Retail TouchPoints

MARCH 30, 2023

trillion for the year, according to data released at the State of Retail & the Consumer virtual event. Retailers are prepared to serve consumers in the current economic environment by offering a range of products at affordable prices with great shopping experiences.” trillion and $5.23 trillion and $1.43

Consumer 247

Consumer Omnichannel Travel Events 247

TalkingRetail

MARCH 11, 2024

Out of Home media and infrastructure company Clear Channel has released a new study focusing on consumer shopping behaviour in the UK.

Consumer 64

Consumer Channel Retail 64

Retail TouchPoints

SEPTEMBER 11, 2023

True to form, Best Buy turned its eye to advertising’s newest tech-infused channel to reach this consumer segment — connected TV (CTV). CTV viewership is growing every year as more and more consumers “cut the cord,” and the vast majority of U.S. But just as the number of CTV viewers is climbing, so is the number of advertisers.

Consumer 228

Consumer Multi-channel Electronics Improvements 228

BigCommerce

AUGUST 13, 2018

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. Consumers Are Shopping in More Locations Than Ever. Channel loyalty has become a thing of the past.

Multi-channel 263

Multi-channel Channel Comparison Shopping Shipping Costs 263

Groove

APRIL 1, 2022

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

Retail TouchPoints

FEBRUARY 18, 2022

“We’ve talked for many years about how digital channels influence the buying journey whether or not the consumer ends up buying in a digital channel versus a physical one. Cost optimization has become more important, but those digital channel costs are higher than they were before,” he said. “

eCommerce 290

eCommerce Shipping Costs Channel Operations 290

Retail TouchPoints

MARCH 15, 2023

The initiatives include working with Wrap through its Textile 2030 agreement to establish an industrywide durability standard; commissioning independent research examining the relationship between price and consumer behavior on durability; and scaling up Primark’s free clothing repair workshops following a 12-month pilot.

Workshop 203

Workshop Clothing Fashion Channel 203

ROI Revolution

MARCH 30, 2023

Here are a few examples of consumer brands we’ve partnered with that have achieved their goals around profitability and cross-channel strategy wins. But when economic uncertainty results in consumers spending less of their discretionary income, there comes a point when high-AOV items need to be discounted.

Channel 78

Channel eCommerce Fashion SEO 78

Retail TouchPoints

FEBRUARY 6, 2024

The problem is, consumers don’t seem to want them. A survey we recently conducted of 2,000 consumers found that the vast majority of shoppers (85%) were uninterested in using AI to help make purchasing decisions. And this problem will only become more intractable if consumers can’t shake their skepticism about AI.

Recommendation 257

Recommendation Customer Hobbies Technology 257

Retail TouchPoints

MARCH 6, 2024

Image courtesy Ryder According to Ryder’s 2023 ecommerce consumer study of 1,077 U.S. In that same study, 40% of online shoppers agreed that, when a brand eliminates return shipping with returnless refunds, it makes them feel like the brand cares about the environment (+7% YOY and +13% from 2021).

Customer Experience 244

Customer Experience Shipping Costs eCommerce Improvements 244

Retail TouchPoints

DECEMBER 14, 2023

The latest study shows that a new store opening boosts online sales in the trade area surrounding that store by an average of 6.9% ICSC’s data has always shown that consumers prefer shopping in-store over other channels,” said Tom McGee, President and CEO of ICSC in a statement. drop in sales on average.

Department Stores 162

Department Stores Omnichannel Apparel Consumer 162

BigCommerce

SEPTEMBER 14, 2018

Thinking of dipping your toes into the direct to consumer waters? In fact, according to IAB’s popular new study, The Rise of the 21st Century Brand Economy, the future of retail growth comes from direct consumer relationships. Today we’ll explore five essential elements your brand needs to know for going direct to consumer.

Consumer 305

Consumer Shipping Costs Merchant Services Games 305

Retail TouchPoints

MAY 18, 2021

COVID-19 undoubtedly convinced a large number of ecommerce “virgins” to make their very first online purchase, but it’s likely much of the dramatic growth seen over the past year came from infrequent ecommerce users — those that had used online channels for less than 25% of their purchases prior to the pandemic.

eCommerce 174

eCommerce Shipping Costs Fulfillment Supplies 174

Retail TouchPoints

JANUARY 9, 2024

This way buyers can choose what media channels perform best. Retail Media Networks that offer managed service advertising solutions are likely to take a more active approach to channel selection. The goal of this complex equation is to find the optimal data and channel mix to achieve maximum value for brands.

