Remove Consumer Remove Customer Experience Remove Department Stores Remove Omnichannel
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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

While consumer expectations have continuously shaped retailers’ strategies, tech choices and best practices, COVID-19 accelerated this rate of change. Finally, “innovative” capabilities would incorporate personalization or tailored results based on consumer context and past behaviors. The result? Loyalty programs.

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NRF 2021: Learning from Nordstrom, Target and Others’ Best-in-Class Customer Experiences

Retail TouchPoints

Even retailers earning high marks for omnichannel enablement remain far from invincible, however, and others can build and even improve on what has already been done. and narrowed it down to 28 and then 12 outstanding omnichannel companies. 5, below Nordstrom , Target, Home Depot and Staples , due to mixed results in key areas.

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19 Omnichannel Experience Examples from Top Brands

GetElastic

Front and center in any conversation about commerce are the words personalization , omnichannel , customer-centric, and experience-driven. Today’s brands (if they are paying attention) are taking note of how customers interact with their brand, and how the brand makes them feel to optimize the customer journey.

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Cole Haan Deploys Platform Supporting Unified Commerce

Retail TouchPoints

“Our investment in Aptos ONE reflects our commitment to keeping pace with consumers’ evolving expectations. Cole Haan operates 90+ retail stores in the U.S. and Canada and more than 300 international store locations and also sells via department store and specialty retail partners.

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What Does the Future Hold for Malls? Design Visionaries Share Their Predictions

Retail TouchPoints

During the pandemic, focus shifted to ways shopping malls were attempting to make shopping faster, easier and safer for consumers with curbside services offerings and other omnichannel capabilities. Retail design and experience experts agree that malls can no longer copy-and-paste the same combination of retailers and food offerings.

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Clear vision – omnichannel retailing for optical brands

iVend

Optical retail straddles two worlds – optical retail stores are part medical practice, with prescription lenses, and part fashion retailer, selling designer frames and sunglasses. This combination of challenge and opportunity means that never has brand been so important for optical retail stores.

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‘Heritage Sometimes Isn’t Enough’: Ralph Lauren CEO on the Brand’s Reinvention

Retail TouchPoints

The consumer is looking for aspirational product stories and we have a unique opportunity to serve them in this space.”. But given how consumers have become more digitally engaged and environmentally focused, how is Louvet reimagining the brand and the way it shows up in the world? Heritage sometimes isn’t enough ,” Louvet admitted.