Retail TouchPoints

DECEMBER 13, 2023

This is crucial considering a recent Publicis Sapient report on customer loyalty , based on a survey of over 8,000 consumers across six countries, revealed that 52% of global consumers report having slight to no brand loyalty overall.

Retail 312

Retail Customer Loyalty Social Media POS 312

Retail TouchPoints

FEBRUARY 9, 2022

However, if customer service is excellent, 78% of consumers will do business with a company again, even after a mistake. Let’s take a look at how digital surveys could be the secret to collecting the insightful data and innovation leads you are looking for. How to Track a Customer’s Bad Shopping Experience.

Payment Services 236

Payment Services Shopping Carts Omnichannel Multi-channel 236

ROI Revolution

MAY 16, 2022

Social media app usage has soared throughout the pandemic as consumers become more digital-centric. That means a slew of rising social media platforms like TikTok, LinkedIn, and more have been emerging and growing in previously unpredicted ways. TikTok is the top rising social media platform.

Social Media 78

Social Media B2B Food and Beverages Download 78

Kissmetrics

FEBRUARY 3, 2018

Say it with me: social media. In its State of Social 2018 Report , Buffer found that businesses are overwhelmingly on the social train. We spend an average of 2 hours and 15 minutes on social media each day, which accounts for one-third of our online time , and twice as much as any other activity.

Social Media 225

Social Media Mobile Channel Games 225

BigCommerce

FEBRUARY 27, 2018

Word of mouth marketing (WOMM), also called word of mouth advertising, is the social media era’s version of simple word of mouth. Many best practices and marketing tactics encourage natural word of mouth, but campaigns — particularly on social media — can have the explicit aim of promoting an online business’ social exposure.

Social Media 410

Social Media Marketing Payment Services Reference 410

ROI Revolution

JUNE 27, 2022

The social media advertising landscape has experienced major transformations during its lifetime – especially since the onset of the COVID-19 pandemic. With a variety of noteworthy social media trends swirling around in the ecosystem, finding your footing can be a challenge. The State of Social Media.

Social Media 78

Social Media Marketing B2B Download 78

Retail TouchPoints

SEPTEMBER 26, 2022

Unfortunately, unexpected situations can occur at any moment, like a global pandemic that reduces foot traffic to a trickle, or the shift of consumer demand online from offline channels. Consumers Want Digital Interactions. Though they’ve seen success, relationships built solely on in-person interactions aren’t scalable.

Consumer 252

Consumer Social Media Retail Live Chat 252

ROI Revolution

JANUARY 21, 2021

In the wake of the January 6th events at the United States Capitol, 13 social media platforms took swift action to ban or disable Donald Trump’s accounts , citing everything from policy violations to risk of further incitement of violence. Google Now to Include Social Media Content in Searches. Learn more here.

Social Media 78

Social Media Mobile Electronics Events 78

Retail TouchPoints

JUNE 11, 2020

Even though connecting with customers digitally has become critical since consumers and B2B buyers shifted more purchasing online during the pandemic, customers frequently report disappointing experiences with retail web sites and marketplaces as well as with brands’ e-Commerce sites. Forrester conducted three online surveys for the report.

eCommerce 150

eCommerce B2B Toys B2C 150

ROI Revolution

APRIL 10, 2023

Social media and search engine optimization (SEO) are two vital building blocks for any successful online marketing plan. But have you ever wondered what role an email marketing strategy can play in strengthening your social media and SEO efforts?

Social Media 78

Social Media SEO Marketing Multi-channel 78

Retail TouchPoints

JUNE 10, 2022

More than two-thirds of shoppers overall are already familiar with the metaverse, but the percentages for each generation vary widely, according to KPMG’s Go boldly, not blindly, into the metaverse Consumer Pulse Survey. The patterns reflect early adoption of other technologies, with younger, wealthier consumers ahead of the curve.

Social Media 257

Social Media Channel Technology Travel 257

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Jess Huang, Partner at McKinsey, said that by honing data governance and targeting practices, retailers can give consumers a better experience not just on their site but across the internet.

