, and added bonus points days to create excitement around their program.

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