Retail TouchPoints

SEPTEMBER 29, 2021

While subscriptions have been an option for consumers in a number of retail environments — from apparel and pet supplies to media consumption — the COVID-19 pandemic accelerated the adoption of subscriptions in a variety of industries that turned to payment technology to adapt their business. What Makes Subscriptions Appealing?

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Subscription Payment Services Payments Automotive 288

Retail TouchPoints

FEBRUARY 16, 2024

With the sector continuing to experience accelerated growth, major retailers are looking for ways to maintain and build trust while dramatically improving customer experience and orchestrating cohesive customer journeys. AI-driven solutions offer businesses a powerful way to personalize customer experiences.

Customer Experience 269

Customer Experience Payment Services Improvements Customer 269

Retail TouchPoints

AUGUST 8, 2023

The online shopping industry has surpassed 2.6 Right now, retailers are selfishly positioning their customer journey to benefit their marketing efforts, not the end consumer. Right now, retailers are selfishly positioning their customer journey to benefit their marketing efforts, not the end consumer. Here’s why.

Customer 232

Customer Social Media eCommerce Consumer 232

Wiser

FEBRUARY 23, 2024

In a recent panel discussion hosted by Wiser Solutions, senior leaders at brand manufacturers and retailers shed light on the delicate interplay between direct-to-consumer (D2C) channels and traditional retail partnerships.

Marketing 78

Marketing Customer Multi-channel Channel 78

Retail TouchPoints

AUGUST 3, 2021

It has been a year since the pandemic rocked a fashion industry that was already feeling the pressure of trying to keep pace with consumer shifts toward digital, ethical sourcing and eco-friendly products. 2021 will continue to be an uncertain year, with business growth slow to pick up for the industry. Fashion Resale.

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Fashion Social Media Consumer Clothing 290

Retail TouchPoints

DECEMBER 29, 2022

According to Forbes, today’s business benchmark is customer experience. The key to having that edge over the competition is delivering top-notch customer experience, ensuring the quality of well-trained staff and continuously studying customer behavior and trends to ensure that customer needs and expectations are met.

Customer Experience 332

Customer Experience Management Customer Retail 332

Retail TouchPoints

MAY 8, 2023

He added that for Q1 of this year, “conversion and basket sizes are down, and we see that fairly consistently across our customer base.” So the questions retailers should be asking themselves are: How loyal are your customers? That [retailer-loyal customer] interchange has never been stronger. What are you doing to nurture them?

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Channel Merchant Services Payment Services Recommendation 245

Groove

FEBRUARY 27, 2024

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Dave Santiago of Cutter & Buck In this episode of the eCommerce Masters Podcast, host Ethan Giffin engages with Dave Santiago, VP of Omni Channel and Corporate Sales at Cutter & Buck.

eCommerce 195

eCommerce Apparel Operations Multi-channel 195

Pivotree Blog

APRIL 26, 2024

By Sam Russo, Pivotree and Felix Bühner, Spryker While the state of the automotive industry has been status quo for the past few decades, change is running at Formula 1 speeds. From sci-fi to reality: Technology is transforming the automotive industry The vehicles of tomorrow will bear little resemblance to those of today.

Automotive 52

Automotive Arts Events Mobile 52

Retail TouchPoints

AUGUST 30, 2021

The catalog showroom approach was based on the idea that it reduced the risk of merchandise theft (known in the industry as shrinkage), while also enabling customers to shop without the inconvenience of carrying purchases throughout the store while you were still browsing.

Multi-channel 274

Multi-channel Payment Services Channel Jewelry 274

Retail TouchPoints

NOVEMBER 3, 2023

It’s a common marketer’s dilemma: how do you expand your brand’s appeal beyond its core customers? Ironically, one of the things that made this such a tall order was that the retailer’s original customer group really, really loves the brand. We were able to reach more customers and reach them more efficiently while spending 40% less.”