Consumer 245

Consumer Merchant Services Social Media Technology 245

RTP blog

AUGUST 8, 2018

Last week, Retail TouchPoints unveiled its inaugural Personalization Benchmark Survey , revealing how retailers have reaped the benefits of personalization strategies as well as identifying where there is still room for improvement. With 66% of retailers crediting personalization strategies with increasing their sales, and 46%.

eCommerce 150

eCommerce Social Media Consumer Improvements 150

BigCommerce

OCTOBER 26, 2017

In a world dominated by hashtags, retweets, and virality, it is virtually impossible for merchants to control how and when their products connect with consumers. More than ever, internet use, dominated by social media, is enabling how consumers research, discover, and share products. The numbers are hard to ignore: 3.77

Social Media 413

Social Media eCommerce Mobile Consumer 413

BigCommerce

SEPTEMBER 12, 2017

That same grandchild, on the other hand, might spend weeks parsing smartwatch reviews, adding, then abandoning items in their cart on both mobile and desktop, before finally purchasing because of an enticing email offer. We’ve also been referencing the importance of listing your product wherever consumers are already spending their time.

Channel 420

Channel Shipping Costs Consumer Multi-channel 420

GetElastic

NOVEMBER 3, 2021

Experiences to reach the modern consumer. The average consumer uses six touchpoints before buying an item. Whether it’s Instagram or an interactive display, each one of these touchpoints is an opportunity to inspire consumers with product information or brand experiences. It’s all about delighting the consumer on two dimensions.

Mobile 146

Mobile Payment Services Payments POS 146

Retail TouchPoints

DECEMBER 20, 2023

The retailer has built, tested and optimized mobile-based technology to help associates feel equipped, informed and connected to serve customers across all channels. Why it Matters: In today’s highly competitive marketplace, many consumer brands and digitally native DTC brands are fighting to stand out and chart a path to sustainable growth.

Retail 229

Retail Supplies Merchant Services Social Media 229

Retail TouchPoints

APRIL 3, 2023

households own a pet, according to the APPA National Pet Owners Survey. Consumers spending more on their “fur babies” presents a big opportunity for brands like Myos Pet , which provides canine supplements crafted with Fortetropin® that are clinically proven to build muscle for better mobility and vitality. More than 66% of U.S.

Payment Services 210

Payment Services Social Media Subscription Channel 210

ROI Revolution

APRIL 12, 2022

That’s why we surveyed 170+ digital marketing professionals from brands and retailers in a wide range of industries and business types to determine the top trends, initiatives, and concerns for marketers this year. Google dominates even more on mobile, with 93.3% of the mobile market share for search engines.

Marketing 172

Marketing Social Media White Paper SEO 172

ROI Revolution

MAY 3, 2022

Accurately measuring attribution is becoming a challenge for marketers in light of new consumer privacy regulations. We conducted a survey of over 170 digital marketing professionals from a wide range of industries and business types to help you navigate the tumultuous ecommerce landscape. Cookieless & Consumer Privacy.

Consumer 78

Consumer Social Media Multi-channel Events 78

Retail TouchPoints

MARCH 8, 2022

Whether they’re shopping for clothes, toys, books, furniture or electronics, consumers shopping for baby items can easily be overwhelmed by the volume of information available — especially online. Through quarterly surveys, consumer panels and individual UX research, Babylist has been able to master its content strategy.

Social Media 293

Social Media Leisure Consumer Toys 293

BigCommerce

SEPTEMBER 12, 2017

As part of our new partnership with payment experts Square , we’ve surveyed thousands of shoppers and retailers to shed light on how we can connect the dots and make ecommerce a more seamless experience. We dove into consumer behavior research by surveying shoppers on what impacts the consumer buying process.

Channel 381

Channel Consumer Omnichannel Shipping Costs 381

Retail TouchPoints

NOVEMBER 10, 2020

The pandemic’s impact on shopping habits isn’t abating: 66% of respondents will prefer home delivery over other fulfillment methods, according to a survey by Oracle. Adding to the overall shipping volume will be those consumers who would normally have purchased a gift in-store and brought it to the recipient themselves. year-over-year.

Shipping Costs 246

Shipping Costs Social Media Gifts Shipping 246

Retail TouchPoints

FEBRUARY 25, 2022

Social media has been an incredible driver for ecommerce growth, and platforms are leaning in, creating new features to facilitate not just purchases but an online experience. Most social networks offer in-app shopping solutions now, including live video to meet shoppers’ demands. Retailers Going Live. or Williamsburg, Brooklyn.

