Retail TouchPoints

FEBRUARY 23, 2023

Widespread interest in and acceptance of AI in all of its forms — particularly among younger shoppers — means that it’s not a matter of when customers will accept the technology but how retailers should react to it. It struck me in the survey that while a lot of people didn’t understand AI, they’re actually willing to embrace it.

Retail 241

Retail Technology Customer Experience Consumer 241

Retail TouchPoints

JULY 24, 2023

consumers have at least one email account, with the average addresses per person totaling 2.5. Yet despite the proliferation of this channel, the average consumer receives an average of 121 emails with at least 56.6% In fact, in 2022, 55% of businesses texted their customers , according to Simple Texting.

Small Business Retail 215

Small Business Retail Marketing Retail Social Media 215

Retail TouchPoints

DECEMBER 23, 2022

Forrester also notes that over the past few years, retailers focused heavily on their ecommerce business and in-store fulfillment; as a result, they found out the hard way that their legacy and outdated technology stack impacted their agility and ability to respond to changing consumer behavior. Retail is already changing.

eCommerce 210

eCommerce Shipping Costs Retail Recommendation 210

Kissmetrics

JANUARY 17, 2022

Segmentation helps brands to understand their customers better and target their products accordingly. You can implement email segmentation by analyzing the customer data and behavior over various channels to deliver the content and style most valuable to your buyers/prospects. Product Recommendations. past purchases.

Marketing 273

Marketing Recommendation Social Media Improvements 273

365 Retail

MAY 10, 2024

For this reason, targeting based on first-party data will outperform third-party segments. Nuanced understanding of needs: Targeting is most effective when you have a more comprehensive picture of the consumer. Here, first-party data wins hands down. Think of gaps as discrepancies between the data you have and the data you need.

White Paper 115

White Paper Retail Information Customer Data 115

Retail TouchPoints

JULY 10, 2023

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. It leverages hyper-localized search combined with millions of product attributes to recommend products.

Merchant Services 270

Merchant Services Shipping Costs Retail Social Media 270

Retail TouchPoints

MAY 25, 2022

This is before they even address the issue of managing customer data. Customers are also becoming more wary of the way retailers are storing their data. Businesses need to be transparent about their data protection approach and adapt existing procedures in line with digital innovation and regulatory expectation.

Customer Loyalty 281

Customer Loyalty Customer Consumer Gifts 281

Retail TouchPoints

SEPTEMBER 28, 2021

But new laws, regulations and tech policies are forcing businesses to completely rethink how they collect and use data. Additionally, consumers have become more aware of companies’ data collection practices and have actively responded to personalization practices they perceive as shady, intrusive or both. said Kibel.

Consumer 256

Consumer Customer Experience eCommerce Technology 256

Retail TouchPoints

NOVEMBER 22, 2022

rise in consumer prices, it doesn’t mean they’re willing to give up a premium customer experience. Although product and pricing remain key to acquiring customers in the retail space, it’s the top-notch, memorable experience a brand delivers that makes them stay. While shoppers might be strapped for cash given a 9.1%

Payment Services 210

Payment Services Live Chat Payments Retail 210

Retail TouchPoints

APRIL 26, 2022

Brands are facing a customer data conundrum. While 49% of consumers say they’re frustrated by receiving irrelevant content and offers from brands, 45% say they aren’t comfortable sharing their personal data in exchange for more personalized experiences. So how can the two coexist?

Customer 189

Customer Retail Information Consumer 189

Retail TouchPoints

FEBRUARY 23, 2022

In the pandemic’s wake, many retailers set up flexible fulfillment services in order to meet new safety guidelines and consumer requirements. Additionally, 66% of retail executives who responded to design:retail’s survey indicated that they spent time and capital updating the fronts of their stores to accommodate in-store pickup experiences.

Fulfillment 260

Fulfillment Vend Operations Technology 260

Retail TouchPoints

FEBRUARY 18, 2021

And as COVID-19 volatility continues to put retailers and consumers in a frustrating holding pattern, more retail brands are turning to appointments to minimize store traffic and keep social distancing guidelines in place. consumer health concerns still loom, according to survey data from Shopkick. 4 Keys to Success.

