Retail TouchPoints

JULY 24, 2023

Retailers also have the opportunity to populate emails with recommendations for items the shopper looked at but didn’t buy, discounts for their favorite products and more. To determine which method will work best for each consumer, retailers must pay close attention to customer data. Yet subject lines are just the beginning.

Small Business Retail 237

Small Business Retail Marketing Retail Social Media 237

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Collect and Leverage First-Party Data .

Customer Loyalty 221

Customer Loyalty Customer Retail Shipping Costs 221

MagentoBrain

FEBRUARY 21, 2023

2023 Digital Marketing Trends and Changes Trend 1: Pay more attention to "customer experience" The discussion of customer experience has greatly increased in recent years. From the rise of UI/UX, we can see that many trends have emerged with only one purpose: to improve customer experience.

Customer Experience 52

Customer Experience Customer Marketing Payment Services 52

Smile.io

JULY 2, 2020

What would your business strategy look like if you didn't have access to any sort of customer data? In short, without understanding your user's key data touchpoints such as demographics, preferences, lifestyles, purchase behaviors, among other things, your brand would be lost in a sea of sameness.

Customer Data 46

Customer Data Live Chat Customer Merchant Services 46

Kissmetrics

JANUARY 17, 2022

Segmentation helps brands to understand their customers better and target their products accordingly. You can implement email segmentation by analyzing the customer data and behavior over various channels to deliver the content and style most valuable to your buyers/prospects. Product Recommendations. Dynamic Websites.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

DECEMBER 23, 2022

Prioritiz e profitability and customer experience to help retailers fight the impact of inflation. The smartest way to increase margins and profitability in a down economy is by using AI to intelligently recommend higher margin products.

eCommerce 237

eCommerce Shipping Costs Retail Recommendation 237

Retail TouchPoints

JULY 10, 2023

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. It leverages hyper-localized search combined with millions of product attributes to recommend products.

Merchant Services 278

Merchant Services Shipping Costs Retail Social Media 278

Retail TouchPoints

SEPTEMBER 28, 2021

For others, data is oil. Whatever valuable commodity data represents, it’s key for retailers in their quest to drive innovation and differentiation in vital areas including marketing, customer experience and product development. Build a preference center specific to your organization,” Laugenie recommended.

Consumer 274

Consumer Customer Experience eCommerce Technology 274

Optimizely

JULY 11, 2019

Customer service is at the core of a great customer experience. Your customer service team is just not there to fix problems, but can also win back customers, drive up average order value, and secure long-term loyalty. Empower your customer service team with data. Prioritize service requests.

Customer 150

Customer Shipping Costs Recommendation Customer Experience 150

Retail TouchPoints

NOVEMBER 22, 2022

rise in consumer prices, it doesn’t mean they’re willing to give up a premium customer experience. Although product and pricing remain key to acquiring customers in the retail space, it’s the top-notch, memorable experience a brand delivers that makes them stay. While shoppers might be strapped for cash given a 9.1%

Payment Services 237

Payment Services Live Chat Payments Retail 237

RTP blog

JUNE 10, 2019

According to the Wharton School’s Marketing Metrics , the probability of selling to an existing customer is 14X more than attracting a new one. Additionally, according to the SDL Global CX Wake Up Call report, 73% of consumers satisfied by the customer experience will recommend a brand to others.

Customer 150

Customer Customer Loyalty Social Media Recommendation 150

Smile.io

MAY 15, 2024

Robust ecommerce analytics programs allow you to measure performance, uncover trends, use customer data, and optimize pricing. Monitor metrics like customer lifetime value (CLV), returning visitor rates, website session time, pages per visit, bounce rate, conversion rates, customer acquisition costs, and more.

Payment Services 46

Payment Services Merchant Services eCommerce Payments 46

Wiser

AUGUST 28, 2023

Listen to what your customers are saying about your products – which items do they love, and which ones do they believe need improvements? Utilizing social media, customer surveys, and review platforms can facilitate the collection of this feedback. Are there any products they’d love to see in your assortment?

Retail 146

Retail Fashion Information Customer Data 146

lateshipment

NOVEMBER 26, 2023

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

iVend

OCTOBER 16, 2023

There’s one approach that is proven to work to engage customers, enhance their experience and increase spend – and that’s personalization. iVend helps retailers iVend helps retailers to capture and analyse customer data. Read how our analytics system helps retailers with personalization.

POS 105

POS Payment Services Payments Omnichannel 105

iVend

OCTOBER 10, 2023

Retailers have to grow their share of a finite wallet, making promotions and customer experience an essential part of the retail mix. Customer experience – with less discretionary spend, customers are going to be even more influenced by good value, and by retailers who make the shopping experience easier and more engaging.

Technology 105

Technology POS Retail Gifts 105

Sailthru

JUNE 1, 2023

3 Interactive Experiences We Love Sailthru and our sister brand, Cheetah Digital by Marigold, have been working with our clients to design customized experiences that help fuel engagement and build brand equity. Interactive experiences are most effective when used in the acquisition and engagement stages of the customer journey.

Travel 78

Travel Customer Retention Demo Recommendation 78

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 88

Customer Customer Retention Social Media X-cart 88

lateshipment

APRIL 2, 2021

However, you must keep in mind that entirely relying on these marketplaces can limit your brand’s growth (as you don’t own the customer data). Take away – With hybrid (omnichannel) selling becoming the norm, you can make use of public cloud platforms , which help you to collect customer data across all platforms.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

MagentoBrain

MAY 23, 2023

Customers who are loyal to a brand are more likely to make repeat purchases, recommend the brand to others, and defend it against competitors. It provides customers with rewards for repeat purchases, which can help increase their attachment to your brand. For example, their preferences, behavior, and purchase history.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

Kissmetrics

FEBRUARY 9, 2021

On the other hand, subjective metrics might give you information about how a user feels about the experience of using your website. Qualitative metrics measure customer experience quality on your site and include recommendations, satisfaction, and ratings. Run a Customer Success Survey to Measure UX.