Social Media 299

Social Media Retail Events Channel 299

Retail TouchPoints

APRIL 16, 2021

Offering items at a lower price than competitors was once an almost guaranteed method of increasing online conversion rates, but today’s consumers are increasingly prioritizing convenience across the entire shopper journey in making online purchasing decisions. The Linnworks study — which surveyed 1,000 U.S. Source: Linnworks.

Shipping Costs 298

Shipping Costs Payment Services Multichannel Consumer 298

Retail TouchPoints

JULY 6, 2023

Think of things like the car or the smartphone — there is a convergence of multiple technology innovations, of market forces and changing consumer behaviors and expectations.” At NBCU we’ve surveyed and talked to a lot of consumers as we have gone through this process of deciding what to build,” said Moore.

Banking 308

Banking Payment Services Social Media Mobile 308

BigCommerce

SEPTEMBER 4, 2018

Consumer spending is up. So, how does an online store prepare for the barrage of traffic, the increase in advertising costs, and the technology industry updates playing out in full view of everyone (think Facebook’s data updates, Google’s mobile update and Amazon’s new ad marketplace)? And, mobile sales are on the rise.

Mobile 282

Mobile Shipping Costs eCommerce Gifts 282

Kissmetrics

JANUARY 12, 2021

Since the social media platform closed its doors in 2019 , consumers have been looking for another option to match the features, traffic, and SEO benefits. Google Plus was Google’s fourth attempt at building a social media network. 5 Social Media Platforms That Replace Google Plus for Local Businesses.

Social Media 254

Social Media eCommerce SEO Information 254

Retail TouchPoints

JANUARY 4, 2023

While consumers enjoy the benefits of shopping online, they often find the experience uninspiring and lacking a certain je ne sais quoi that accompanies shopping at their favorite stores in person. Ecommerce sites can now highlight products in new and interactive ways that make the discovery process more fun for consumers.

eCommerce 250

eCommerce Omnichannel Comparison Shopping Recommendation 250

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Retail Social Media 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Retail Social Media 52

Retail TouchPoints

SEPTEMBER 20, 2022

Direct-to-consumer brands in particular have been hit hard, with many reporting huge increases in marketing spend in Q1. . Meanwhile, some DTC brands have hit the saturation point on digital channels like social media and display, further driving up CPA. Marketing budgets are 9.5% of total company revenue so far this year.

Omnichannel 255

Omnichannel Marketing Social Media Channel 255

Retail TouchPoints

OCTOBER 6, 2021

The two-way nature of livestreaming explains why return rates are as much as 40% lower than traditional ecommerce channels, according to Coresight research: “ Livestreaming is an opportunity to educate the consumer, which is why returns are so much lower — they actually know what they’re buying ,” said Weinswig. Dubbed the 10.10

Social Media 290

Social Media Electronics Events Fashion 290

BigCommerce

SEPTEMBER 5, 2018

consumers, with 64% of survey respondents indicating that their primary motivation for shopping on the day after Black Friday was to support their local community. To get a jump on the holiday weekend, you should remind people about the event in advance using: Social media ads. Tag your social media efforts.

Small Business Retail 399

Small Business Retail Social Media Shipping Costs Mobile 399

Elsner

APRIL 23, 2020

The business owners started to put emphasis on consumer behavior so that they can provide an improved user experience. That’s when the eCommerce market biggies started to launch their mobile apps. million mobile users are accessing the Amazon app monthly. After Amazon, it’s the Walmart with a monthly mobile app user count of 86.05

Mobile 90

Mobile eCommerce Customer Payment Services 90

GetElastic

SEPTEMBER 30, 2021

Shopping online, interacting with social media, installing mobile apps – all these actions leave a trail of data used to identify people. Loss of consumer trust and loyalty can be even more devastating even for companies that do not need to be GDPR compliant. Consumers “own” their information.

Consumer 144

Consumer Information Fulfillment Social Media 144

Kissmetrics

FEBRUARY 23, 2021

For starters, Generation Alpha will be the most technologically advanced generation to date, growing up with mobile devices, AI, social media, advanced healthcare, and robotics as parts of their everyday lives. Generation Alpha Social Media Trends. Young people are increasingly drawn to social media.

Social Media 271

Social Media Marketing Technology Information 271