Channel 271

Channel Apparel Customer Marketing 271

Optimizely

JUNE 23, 2020

With consumers spending nearly two and a half hours each day browsing Facebook, Twitter, and Instagram, brands are compelled to have a social media presence and use these channels for generating leads, promoting content, and even delivering customer service. You don’t own your audiences; you rent them. .

Channel 195

Channel eCommerce Social Media Magazine 195

Kissmetrics

JUNE 14, 2017

Your customers are everywhere. That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience. Then, spread a consistent message in all your channels.

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Channel Customer Jewelry Customer Data 226

Retail TouchPoints

AUGUST 1, 2022

In brick-and-mortar stores, title III of the American Disabilities Act (ADA) mandates ramps for mobility-impaired customers or braille signs for the visually impaired. When a website or app is not accessible, customers can bring an ADA-based lawsuit against the offending company. Retail Companies Get the Most Lawsuits.

Retail 277

Retail Multichannel Webinar eCommerce 277

Smile.io

AUGUST 25, 2023

Loyalty programs are one of the best ways to build your brand community—the ultimate retention tool for businesses in any industry. From a branded explainer page, clever VIP tier names, and on-theme language such as “Rewards Designed For You”, customers know the loyalty program is closely aligned with the brand values.

Customer Loyalty 77

Customer Loyalty Beauty and Health Customer Food and Beverages 77

Retail TouchPoints

JULY 6, 2023

Loyalty Programs Go Green A green loyalty program builds emotional loyalty and brand advocacy, which builds customer interest, all while helping the Earth at the same time. However, due to varying pace levels adopting sustainable initiatives, there is a significant maturity curve throughout the retail industry.

Customer Loyalty 236

Customer Loyalty Customer Retail Financial Services 236

Retail TouchPoints

AUGUST 20, 2021

But industry experts believe that the real power of these media networks lies within the four walls of the store. These Retail Media Networks have largely focused on the web and apps, but we see an enormous opportunity to leverage the ‘Store as Media’ channel, driving advertising and precision marketing to keep shoppers engaged.”

Retail 321

Retail Supplies Webinar Omnichannel 321

Algopix

AUGUST 12, 2023

This guide unveils the crème de la crème of YouTube channels tailored for Amazon FBA sellers. With these channels at your disposal, you’ll gain unparalleled knowledge, tactics, and strategies, ensuring you outshine your competition and thrive in the Amazon marketplace.

Channel 114

Channel eCommerce Multi-channel Information 114

Retail TouchPoints

JUNE 22, 2023

And despite having an incredibly loyal customer base, Anthropologie has focused on expanding its reach, especially among consumers in their late 20s through early 40s — and a few more as well. In marketing, it’s not about one channel or another; you need the portfolio because things can change,” Preis explained. But you can’t get lazy.

Customer 270

Customer Clothing Consumer Fashion 270

Retail TouchPoints

FEBRUARY 6, 2024

Which is to say that while the AI boosters have done excellent work persuading the marketers, they have their work cut out for them with the people who actually matter, i.e. customers. It would seem that AI currently has little value in helping a brand land new customers or upsell existing customers higher-value items.

Recommendation 284

Recommendation Customer Hobbies Technology 284

Retail TouchPoints

JANUARY 23, 2023

There’s been quite a bit of hype about the metaverse — it’s the next big thing, it will transform how companies engage with customers and it will alter the way we do business. The metaverse creates compelling opportunities for the retail industry to engage with customers. Create superior customer experiences.

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Improvements Customer Social Media Retail 208

Retail TouchPoints

MARCH 29, 2022

Consumer packaged goods companies in the market today need an improved way of seeing their customers. They want to deeply transform engagement and have more personalized relationships, gain the ability to measure at each point of contact, improve the efficiency and effectiveness of their campaigns and create long-term customer loyalty.

Customer 217

Customer Channel Technology Improvements 217

Retail TouchPoints

DECEMBER 13, 2021

Cloud computing can be a bit of a nebulous concept, but the real-world functionality it’s delivering to businesses of all sizes and industries is very clear. But now, at Google Cloud , she sees the opportunity to help usher in a new era of digital transformation for the retail industry as a whole.