Information 304

Information Social Media Other Customer 304

Retail TouchPoints

FEBRUARY 18, 2021

consumer health concerns still loom, according to survey data from Shopkick. Even sporting goods and specialty athletic companies are seeing the benefits of appointments, as they allow associates to walk consumers through their preferred activities and make pointed recommendations based on their needs and behaviors.

Retail 301

Retail Beauty and Health Books Omnichannel 301

Optimizely

JUNE 10, 2020

And consumers are looking for loyalty programs — according to Yotpo , 90% of shoppers surveyed would join loyalty programs from their favorite brands. The more data, the more personalized the experience for your customers. Surface product recommendations to your shoppers where they are and make sure they are relevant.

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

Retail TouchPoints

FEBRUARY 23, 2022

Additionally, 66% of retail executives who responded to design:retail’s survey indicated that they spent time and capital updating the fronts of their stores to accommodate in-store pickup experiences. But what if associates had the power to send last-minute product recommendations before bringing an order out?

Fulfillment 284

Fulfillment Vend Operations Technology 284

Optimizely

AUGUST 9, 2018

But despite this, many brands make a lot of assumptions about what their customers want and need. More and more brands are taking their buyer’s needs into account — doing surveys, focusing on personalization, and mapping the customer journey with care. Seamless Customer Experience Wins.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

RTP blog

SEPTEMBER 17, 2018

Ultimately, the brands that use this “one-size fits all” approach are doing so at the cost of a poor customer experience. According to a recent survey, 91% of consumers are more likely to shop with brands that recognized and provide personalized offers and recommendations.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

Retail TouchPoints

FEBRUARY 27, 2023

Faced with inflation that remains uncomfortably high despite a series of interest rate hikes, just over half ( 51% ) of retailers are planning to raise product prices — at least slightly — this year, according to the 2023 BDO Retail CFO Outlook Survey. It’s the data we don’t understand that will hurt us ,” said Brown.

Supplies 241

Supplies Retail Customer Data Technology 241

Kibo

SEPTEMBER 27, 2021

By leveraging past user data like browsing behavior, purchase history, demographics/psychographics, and other first and third-party data, retailers can tailor ad messaging, product recommendations, sales and offers, rewards and more. Improved Customer Engagement and Loyalty. Kibo’s Ecommerce Personalization Solution.

Payments 62

Payments eCommerce Recommendation Improvements 62

GetElastic

SEPTEMBER 2, 2021

I will explore some of these areas and provide some recommendations for how to get the account team, marketing team and eCommerce team aligned. Recommended Action: Account managers likely have a list of repeatable tasks the eCommerce and marketing automation teams can use to design more self-service buyer experiences.

B2B 141

B2B Management eCommerce B2C 141

Algopix

JULY 13, 2023

By leveraging CRM systems, businesses can personalize customer experiences, target marketing campaigns more effectively, and optimize sales processes. Additionally, CRM systems help streamline customer support, enhance communication, and improve overall operational efficiency.

Payment Services 78

Payment Services eCommerce Management Customer 78

Sailthru

SEPTEMBER 18, 2019

For example, furniture retailer Wayfair developed a visual search engine to provide their customers with more relevant product recommendations. This feature lets customers take a picture with their camera or smartphone or upload an image to see if Wayfair sells a similar item.

Home Furnishings 60

Home Furnishings Retail Customer Experience Mobile 60

Smile.io

JANUARY 4, 2024

Onsite marketing is a way to increase ecommerce visitor engagement and sales by focusing on customer data and personalization.   Unlike traditional tactics, onsite marketing relies on detailed customer segmentation data to track their path from discovering your store and products to making a purchase and beyond.

X-cart 68

X-cart eCommerce Marketing Live Chat 68

Sailthru

SEPTEMBER 4, 2018

We identified more than 50 attributes of the customer experience across email, web, mobile, digital advertising, direct marketing, in-store, and social media for evaluation. Put Attribute-Based and Collaborative Filtering-Based Product Recommendations on Product Pages. customers also bought”) product recommendations.

Mobile 68

Mobile Recommendation Social Media Improvements 68

RTP blog

APRIL 16, 2018

Make Trusted Customers More Valuable Consumers now “ want what they want when they want it ,” as the National Retail Federation’s latest report shows. Your valid-customer data can help you give them what they want by finely tuning your offers to their shopping history with your store.

Shipping Costs 150

Shipping Costs Merchant Services Customer eCommerce 150

Smile.io

FEBRUARY 23, 2022

Through loyalty marketing you can retain customers through value-add marketing, creating a sense of exclusivity, or by leveraging the value of referrals. Informs your marketing efforts with live customer data. The best business decisions are backed by data because they can help predict consumer behavior.

Marketing 74

Marketing Customer Loyalty Customer Retention Social Media 74

ecomdash

JULY 25, 2019

They can handle just about any type of customer interactions, from inquiries to product recommendations. Chatbots can be used to improve and enhance customer relationships, increase engagement , and boost sales. In the same study, it was reported that 48% of consumers expect specialized treatment for being a loyal customer.

eCommerce 60

eCommerce Merchant Services Subscription Improvements 60

Ecommerce Platforms

APRIL 30, 2020

It automatically syncs customer data so you can follow up at the right time with personalized shopping and product recommendations. Your customer data with Shopify syncs with Campaign Monitor so you can easily segment your list and build automations that send personalized emails.

Shopify 206

Shopify Marketing Payment Services eCommerce 206