Retail 278

Retail Beauty and Health Books Omnichannel 278

Optimizely

JULY 11, 2019

Customer service is at the core of a great customer experience. Your customer service team is just not there to fix problems, but can also win back customers, drive up average order value, and secure long-term loyalty. Empower your customer service team with data. Prioritize service requests.

Customer 150

Customer Shipping Costs Recommendation Customer Experience 150

RTP blog

JUNE 10, 2019

According to the Wharton School’s Marketing Metrics , the probability of selling to an existing customer is 14X more than attracting a new one. Additionally, according to the SDL Global CX Wake Up Call report, 73% of consumers satisfied by the customer experience will recommend a brand to others.

Customer 150

Customer Customer Loyalty Social Media Recommendation 150

Wiser

AUGUST 28, 2023

Here are some valuable insights and practical steps on how to enhance your retail assortment, ensuring it resonates with evolving consumer trends and stands out in a competitive marketplace. Listen to what your customers are saying about your products – which items do they love, and which ones do they believe need improvements?

Retail 146

Retail Fashion Information Customer Data 146

Smile.io

MAY 15, 2024

Robust ecommerce analytics programs allow you to measure performance, uncover trends, use customer data, and optimize pricing. Monitor metrics like customer lifetime value (CLV), returning visitor rates, website session time, pages per visit, bounce rate, conversion rates, customer acquisition costs, and more.

Payment Services 46

Payment Services Merchant Services eCommerce Payments 46

iVend

OCTOBER 16, 2023

As discretionary spend decreases in inverse proportion to cost of living increases, and consumers think more carefully about where they spend, retailers have to get really smart about strategies to win and retain their share of the market. iVend helps retailers iVend helps retailers to capture and analyse customer data.

POS 105

POS Payment Services Payments Omnichannel 105

Kissmetrics

FEBRUARY 9, 2021

Qualitative metrics measure customer experience quality on your site and include recommendations, satisfaction, and ratings. Website forms are a common way for customers to contact you, sign up for information or special offers, and ask for quotes or specifications on a particular product. What works? What doesn’t?

Information 304

Information Social Media Other Customer 304

Optimizely

JUNE 10, 2020

And consumers are looking for loyalty programs — according to Yotpo , 90% of shoppers surveyed would join loyalty programs from their favorite brands. The more data, the more personalized the experience for your customers. Surface product recommendations to your shoppers where they are and make sure they are relevant.

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

ESW

MAY 17, 2023

A growing number of business buyers are digitally native but experience a disconnect between the way they buy personal consumer goods and how they are forced to make business purchases. The rise of ecommerce has revolutionised the way people shop, from consumers to business buyers.

B2B 78

B2B Payment Services Consumer Electronics Payments 78

Sailthru

JUNE 1, 2023

Acquisition and retention teams are increasingly relying on interactive content to collect zero- and first-party data, defined as personal, preference and intent data provided directly by the consumer. Upon completion, each participant receives a list of recommendations along with prompts to visit the product’s webpage.

Travel 78

Travel Customer Retention Demo Recommendation 78

Retail TouchPoints

FEBRUARY 27, 2023

Faced with inflation that remains uncomfortably high despite a series of interest rate hikes, just over half ( 51% ) of retailers are planning to raise product prices — at least slightly — this year, according to the 2023 BDO Retail CFO Outlook Survey. These tech investments are likely to be crucial.

Supplies 214

Supplies Retail Customer Data Technology 214

Omnisend

JANUARY 8, 2024

Understanding how to get repeat customers can boost your revenue. You can find out who your returning customers are from several sources: Customer data from your CRM system Point of sale data Understanding the value of repeat customers Is learning how to get repeat customers worth it?

Customer 88

Customer Customer Retention Social Media X-cart 88

lateshipment

NOVEMBER 26, 2023

Increase in retention, brand reputation, and consumer spending: A positive post-purchase experience can make customers feel happy, valued, and appreciated. Such customers don’t just keep shopping with you but will recommend your brand to others and are also willing to pay more. Benefits of real-time tracking 3.3:

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

RTP blog

SEPTEMBER 17, 2018

According to a recent survey, 91% of consumers are more likely to shop with brands that recognized and provide personalized offers and recommendations. In order for brands to circumvent customer loyalty program desertion, they need to focus on creating a personalized and relevant experience for their customers.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

UpSellIt

MAY 21, 2020

As with most things in ecommerce, personalization starts with data. Every user on your site generates customer data; you can use this data to create a unique experience catered toward each individual shopper. Speak to Their Stage in the Consumer Journey. Product Recommendations. Cart Rebuilders.