Retail 274

Retail Omnichannel Channel Mobile 274

Retail TouchPoints

JULY 14, 2021

The extreme, rapid shifts in consumer behavior during the pandemic reaffirmed several underlying issues with retailer and CPG brand collaboration. But now, as many retailers and brands strive to understand and respond to ever-changing consumer needs, there is a prime opportunity to make improvements. Cleaning products.

Shipping Costs 263

Shipping Costs Omnichannel Channel Recommendation 263

RTP blog

MARCH 17, 2019

are completing work on a project known as “How Marketing Works,” studying historical data across 40 packaged goods companies. Many marketers have been relying on this rule of thumb over this time, in doing so risking overlooking the key differences that come with variation in creative, sector, campaign KPI and media channel.

Channel 150

Channel Consumer Marketing Customer 150

365 Retail

JUNE 19, 2023

Akeneo , the Product Experience company, today released its 2023 B2C Survey: Product Experience Satisfaction Around the World , an annual mission to understand how consumers make decisions when buying products, how product experiences impact those decisions and what product information is important to them.

Consumer 73

Consumer B2C Merchant Services Omnichannel 73

RTP blog

JULY 8, 2019

By Jamie Crespi, Blis Direct-to-consumer brands have been wildly successful the last few years — look at makeup and skincare company Glossier, which was just valued at $1.2 And they’re not alone — a 2017 study showed that 67% of e-Commerce brands have opened physical spaces in the past several years.

Consumer 150

Consumer eCommerce Omnichannel Channel 150

Retail TouchPoints

APRIL 21, 2021

I think more consumers, particularly millennials and Gen Z, are aware of the ability to pay with their wallet, so those two are big drivers. Brick-and-mortar growth can be partially attributed to digital wallets’ usage online, which is making more shoppers familiar with the payment process across channels. “I

Merchant Services 285

Merchant Services Payment Services POS eCommerce 285

Retail TouchPoints

SEPTEMBER 27, 2023

It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into the realm of memory. For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried.

Social Media 286

Social Media Multi-channel Consumer Comparison Shopping 286

Sailthru

JANUARY 19, 2023

It has never been more difficult, nor more important to stay one step ahead of evolving consumer habits. There’s little doubt that marketers have another challenging year ahead as they try to grow revenue and build lasting relationships with their customers set against constricted consumer spending.

Consumer 78

Consumer Marketing Customer Loyalty Channel 78

Omnisend

AUGUST 25, 2023

In fact, 66% of consumers prefer promotional SMS to emails. They are valuable touchpoints that bridge the gap between brands and consumers. Remember, promotional messages are more than just a communication channel. The truth is, that strategically crafted SMS messages hold potential. They can also drive conversions effectively.

Shipping Costs 78

Shipping Costs Shipping Marketing Information 78

Kissmetrics

JULY 9, 2019

Which, of course, makes these channels too big to ignore. Remember everyone on LinkedIn is also a consumer. They are taking an omnichannel approach which means they leverage more channels. The post New Study: What 100 Social Media Followers Are Really Worth appeared first on Neil Patel. The social web is huge.

Social Media 275

Social Media B2B Definition B2C 275

ChannelAdvisor

AUGUST 15, 2022

Despite the longstanding love/hate relationship between B2B e-commerce and marketplaces, B2B marketplace sales are now the fastest-growing digital commerce sales channel. . billion in 2021, and they’re projected to keep pace toward $130 billion in 2022, making them the fastest-growing e-commerce channel. The biggest takeaway?

eCommerce 90

eCommerce B2B Channel Multichannel 90

Retail TouchPoints

JANUARY 28, 2021

The consumer buying behaviors retail marketers all once knew to be true experienced a seismic shift. He wants brands to take the time to study consumer behaviors and insights in real time, and use that data to personalize their marketing efforts specifically to Frugal Freddie’s needs. Socially-Conscious Sally.