Channel 182

Channel Omnichannel Retail Merchant Services 182

Forrester eCommerce

OCTOBER 5, 2023

The Hollywood strikes put generative AI's impact on creative roles into the spotlight. Learn some of the long-term implications in this post.

Channel 391

Channel B2C B2B Marketing 391

Retail TouchPoints

NOVEMBER 21, 2023

When customers aren’t actively searching and shopping for gifts, they are spending an elevated amount of time watching their favorite TV shows and movies — especially holiday classics like How the Grinch Stole Christmas and Elf. But what retailers might not know is that the holidays are also the biggest season for streaming.

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Customer Gifts Specialty Retailers Department Stores 262

Retail TouchPoints

JUNE 9, 2023

With sustainability set to continue its growth in influence in the industry, upscale retailers must be prepared — or miss out on this particular trend. These services allow customers to shop online and pick up their purchases at a physical location rather than having items shipped directly to their homes.

Supplies 239

Supplies Operations Shipping Costs Customer 239

Retail TouchPoints

JULY 7, 2023

This should encourage brands to think carefully about exploring Amazon as a viable channel to pick up some of that slack, because acquisition costs are already embedded in Amazon. Having a presence there and being able to connect with so many more customers through the platform is just one massive advantage.” It’s inevitable.

Shipping Costs 250

Shipping Costs Customer Multi-channel Consumer 250

Digital Doughnut

JANUARY 12, 2023

Email marketing is an effective way to build long-term relationships with customers in the healthcare industry. It's a unique marketing channel that can build trust and deliver your services directly to potential new customer.

Marketing 105

Marketing Channel Customer B2C 105

Wiser

FEBRUARY 21, 2024

A recent customer panel hosted by Wiser Solutions revealed critical insights that demonstrate the agility and adaptability of brands. By understanding and acting on these evolved metrics, brands can optimize their offerings, increase revenue, and forge stronger connections with their customers.

Technology 78

Technology Multi-channel Shopping Carts Presentation 78

Retail TouchPoints

OCTOBER 6, 2023

Supermarket chain Sainsbury’s is expanding its partnership with Nectar360 and Clear Channel UK by bringing its Sainsbury’s Live network to stores across the UK. Clear Channel will upgrade existing screens, replacing them with Waferlite screens that are up to 50% more energy efficient. “The

Retail 261

Retail Channel Events Management 261

Wiser

FEBRUARY 29, 2024

One crucial theme addressed during a recent Customer Panel hosted by Wiser Solutions concerned the deficit of labor resources within the retail sector. As detailed by industry experts at the panel, the impact of staffing shortages extends beyond the bottom line.

Operations 78

Operations Consumer Management Customer Loyalty 78

Retail TouchPoints

NOVEMBER 2, 2021

Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection. There are lots of ways brands can create experiences for their customers, and one of the best ways is to mold that experience to a shopper’s busy, on-the-go life.

Point of Sale 296

Point of Sale Mobile Customer Marketing 296

Groove

APRIL 16, 2024

A user-friendly interface and plenty of customization options are two of the big reasons why Shopify has reached its current level of popularity. Depending on the plan you choose, Shopify offers a wide range of features and apps designed to help you build your eCommerce store and attract customers.

BigCommerce 364

BigCommerce Magento Multi-channel Shopify 364

Retail TouchPoints

JANUARY 12, 2024

E-sellers will leverage social channels more than ever. Recent data shows that online retailers are increasingly relying on social media advertising platforms to reach and engage with their target customers, while search-based channels such as Google Shopping and Bing are becoming less popular.

Social Media 297

Social Media Beauty and Health Multichannel eCommerce 297

ROI Revolution

AUGUST 10, 2023

The beauty industry has become highly competitive as new brands enter the space, especially in the age of convenient online shopping and social media influencers. Buyers have a huge variety of products to choose from these days – so, how do make your brand stand out with marketing for the beauty industry?

SEO 78

SEO Marketing Social Media Information 78