Shipping Costs 146

Shipping Costs Recommendation Shipping Information 146

lateshipment

APRIL 2, 2021

However, you must keep in mind that entirely relying on these marketplaces can limit your brand’s growth (as you don’t own the customer data). Take away – With hybrid (omnichannel) selling becoming the norm, you can make use of public cloud platforms , which help you to collect customer data across all platforms.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Smile.io

APRIL 30, 2024

Abandoned carts When customers add products to their shopping cart but don’t push through with the checkout process, it still implies that they are interested in those items.  This can help you maximize customer lifetime value and increase revenue for your business.

Customer 71

Customer Shopping Carts Shipping Costs Subscription 71

Optimizely

MARCH 2, 2017

Ability to recommend relevant subscriptions to current per-purchase customers. The flip-side also becomes possible when bigger brands know what boxes their per-purchase customers have subscribed to. How can larger retailers benefit from the subscription model in ways that subscription-only retailers can’t?

Subscription 199

Subscription Retail Recommendation Customer 199

MagentoBrain

MAY 23, 2023

Customers who are loyal to a brand are more likely to make repeat purchases, recommend the brand to others, and defend it against competitors. It provides customers with rewards for repeat purchases, which can help increase their attachment to your brand. For example, their preferences, behavior, and purchase history.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

RTP blog

APRIL 16, 2018

Make Trusted Customers More Valuable Consumers now “ want what they want when they want it ,” as the National Retail Federation’s latest report shows. Your valid-customer data can help you give them what they want by finely tuning your offers to their shopping history with your store.

Shipping Costs 150

Shipping Costs Merchant Services Customer eCommerce 150

Optimizely

AUGUST 9, 2018

Some traditional retailers and CPG brands have begun to adopt new technologies and realize the full potential of ecommerce and direct-to-consumer. The challenge is how to convey that understanding of what your product does to the consumer on the other side of the keyboard.” For many B2C brands, the customer is the center of the world.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

GetElastic

SEPTEMBER 2, 2021

I will explore some of these areas and provide some recommendations for how to get the account team, marketing team and eCommerce team aligned. This is where eCommerce can be a major ally to the account manager and enable the low effort buying experience customers want. Market Trends in B2B eCommerce.

B2B 141

B2B Management eCommerce B2C 141

Pivotree Blog

OCTOBER 17, 2022

Have you mapped your customer journey lately? But the wild ride almost always starts the same: a customer finds your product or brand. . As consumers, we all understand the drive to find products that meet our needs. Hopefully, you saw our first article, 8 Ways to Build Trust in the Customer Journey. (If

Channel 98

Channel Customer eCommerce SEO 98

Sailthru

SEPTEMBER 4, 2018

We identified more than 50 attributes of the customer experience across email, web, mobile, digital advertising, direct marketing, in-store, and social media for evaluation. Every brand’s personalization strategy needs to be informed by what makes the brand AND its customers unique. customers also bought”) product recommendations.

Mobile 68

Mobile Recommendation Social Media Improvements 68

Kibo

SEPTEMBER 27, 2021

By leveraging past user data like browsing behavior, purchase history, demographics/psychographics, and other first and third-party data, retailers can tailor ad messaging, product recommendations, sales and offers, rewards and more. Improved Customer Engagement and Loyalty.

Payments 62

Payments eCommerce Recommendation Improvements 62

365 Retail

DECEMBER 21, 2021

Yes, online shopping will continue to grow – our recent data alongside?GWI, GWI, revealed an overwhelming 91% of consumers estimating their online shopping will either stay the same or increase, but the store remains important. Consumers are increasingly online and on social media, which is leading to a boom in social commerce.

Social Media 104

Social Media Retail Payment Services Subscription 104