Consumer 248

Consumer Magazine Search Marketing Marketing 248

ESW

JUNE 23, 2023

And as the number of ecommerce consumers continues to grow, new markets and segments are emerging along with it. But keeping up with consumer behaviour around the world can be overwhelming for even the biggest ecommerce brands. So what should ecommerce brands know about consumer behaviour in 2023?

Consumer 78

Consumer eCommerce Payment Services Shipping Costs 78

Retail TouchPoints

JULY 24, 2023

According to The Small Business Blog , emails are an effective marketing channel because most U.S. consumers have at least one email account, with the average addresses per person totaling 2.5. Yet despite the proliferation of this channel, the average consumer receives an average of 121 emails with at least 56.6%

Small Business Retail 207

Small Business Retail Marketing Retail Social Media 207

Retail TouchPoints

APRIL 27, 2023

For example, most consumers today are concerned about carbon emissions, climate change and sustainability. However, one sustainable investment management firm’s data indicates that ecommerce can generate 17% less greenhouse gas emissions than brick and mortar retail shopping, and other studies report similar ecommerce advantages.

Shipping Costs 251

Shipping Costs eCommerce Customer Shipping 251

Retail TouchPoints

MAY 12, 2023

According to the study, TV and movies no longer dominate the media landscape like they once did as consumers, especially younger ones, increasingly turn to new digital channels for more immersive entertainment experiences. However, this isn’t a case of purely replacing one medium for another.

Games 259

Games Social Media Multi-channel Consumer 259

365 Retail

OCTOBER 26, 2022

New data launching today reveals that 55% of UK consumers are concerned about spending money on social media due to fears about fraudulent sellers. Fraud is now the top concern deterring UK consumers from shopping via social media, and 42% of UK consumers do not trust social media platforms with their data.

Social Media 106

Social Media Consumer Payment Services Banking 106

Retail TouchPoints

AUGUST 25, 2023

Every few decades, retail brands discover a new way to connect with consumers. The early 2000s saw the beginning of an online media push that brought standardized content from one brand to many consumers. Having a direct line with consumers via D2R provides brands with first-party retail data in a whole new way.

Retail 228

Retail Social Media Consumer Channel 228

OrderDynamics

DECEMBER 27, 2018

A Thankful Consumer Equals a Full Cart: Why Consumers And Retailers Are Thankful For Omni-Channel. Whether you call it omni-channel, unified commerce or multi-channel, one thing is clear: the ability to provide a seamless, consistent retail experience across channels is something to be thankful for.

Channel 52

Channel Consumer Shipping Costs Multi-channel 52

ChannelAdvisor

OCTOBER 22, 2021

In the presentation, they shared several statistics from ChannelAdvisor’s recent consumer survey that yielded insights into the various stages consumers walk through before completing a purchase. The research also indicated consumers are shopping online more frequently than ever before. Understanding the Consumer Journey.

Consumer 98

Consumer Shipping Costs eCommerce Shipping 98

ChannelAdvisor

OCTOBER 22, 2021

In the presentation, they shared several statistics from ChannelAdvisor’s recent consumer survey that yielded insights into the various stages consumers walk through before completing a purchase. The research also indicated consumers are shopping online more frequently than ever before. Understanding the Consumer Journey.

Consumer 97

Consumer Shipping Costs eCommerce Shipping 97

365 Retail

MAY 2, 2023

Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customer engagement across both email and text channels over a six-month period.

Channel 52

Channel Retail Download eCommerce 52

Retail TouchPoints

OCTOBER 10, 2022

This is true all year long, but recent studies show at least 26.8% With social marketing in decline , and with the economic uncertainty driving the need to reduce “awareness” marketing in favor of performance channels, the need for retailers to find new measurable, scalable marketing channels is more urgent than ever.

Multi-channel 256

Multi-channel Marketing Retail Channel 256

Retail TouchPoints

FEBRUARY 15, 2024

However, as a study from Oxford found, the effects of technology on loneliness depend on the type of interaction with that technology. The meteoric rise of generative AI has powered a groundswell of AI chatbots and automated FAQs, but only 34% of consumers approve of their usage.

Live Chat 212

Live Chat Social Media eCommerce Consumer 212