Consumer Groups Multi-channel Omnichannel 
Retail TouchPoints
JULY 28, 2023
Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. As a result, consumer behaviors are becoming more complex.
GetElastic
AUGUST 10, 2021
An omnichannel approach enables businesses to deliver consistent, frictionless, and more convenient user experiences by interconnecting every customer touchpoint. Many businesses have taken the first step and adopted a multi-channel approach to engage with customers across a myriad of channels such as web or mobile.
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Retail TouchPoints
JULY 19, 2022
What emerged was a focus on companies’ wealth of first-party data, which is collected directly from their consumers, allowing advertisers to target audiences across numerous channels via retail media networks. Advertisers will then be able to create better-targeted omnichannel campaign strategies that deliver valuable results.
365 Retail
NOVEMBER 28, 2022
Within the context of Omni channels, retail formats have also undergone significant development and have become more responsive to the retail environment and customers. In addition to perfecting each brand touchpoint’s management, it is the liaisons that matter the most in an omnichannel context. An array of forms and formats.
Retail TouchPoints
JULY 12, 2021
ASOS acquired the Topshop brand portfolio from Arcadia Group in February 2021. . Now, Nordstrom will have the exclusive multi-channel retail rights for both brands in all of North America, including Canada, and own a minority stake globally. Nordstrom has been the exclusive distributer of Topshop and Topman in the U.S.
Retail TouchPoints
AUGUST 19, 2021
Back-to-school surveys across the retail sector point to a strong season, spurred by pent-up consumer demand. Jeff Orschell, EY’s Americas Consumer Retail Leaders, noted that global data as well as the firm’s consumer research point to demand remaining elevated, despite the uncertainties. ADDITIONAL LISTENING: 2.
Retail TouchPoints
MARCH 5, 2024
The entire Go There campaign was fashioned around consumer insights. We covered all of these activations across our social channels and, of course, it’s still on our [social] grid. Number two, we know our consumers are inspired by athletes. People are tired of the same old ad campaigns; they want to be inspired.
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